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Social Strategies that Really Generate New Customers April 22nd 2015
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Page 1: InsideLocal: Social strategies that really generate new customers

Social Strategies that Really Generate New Customers

April 22nd 2015

Page 2: InsideLocal: Social strategies that really generate new customers

Meet The Panelists

Dana DiTomasoKickpoint.ca

Chris MarentisSurefiresocial.com

Cami BirdLocalvox.com

Page 3: InsideLocal: Social strategies that really generate new customers

Hosts & Help

Myles AndersonBrightlocal.com

Colan NielsenImprezziomarketing.com

Linda BuquetLocalsearchforum.com

Jenny GlendenningImprezziomarketing.com

Page 4: InsideLocal: Social strategies that really generate new customers

True Value of Social for Local Businesses

Engage or Get Out

The Perfect Social Media Strategy

Setting the Right Objectives

Choosing the Right Content & Platforms

Delivering New Customers through Social Media

Targets, Measurement & Adaption

Agenda / Topics

Page 5: InsideLocal: Social strategies that really generate new customers

Use ‘Question’ box to pose Q&As

Links & resources in Chat box

Webinar is being recorded

Slidedeck on slideshare.net

Round-up Email on Friday

Hashtag = #insidelocal

House keeping…

Page 6: InsideLocal: Social strategies that really generate new customers

Effectiveness of Social Media for Businesses

Source: Local SEO Industry Survey 2014

Page 7: InsideLocal: Social strategies that really generate new customers

Poll 1

How great is demand/interest in social by your clients?

Page 8: InsideLocal: Social strategies that really generate new customers

True Value of Social for Local Businesses

Page 9: InsideLocal: Social strategies that really generate new customers

Engage or Get Out

Page 10: InsideLocal: Social strategies that really generate new customers

Poll 2

Do you have a tried & tested social strategy?

Page 11: InsideLocal: Social strategies that really generate new customers

The Perfect Social Media Strategy

Page 12: InsideLocal: Social strategies that really generate new customers

Poll 3

Which Social Platform delivers best ROI for your clients?

Page 13: InsideLocal: Social strategies that really generate new customers

Delivering New Customers Through

Social Media

Page 14: InsideLocal: Social strategies that really generate new customers

Choosing the Right Content & Platforms

Page 15: InsideLocal: Social strategies that really generate new customers

Hidden Gems

Page 16: InsideLocal: Social strategies that really generate new customers

Thanks to our Panelists!

Dana DiTomasoKickpoint.ca

Chris MarentisSurefiresocial.com

Cami BirdLocalvox.com

Page 17: InsideLocal: Social strategies that really generate new customers

Thanks to Linda, Jenny & Colan!

Colan NielsenImprezziomarketing.com

Linda BuquetLocalsearchforum.com

Jenny GlendenningImprezziomarketing.com

Page 18: InsideLocal: Social strategies that really generate new customers

Upcoming Webinars

DATE TIME TITLE PANELISTS

April 29th 2pm EDT Making Reviews & Reputation Work for Local Businesses

Thomas BallantynePhil RozekAaron WeicheDon Campbell

May 20th 2pm EDT Understanding Mobile SERPs & User Behaviour

Max MinzerBill HartzerAaron Weiche

May 27th 2pm EDT Best Tactics to help you Rank Outside your Local Area

Andrew ShotlandJoy Hawkins

See More: Brightlocal.com/insidelocal

Page 19: InsideLocal: Social strategies that really generate new customers

Making Reviews & Reputation Work for Local Businesses

Thomas BallantyneBulwarkpestcontrol.com

Phil RozekLocalvisibilitysystem.com

Aaron WeicheSpydertrap.com

April 29th 2pm EDT / 11am PDTbit.ly/reviews_reputation

Don CampbellExpand2web.com

Page 20: InsideLocal: Social strategies that really generate new customers

Thanks for watching!