Integrating Women in the Dairy Value Chain Case Study of ... · Integrating Women in the Dairy Value Chain –Case Study of Engro Foods, Pakistan Syed Saud Ahmad Pasha Director Agribusiness,

Integrating Women in the Dairy Value Chain– Case Study of Engro Foods, Pakistan

Syed Saud Ahmad PashaDirector Agribusiness, Engro Foods

Feb 17, 2016

Pakistan’s Dairy Sector

- 63% of Pakistan population (180 Million) is rural

- 80% of the poor population living in rural areas

- Agriculture contributes 21% to GDP at and employs 44% of the workforce

- Livestock subsector accounts for 11% of GDP and more than 50% of agriculture

- 30-35 Million farmers livelihood tied to livestock

- 90% of the milk traded through informal channels

- 90% of the milk is produced by smallholder farmer with a herd size of 1- 4 animals.

- Livestock is managed by females, while milk is marketed by men, with little incentives for the

smallholder farmers

Pakistan’s Dairy Sector is fragmented !

HOW DO WE WORK

84% of Engro's milk collection comes from the smallholder farmers !

2000 MCCs

VMC

22 Area + 5 Satellite Offices

260 MOBILE MILK COLLECTION VANS

SMCA

2 PLANTS

Engro Farm

134 main line Vehicles

FARMERDodhi

Contractors

Engro’s Dairy Supply Chain

- Smallholders constitute 90% of existing supplies

- The greatest potential for dairy development is also with smallholder farmers

- Women manage livestock in this segment

Gender Inclusivity - The Business Case

Growth of the sector is linked to economic development and sustainability of the smallholder female dairy farmers

- Massive Cultural barriers

- Accessing female dairy farmers is difficult

- Mobility of women professionals is dependent on male family members

- Mobilization of male members of the family therefore becomes a key to resolving issues

- Low literacy rates in rural women

- Logistics support needed by entrepreneurs to do their job

Gender Inclusivity - Challenges

Challenges in gender-inclusivity are huge and require a consistent response by stakeholders

- Economic empowerment has led to

- Improved social standing of women

- Higher spend on education and health within the family

- Women taking pride in their ability and role they play in society

Gender Inclusivity - Impact

Economic empowerment of women has the most sustainable impact

Partnerships among the stakeholders is key to realizing the potential –Public, Development Institutions, Non-governmental organizations, Private sector, Communities

Gender Inclusivity - Future

Engro’s Milk Collection Centre

Khushaal Livestock Project with USAID Funding

18,000 + Female Farmers trained in best practices

WELD – USAID & Engro Project

300 Female Village Milk Collector Entrepreneurs trained and incubated

WELD – USAID & Engro Project

300 Female Livestock Extension Worker Entrepreneurs trained and incubated

WELD – USAID & Engro Project

Follow up with trained female farmers by Engro staff

WELD – USAID & Engro Project

WELD – USAID & Engro Project

Follow up with trained female farmers by Engro staff

Engro Vet helping Livestock Extension Entrepreneur with her records

WELD – USAID & Engro Project

Shahida makes PKR 30,000 a month now !

WELD – USAID & Engro Project

Entrepreneur ready to deworm the livestock!

WELD – USAID & Engro Project

Entrepreneurs vaccinate for HS, FMD and other livestock diseases

WELD – USAID & Engro Project

Entrepreneurs teaching farmers to clean their livestock and keep her stress free

WELD – USAID & Engro Project

Engro Foods CEO and other executives interacting with entrepreneurs

WELD – USAID & Engro Project

New program providing refresher training to female farmers

SEaDS-Net – KFW-DEG & Engro Project

Mobilizing and Training men to sustain women participation and improving yields

SEaDS-Net – KFW-DEG & Engro Project

Entrepreneur making molasses urea cake to sell to farmers

SEaDS-Net – KFW-DEG & Engro Project

Engro staff demonstrating practices during a training

SEaDS-Net – KFW-DEG & Engro Project

Thank you!