Providing a collective voice for the industry Jeryl Turner Santiago, Chile 10.06.2013
Jul 11, 2015
Providing a collective voice for the industry
Jeryl Turner Santiago, Chile 10.06.2013
A member-driven organization
Leading organization for promoting copper
43 global-level members
• Producers representing 60% of world copper production
• 11 of the world’s largest copper and copper alloy fabricators
Nearly 500 local members and partners
26 offices with activities in more than 60 countries on 6 continents
Global impact
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43 Global Member Companies
Anglo American Antofagasta Minerals S.A. Aurubis BHP Billiton Plc Boliden AB Buenavista de Cobre, S.A. de C.V. Compañia Minera Doña Inez Collahuasi Compañía Minera Zaldívar CODELCO Freeport McMoRan Copper & Gold Kennecott Utah Copper Corp. KGHM Polska Miedź S.A. LS-Nikko Copper Inc. Mexicana de Cobre, S.A. de C.V. Minera Alumbrera Ltd. Minera Antamina S.A. Minera Escondida Limitada Minera Esperanza Minera Los Pelambres Minera El Tesoro Mitsubishi Materials Corporation Palabora Pan Pacific Copper
Rio Tinto Plc Sociedad Contractual Minera el Abra Sociedad Minera Cerro Verde S.A.A. Southern Copper Corporation Sumitomo Metal Mining Co., Ltd. Teck Tenke Fungurume Xstrata Copper Yunnan Copper Industry (Group) Ltd. FABRICATORS Chinalco Luoyang Daechang Co., Ltd. Golden Dragon Precise Copper Tube Halcor S.A. KME Group SpA Luvata Mueller Industries Nexans Outotec Oyj Revere Copper Products, Inc. Wieland-Werke AG
The ICA Value Proposition
Our Value Proposition is evolving
Top level: ICA protects the long-term viability of the global copper industry. To achieve this goal, we focus on three segments:
• Market Access
• Market Defense
• Market Growth
• Communications is embedded in all three areas
Each ICA program delivers on a three-tiered value proposition:
• Upstream benefit: new/defended copper demand
• Downstream benefit: new/improved copper applications
• Societal benefit: positively linking copper to areas of critical societal concern
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The Essential Role of Communications
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Nicole Witoslawski, Marketing Communications (Global),
Hernan Sierralta Latin America
Irina Dumitrescu Europe
Victoria Prather North America
Milena Guirao Latin America
Steven Sim Asia
Jeryl Turner Director, Communications – ICA Functional Team Leader
One voice for copper
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Life without copper is unimaginable
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• Copper innovates, develops, sustains and grows
• Copper makes a positive impact on many of society’s greatest challenges.
• Copper advances the delivery of basic services (e.g., electricity and potable water) to developing countries
• Adds convenience to the developed world
• Provides both with improved energy efficiency, reduced greenhouse gases and increased disease prevention
The Societal Benefits of Copper campaign
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Gracias Obrigado
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