1 * Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation. Using Technology Opportunities for Business Advantage Florin Raclariu Market Development Manager
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11 * Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Using Technology Opportunities for Business Advantage
Florin RaclariuMarket Development Manager
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
The Future: Doing More With Less
$0
$25,000
$50,000
$75,000
$100,000
$125,000
$150,000
$175,000
$200,000
'96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12
WW Spending on Servers, Power and Cooling, and Management/Administration
# Installed ServersCustomer Spending ($M)
Power & Cooling
Mgmt & Administration
New Server Spending
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
$0
$25,000
$50,000
$75,000
$100,000
$125,000
$150,000
$175,000
$200,000
'96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12
WW Spending on Servers, Power and Cooling, and Management/Administration
# Installed ServersCustomer Spending ($M)
Power & Cooling
Mgmt & Administration
New Server Spending
Power & Cooling
Mgmt & Administration
New Server Spending
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
Newthinking!
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Cloud Architecture
Resource scalability
Secure multi-tenancy
Flexible Management
Dynamic resource allocation
Consolidation
CapEx and OpEx efficiency
Evolving Data Center RequirementsMoving Beyond Performance and Energy Efficiency
Increased Complexity
Energy Efficiency
Performance
With Advanced
Security
Robust VirtualizationSolutions
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Nevada Enacts Encryption Law for Data Transmission3
Encrypt Now to Meet New Massachusetts
Data Protection Law4
Google to enlist NSA to help it ward off cyberattacks1
Security is a Top-of Mind Concernin Virtualized Environments
Where are my apps and services?
Where are attacks coming from?
What are the regulatory requirements?
Security is a top priority for CIOs in 20105
Criminal gang spreads Trojan-protecting rootkit2
1 Source: http://www.washingtonpost.com/wp-dyn/content/article/2010/02/03/AR2010020304057.html2 Source: http://news.zdnet.co.uk/security/0,1000000189,39292012,00.htm3 Source: http://searchsecurity.techtarget.com/news/column/0,294698,sid14_gci1346761,00.html4 Source: http://www.crn.com/security/210605176;jsessionid=3BR5SYATQOCOHQE1GHPCKHWATMY32JVN 5 Source: Ziff Davis Enterprise Top 10 CIO Priorities for 2010. http://www.baselinemag.com/c/a/IT-Management/CIO-Priorities-for-2010-706071
More
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Shift in types of attack targeting the platform,
not just software
HIPPA, SOX, PCI, etc. requiring security
enforcement & auditing
Security Challenges Continue to Mount in the Data Center
1 Source Ziff Davis Enterprise Top 10 CIO Priorities for 2010. http://www.baselinemag.com/c/a/IT-Management/CIO-Priorities-for-2010-706071/
Where are my apps and services?
Where are attacks coming from?
What are the regulatory requirements?
Security is a top priority for CIOs in 20101
New usage models are blurring datacenter
perimeters
Back
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Xeon 5600“Intel® AES-NI helps removes the barriers for protecting data"
TODAY“With the performance penalty, I can’t afford to use encryption”
Intel® AES-NIEnabling Encryption Throughout the Enterprise
AES-NI Enables Encryption as the “Default” Value
full disk encryption
secure transactions throughout my environment
application encryption (e.g. database)
support more users than Xeon®
5500, even using SSL transactions1
shorter hard drive provisioning for increased data protection3
take advantage of database encryption features2
1 Intel Xeon® X5680 can support 23% more users than Intel Xeon® X5570, even using SSL transactions. Source: Internal Intel measurements with a web banking workload, comparing Intel® Xeon® Xeon® X5680 (3.33 GHz) with SSL ON with Intel Xeon® X5570 with SSL OFF.
2 Up to 89% reduction in decryption performance using Oracle 11g with TDE, comparing the time to decrypt a 5.1 million row encrypted table with AES-256 CBC mode on Intel® Xeon® Xeon® X5680 (3.33 GHz) with Intel® Performance Primitives crypto library (IPP), and Intel Xeon® X5570 (2.93 GHz) without IPP.
3 Full Disk Encryption: Up to 42% faster server hard drive provisioning time for encrypting a 32GB X25E SSD using an Intel® Xeon® Xeon® X5680 (3.33 GHz) compared to an Intel Xeon® X5570.
See backup foil for details on all configurations
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
“ To help organizations protect data privacy at a lower cost, Oracletoday announced a breakthrough in the speed of the TransparentData Encryption feature of Oracle Advanced Security for Oracle®Database 11g Release 2 running on Intel® Xeon® 5600 seriesprocessor based servers with Intel Advanced Encryption StandardNew Instructions (Intel AES-NI).
According to benchmark results, Oracle Database 11g Release 2Transparent Data Encryption shows 10x speedup in AES encryptionprocessing rate and 8x speedup of decryption processing rate using256 bit keys on Intel® Xeon® X5680 processor utilizing AES-NI ascompared to Intel® Xeon® X5560 processor without AES-NI.
ORACLE OPENWORLD, SAN FRANCISCO September 21, 2010
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Better Energy EfficiencySame performance as X5570and up to 30% lower power1
Secure VirtualizationEncrypt today
Measure & Enforce tomorrow
Performance LeadershipUp to 60% performance boost2
5-month refresh ROI3
Intel® Xeon® Processor 5600 SeriesAn Intelligent Choice for Server Refresh in 2010
Boost Performance, Lower IT Costs, Enhance Security
1 Source: Fujitsu Performance measurements comparing Xeon L5650 vs X5570 SKUs using SPECint_rate_base2006.See http://docs.ts.fujitsu.com/dl.aspx?id=0140b19d-56e3-4b24-a01e-26b8a80cfe53 and http://docs.ts.fujitsu.com/dl.aspx?id=4af74e10-24b1-4cf8-bb3b-9c4f5f177389
2 Source: Internal Intel measurements for Xeon® X5680 vs. Xeon® X5570 on BlackScholes*.3 Source: Intel measurements as of Feb 2010. Performance comparison using server side java bops (business operations per second). Results have been estimated
based on internal Intel analysis and are provided for informational purposes only.
For notes and disclaimers, see performance and legal information slides at end of this presentation.
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Sun Fire X4470
Nehalem EX
4-socket512 GB
Sun Fire X4800
Nehalem EX
8-socket1 TB
Sun Fire X2270 M2
Westmere EP
2-socket96GB
Sun Netra X4270
Nehalem EP
2-socket144 GB
Sun Fire X4270 M2
Westmere EP
2-socket144 GB
Sun Blade X6275
Nehalem EP
4-socket192 GB
Sun Blade X6270 M2
Westmere EP
2-socket144 GB
Sun Fire X4170 M2
Westmere EP
2-socket144 GB
Oracle Exadata Database Machine X2-8
Oracle Exalogic Elastic Cloud
Westmere EP
Nehalem EX
8-socket1 TB
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Business Intelligence &
Large In-memory Databases
Mission Critical High Availability
Workloads
Data CenterSimplification
(incl VM sprawl)
Multi-tier Application
Consolidation
Bigger Database, CRM and ERP
Workloads
Business Critical Virtualization
Workloads
HPC Bigger Science
Workloads
Emerging Big-Server Trends
Market Trends Driving Need for Ever-More Capable Hardware
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Big-Server Hardware RequirementsCurrent Usages and Trends Drive Hardware
Xeon® 7500 is Design Optimized for the Needs of the Big-Server Market
Bigger Workloads
Higher & Bigger VM Densities
Accelerating RISC Migration
HPC Super Nodes
Ongoing ROI Focus
Xeon® 7500 Design Optimized For:
Maximum Performance
Best Performance/$ at Capacity
High Availability
Expandability
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Intel® Xeon® Processor 7500 Series Benefits
1.Average of 3x performance claim based on geometric mean of four industry-standard, common enterprise benchmarks (SPECjbb*2005, SPECint*_rate_base2006, SPECfp*_rate_base2006, and TPC Benchmark* E) comparing best published / submitted results on 4-socket (4S) Intel Xeon processor X7560 –based server platform to best published 4S Intel Xeon processor X7460 –based server platform as of March 26, 2010.
2. 8 socket system with 128 DIMM slots populated with 16GB DDR3 DIMMs3. 8X per Intel internal memory BW measurement 3.2.104. Estimate of Xeon 7500 vs older single core 4socket servers. See 20:1 Refresh Foil for details5. Per published history of Intel Xeon product performance6.See RAS list for new features
Average 3X performance
boost over Xeon® 74001
2 terabyte of memory (8 sockets)2
2-256 sockets
8X memory bandwidth3
Over 20x performance
vs. older, single-core servers4
Biggest Performance Leap Ever for Xeon5
12 Month Refresh ROI4
Higher VM Density and Investment
Protection
FlexibleVirtualization
I/O Virtualization
Intel VT Flex-Migration Assist
for virtualization pool investment protection
Over 20 new RAS
features7
Machine Check Architecture-
recovery Recover from fatal
errors
Mission Critical Reliability
ScalablePerformance
AdvancedReliability
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Sun Fire X4470
Nehalem EX
4-socket512 GB
Sun Fire X4800
Nehalem EX
8-socket1 TB
Sun Fire X2270 M2
Westmere EP
2-socket96GB
Sun Netra X4270
Nehalem EP
2-socket144 GB
Sun Fire X4270 M2
Westmere EP
2-socket144 GB
Sun Blade X6275
Nehalem EP
4-socket192 GB
Sun Blade X6270 M2
Westmere EP
2-socket144 GB
Sun Fire X4170 M2
Westmere EP
2-socket144 GB
Oracle Exadata Database Machine X2-8
Oracle Exalogic Elastic Cloud
Westmere EP
Nehalem EX
8-socket1 TB
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
Standardisation on x86Building Blocks for the 21st Century Data Centre
Storage As A Workload
Compute & I/O
Efficient Performance
Next Generation
BI
Xeon® Processor Capabilities Help Extract the Value of your Data
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* Other names and brands may be claimed as the property of others. Copyright © 2010, Intel Corporation.
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