Intranets – why you should care Web Standards Group, Sydney 31 st May 07 Patrick Kennedy, Step Two Designs
Intranets – why you should care
Web Standards Group, Sydney31st May 07
Patrick Kennedy, Step Two Designs
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
A bit about me
Computer Systems Engineering
Web designer
Lead developer
Information architecture and usability
Consultant at Step Two Designs
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Intranets are the beast you love to hate
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
What is an intranet?
Not just an internal website
Powerful business tool; a place to get things done
Think of a transactional websites
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
So why are they so unpopular?
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
But seems to be more like
Most intranets suck
Internal website
Low profile
Not sexy
Insignificant
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
So what can we do?
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Problem 1: cross-pollination of skills
Step Two Designs (www.steptwo.com.au)
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Step T w o DESIGNS
Cross pollination
Expertise might
be found where you
least expect it
(the ‘long tail’ effect)
Learn from each other
Intranetfolks
Web designUX
WSG
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Problem 2: selling the benefits of intranets
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Selling the benefits of intranets
Greater satisfaction
Empowering users
Captive audience
Bigger challenge
More functionality
Freedom to experiment
Commercial free
No mistakes
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
When they’re good…
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Next generation intranets
Enterprise 2.0
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
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Where do web standards fit in?
Step Two Designs (www.steptwo.com.au)
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Step T w o DESIGNS
You have the power
You have the power, people respect your views
You can drive things forward
As with web standards, IA, usability etc
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Need to keep a grip on 2.0
Enterprise 2.0 is amassing momentum as per web
2.0
And it might actually be even bigger
Wiki, blogs, RSS, IM, ajax
We need to reel it in so it doesn’t get out of control
Standards will need to be developed
Need to be promoted within business not just on the
outside
Step Two Designs (www.steptwo.com.au)
Step T w o DESIGNS
Step T w o DESIGNS
Questions?
Your feedback is most welcome
Patrick Kennedy
Blog: www.gurtle.com/ppov/
Website: www.steptwo.com.au