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LOOKBOOK 2014-2015
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Page 1: Interbike Lookbook 2014-2015

LOOKBOOK 2014-2015

Page 2: Interbike Lookbook 2014-2015
Page 3: Interbike Lookbook 2014-2015

LOOKBOOK 2014-2015

TABLE OFCONTENTS

About Us

Community Involvement

Press & Reviews

Fixed Gear/SingleSPEED Bikes

Ace Metric CYCLES

The Contender

City Grounds

6061 Black Label

Hell Ride - High Noon

The Undefeated

Red Bull Ride + Style SF

City BikeS

Fast Folks

COLLABORATIONS

REED SPACE

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5

6

11

12

17

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23

25

29

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35

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41

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ABOUT USState Bicycle Co. is a rider-developed company, founded in 2009. State Bicycle Co. specializes in single-speed/�xed gear bicycles, components, accessories and clothing. With an active and robust social-media presence, highly deco-rated international race team, and consistent engagement in the cycling community, State Bicycle Co. has engrained itself as an integral mainstay in the industry. Our mission is simple; make the most attractive, high quality and smooth-riding single bicycles/components at the lowest price possible.

At the end of the day, our favorite thing is to see our cus-tomers riding, enjoying, and loving their bicycles. That’s why social media is such an integral part of our marketing and customer engagement. People love their bikes, and love sharing their cycling experiences with friends and family via instagram, facebook, twitter, strava, etc. Seeing the positive reactions to our newest colorways, planning and coordinat-ing group rides and races, and showing our fans what the State Bicycle Co. Team is up to is one of the most import-ant parts of our company, and what sets us apart from the competition.

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#EXPLOREYOURSTATE

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COMMUNITYINVOLVEMENTAsk anyone who knows us: We are passionate about �xed gear cycling and its emerging culture. We host weekly rides across the country, organize alleycat races, sponsor talent-ed riders around the world, and partner with cycling advo-cacy groups. Our commitment to supporting both the local and greater riding community is the reason why we’re in this business. Even if you never own a State Bicycle, there is plenty of reason to connect with the community we have been cultivating since the beginning.

State Bicycle Co. currently sponsors 18 riders from all walks of life, who race and compete in everything from alleycats and crits to stage races and cyclocross races. Our team consists of some of the fastest riders in Arizona and from around the world. State Team members are always gunning for the podium and have taken �rst at Wolfpack Hustle, Red Bull Ride + Style, Lord of Grif�th, and countless others.

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PRESS &REVIEWSWe are grateful to have received overwhelmingly positive press from virtually every corner of the media world. Our bikes, riders, and events have been featured in magazines like USA Today, Entertainment Weekly, Complex, and The Source, as well as on industry blogs like The Radavist, Track Or Die, and PEZ Cycling News. But our favorite reviews, comments, and photos come straight from our customers via facebook and instagram.

We’ve also had our products featured in various commercials and �lms, like the Stuart Blumberg �lm Thanks For Sharing and a Steaz green tea commercial.

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CYCLING NEWS

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Gr�tings from

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#EXPLOREYOURSTATE

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FIXED GEAR &SINGLESPEEDThe $449 Core Line models are the foundation of the State Bicycle Co. line-up. All models come with 4130 grade Cromoly steel; the lightest and strongest steel in cycling. Each bike comes with 43mm deep-v style wheels, a �ip-�op hub (for �xed or freewheel riding), and quality, durable components.

Each model comes with the choice of 4 handlebar styles and 6 frame sizes to make sure you get the exact bicycle you've been dreaming of.

All Core Line models are designed with unique color ways to give each model it's own identity and style. These color ways are produced in limited quantities before being retired for good — most color ways last for 6 months to 1 year before they are retired.

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Were there reasons you switched from one brand over to State Bicycle instead? After much debate, as any buyer/stockist should undergo, I decided to bring in State Bikes to the selection offered by Ace Metric Cycles in Central Florida. The [SBC] guys are a pleasure to work with and under-stood my thoroughness and stringent process in aligning the shop with any particular brand of bikes- as we strive to provide the best in class bike no matter the style.

unproven in terms of mid/high end bikes and with such a heavy internet background. Since, State has strengthened their identity as a core bike company through their involve-

ment in DIY racing worldwide and their continuing dedication to bring

quality bikes to market at affordable prices. For any new shop looking to stock these categories, State simply must be considered.

Do you prefer the quality of our prod-uct?The State bikes get a big nod of approval for each model and their respective price point with our person-al favorite, the cromoly/carbon Con-tender packaged nicely at $650.

Were there any reservations you had about our brand initially that we were able to smooth over for you?I must admit that, initially, I was hesi-tant to work with a brand that was

ACE METRIC CYCLESORLANDO, FL

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Were there reasons you switched from one brand over to State Bicycle instead? After much debate, as any buyer/stockist should undergo, I decided to bring in State Bikes to the selection offered by Ace Metric Cycles in Central Florida. The [SBC] guys are a pleasure to work with and under-stood my thoroughness and stringent process in aligning the shop with any particular brand of bikes- as we strive to provide the best in class bike no matter the style.

unproven in terms of mid/high end bikes and with such a heavy internet background. Since, State has strengthened their identity as a core bike company through their involve-

ment in DIY racing worldwide and their continuing dedication to bring

quality bikes to market at affordable prices. For any new shop looking to stock these categories, State simply must be considered.

Do you prefer the quality of our prod-uct?The State bikes get a big nod of approval for each model and their respective price point with our person-al favorite, the cromoly/carbon Con-tender packaged nicely at $650.

Were there any reservations you had about our brand initially that we were able to smooth over for you?I must admit that, initially, I was hesi-tant to work with a brand that was

“For any new shop looking to stockthese categories, State simply must be considered.”

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Gr�tings from

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#EXPLOREYOURSTATE

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The State Bicycle Co. Contender is the "step-up" from our core line models. It features the same 4130 chromoly steel frame as our core line models, but is upgraded with a carbon �ber fork with aluminum steer tube, for decreased weight and improved handling.

The crank has been upgraded as well, to a SRAM S100 track crank, with Truvativ Powerspline bottom bracket. The wheels of the Contender show off with a smooth, sealed bearing hub to maximize momentum and protection from dirt and grit. The frameset is tied

together with a sealed bearing FSA MX Orbit headset for the best steering possible. The �nal upgrade on the Contender is the aerodynamic "race saddle" upgrade from the core model.

The contender is one of the best selling State Bicycle Co. models in history, now available in 5 colorways.

THE CONTENDER

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Do you appreciate the ease of working with us?The B2B website is amazing!Easy to place orders, check inventory, and recall past invoices. The sales staff (Adam) is quick to respond and on top of everything. Were there reasons you switched from one brand over to State Bicycle instead?We tested out a couple models, and the product practically sold itself! All their marketing efforts

have equated to one of the leading brands in our niche market.

Were there any reservations you had about our brand initially that we were able to smooth over for you?State Bicycle de�nitely has above par quality product; and we were initially skeptical about their retail price. But surprisingly, the product

“The product practically sold itself!”

CITY GROUNDSLOS ANGELES , CA

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is selling relatively well! Kudos to their brand and marketing team.

Are you happy with our level of service?I honestly haven’t seen a better customer service sales staff in the bike industry. Their sales, operations, and shipping is on point!

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Gr�tings from

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#EXPLOREYOURSTATE

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The State Bicycle Co. 6061 Black Label bike features a lightweight 6061 double butted and tig-welded alumi-num frame with an Essor USA full carbon �ber fork and steering tube. Like the Contender, all Black Label models come with a SRAM S100 Crankset and Truvativ Powerspline bottom bracket for more responsive pedaling. The wheels feature a sealed bearing hub with a �ip-�op hub in the rear for �xed gear or singlespeed riding.

Lastly, each bike comes with an oversized 31.6mm seat post, 31.8mm stem, and our State Bicycle Co. Pista drop bars. The Black Label is an affordable and light alloy frame and it’s currently available in 9 different color-ways, including the special “Galaxy” version, which comes with anodized chainring, cranks, and hubs.

BLACK LABEL

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Phoenix, Arizona – Home of blazing 120 degree summers, harsh and forbidding desert terrain, aggressive wildlife, and an avid cycling communi-ty. This is the town where State Bicy-cle Co. was founded and where we proudly continue to operate. Created by cyclists in 2009, we are fully engrained in the cycling culture of Phoenix and the surrounding cities.

So in July of 2014, when we decided to host a group ride, what better challenge for local riders than an eight mile climb in the midday heat?

Participants met at the base of South Mountain at high noon, and rode at their own pace to the summit, over 1,500 feet up in elevation. Some stopped for water at the various stations along the way, but the lead group pushed through the misery for a chance to claim the coveted jersey atop the mountain.

The ride was a success, and just one of the many examples of events and rides put on by State Bicycles in the valley of the sun. We’re committed to making this city a great place to be a �xed gear cyclist, and are looking forward to hosting another ride next year.

HELL RIDE

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Gr�tings from

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#EXPLOREYOURSTATE

Gr�tings from

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CITY BIKES"A harmonious melding of Utility and Old-World Sophistication"

State Bicycle Co.’s City Bikes harkens back to the timeless ‘Dutch Style' bicycles that are so common through-out the streets of urban Europe. Everything that makes those bikes so cherished; from their elegant style to maximum utility to unrivaled comfort, has been preserved and then given the unmistakable State Bicycle Co. treatment. What that means for City Bike riders is a relaxed geometry and gearing to accommodate all levels and types of riders.

Each City Bike model is equipped with a coaster brake for easy stopping, chain-guard, mustache handlebars, and a bell standard. For the true classicist, the City Bike Deluxe is yours. These pragmatic bicycles are lovingly out�tted with front and rear fenders, a front basket, and rear adjustable pannier rack. The versatility of a City Bike knows no bounds. Whether you’re cruising around campus, commuting to work, or conquering the weekend, the beauty of a City Bike is in the A to B.

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If you had a friend opening up a shop, why should they carry State Bicycle products? State Bicycle products are the best bang for your buck, the quality is good, the style is great and customers love them.

Do you appreciate the ease of work-ing with us? Yes, I do appreciate the ease of working with State Bicycle. I like the one on one interaction I have with one sales rep, Adam, vs. calling and getting someone new each time.I also, enjoy the patience State Bicycle Co. had with us while we relocated shops.

Were there reasons you switched from one brand over to State Bicy-cle instead? I decided to carry State Bicycle over other brands because I like the reputation of the brand and the support State Bicycle provides for the end user. The style and quality of their bikes are also, on point.

Were there any reservations you had about our brand initially that we were able to smooth over for you? Prior to using State Bicycle Co, I was not sure why I should go with State vs. the other brands. The price point was about the same and the style of bike was similar to competi-tive brands but after researching State Bicycle Co. and seeing how hands-on they are with getting a good solid product out the door was important to us as well.

Are you happy with our level of service? I am very happy with the service we have received. We have only had a few issues in the past and State Bicycle Co was able to work through the issue with us. They have always stand behind their product. Do you prefer the quality of our product?Yes, I trust the quality of the product State puts out. We have experienced some issues with the frames (ie the rear end was out of alignment). However, State were professional about the issues and issued a call tag, no questions asked.

FAST FOLKSAUST IN, TX

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If you had a friend opening up a shop, why should they carry State Bicycle products? State Bicycle products are the best bang for your buck, the quality is good, the style is great and customers love them.

Do you appreciate the ease of work-ing with us? Yes, I do appreciate the ease of working with State Bicycle. I like the one on one interaction I have with one sales rep, Adam, vs. calling and getting someone new each time.I also, enjoy the patience State Bicycle Co. had with us while we relocated shops.

Were there reasons you switched from one brand over to State Bicy-cle instead? I decided to carry State Bicycle over other brands because I like the reputation of the brand and the support State Bicycle provides for the end user. The style and quality of their bikes are also, on point.

Were there any reservations you had about our brand initially that we were able to smooth over for you? Prior to using State Bicycle Co, I was not sure why I should go with State vs. the other brands. The price point was about the same and the style of bike was similar to competi-tive brands but after researching State Bicycle Co. and seeing how hands-on they are with getting a good solid product out the door was important to us as well.

Are you happy with our level of service? I am very happy with the service we have received. We have only had a few issues in the past and State Bicycle Co was able to work through the issue with us. They have always stand behind their product. Do you prefer the quality of our product?Yes, I trust the quality of the product State puts out. We have experienced some issues with the frames (ie the rear end was out of alignment). However, State were professional about the issues and issued a call tag, no questions asked.

“State Bicycle products are thebest bang for your buck. Thequality is good, the style is greatand customers love them.”

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Gr�tings from

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#EXPLOREYOURSTATE

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Another unique part of the State Bicycle Co. line-up is our Collabora-tions series. We’ve teamed up with several companies and brands from all different industries to design custom, limited-edition bicycle colorways that represent their brand and �t with their style. We’ve worked with brands like Uber, The Hundreds, Reed Space, Vossen, Four Peaks Brewing Compa-ny, and Wutang to name a few.

Each collaboration is different and designed especially with the collabo-rator in mind. Be sure to keep an eye out for the many collabs we have on the way!

COLLABORATIONS

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Reed Space is a boutique located in the historic Lower East Side of Man-hattan created by Jeff Staple in 2003. It is often regarded as one of the world’s best and most innovative stores, as well as a pioneer in the concept of a “lifestyle boutique.”

State Bicycle Co. partnered with Jeff Staple in 2014 to create a line of bicycles to be sold online and in-store a Reed Space locations. The bikes featured a unique wood-grain colorway designed by staple himself and a custom headtube badge to highlight the collaboration.

REED SPACE

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Gr�tings from

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Gr�tings from

#EXPLOREYOURSTATE

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THEUNDEFEATED7005-grade aluminum track frame, carbon fork, SRAM Omnium crankset, and capable of matching as much power as you'll ever put into it, The Undefeated is the bike ridden by State Bicycle Co.'s race team all across the world. There's a reason for that.

The silver and black 7005-grade aluminum frame is the highest grade of aluminum on the market. The rear triangle is secured with aluminum track drop-outs and the front-end is lightened even further with a bladed carbon track fork. The Undefeated features a SRAM Omnium crankset

with GXP bottom bracket. The wheels feature a sealed bearing hub with an ultra-lightweight alloy dish and 10mm track bolts. The cockpit of the bike features high-end alloy components by Ritchey Components at the seat post and stem. The 31.8mm black bullhorn-style handlebars will come with black track grips. Up top, a suede black saddle with a very aggressive, yet comfortable shape. Pedals are also included; an alloy Wellgo track pedal with adjustable toe cages. If you're ready to ride the way you know you can, get Undefeated.

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Each year, Red Bull’s Ride + Style event features �xed-gear riders facing off in both track and freestyle competi-tions, with obstacles and ramps designed and decorated by iconic street artists. In the past, this event has brought together more than 50 riders from both coasts, including riders from such �xed-gear meccas as San Francisco, Portland, New York and even Japan.

In addition to sponsoring the event, State Bicycle Company sent our team riders to participate in the race por-tion. Reigning champion, Jason Clary, as well as Hernan Montenegro, Myles Morales, Thomas Keating, Russ

La�eur, and Hacheon Park all faced off against top �xed gear cyclists from around the world at San Francisco's Justin Herman Plaza. The blend of �xed freestyle, track racing and street art drew riders from as far away as Korea and Thailand to battle for the top spots.

The day started off on the track course with dozens of guys pushing hard for the number one spot. Despite stellar riding by our team, only Hern was able to beat his competitors and progress to the semi-�nals.

Duking it out for third place against pro freestyle rider Kenny Arimoto,

State Bicycles' Hernan Montenegro took the number three spot on the podium. Ultimately, Addison Zawada narrowly beat out Matt Reyes for �rst place. The neck-and-neck race for �rst came down to a pedal slip, afford-ing Zawada the 1st place �nish.

Not only did the State Bicycles team have a blast competing against some

of the fastest and most skilled riders from around the world, but SBC also got an opportunity to support and encourage the growing �xed gear scene.

RIDE + STYLE SF

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Each year, Red Bull’s Ride + Style event features �xed-gear riders facing off in both track and freestyle competi-tions, with obstacles and ramps designed and decorated by iconic street artists. In the past, this event has brought together more than 50 riders from both coasts, including riders from such �xed-gear meccas as San Francisco, Portland, New York and even Japan.

In addition to sponsoring the event, State Bicycle Company sent our team riders to participate in the race por-tion. Reigning champion, Jason Clary, as well as Hernan Montenegro, Myles Morales, Thomas Keating, Russ

La�eur, and Hacheon Park all faced off against top �xed gear cyclists from around the world at San Francisco's Justin Herman Plaza. The blend of �xed freestyle, track racing and street art drew riders from as far away as Korea and Thailand to battle for the top spots.

The day started off on the track course with dozens of guys pushing hard for the number one spot. Despite stellar riding by our team, only Hern was able to beat his competitors and progress to the semi-�nals.

Duking it out for third place against pro freestyle rider Kenny Arimoto,

State Bicycles' Hernan Montenegro took the number three spot on the podium. Ultimately, Addison Zawada narrowly beat out Matt Reyes for �rst place. The neck-and-neck race for �rst came down to a pedal slip, afford-ing Zawada the 1st place �nish.

Not only did the State Bicycles team have a blast competing against some

of the fastest and most skilled riders from around the world, but SBC also got an opportunity to support and encourage the growing �xed gear scene.

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#EXPLOREYOURSTATE

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#EXPLOREYOURSTATE

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