Inside Living Media Pack

Living

TARGET THE TOP CONSUMERSWITH INSIDE LIVING

KATHY MOORE � LANTERN CONSERVATORIESInside Living has been a great success for us - the quality of Inside Living magazine is reflected in the qualityof leads we are receiving for our business. I think people like the fact that we are all local businesses. It is agreat way of ge�ng your name recognised when you adver�se regularly.

ADVERTISING THATDELIVERS YOU RESULTS…ARE YOU LOOKING

TO GROW YOUR SALESFIGURES? Not all adver�sing spaces are created equally. Our

team at Inside Living are commi�ed to providingyou with a valuable adver�sing opportunity thatbrings a measurable benefit to your business. What’smore, you can call on us for expert advice to get themost out of your advert or editorial. You can evenask our professional team of designers to createyour ad for you - completely free! It’s our mission toshow you that when the going gets tough, thosethat invest in high quality, targeted adver�sing arethe ones who prosper, while others fall by thewayside. Inside this media pack you’ll find a hostof ways that adver�sing with Inside Living canbring tangible benefits to your organisa�on.

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SUE CUTTS - PAUL NEWMAN NEW HOMESWe have been adver�sing for the past three years regularly in ‘Inside Living’ magazine and found the magazineto be an excellent way of promo�ng our new homes to people working and living in and around Milton Keynes.The quality of the magazine and the distribu�on outlets is another good reason to con�nue. The compe��verates received are another reason for using this magazine as a very good marke�ng tool!

THE BEST RETURN ONYOUR INVESTMENT

ARE YOU GETTING THE BEST RETURN ON INVESTMENT?

Adver�sing is o�en seen as an expensive gamble that’s hard to get right and even harder tomeasure. But Inside Living is not like other adver�sing media. Your adver�sement will bestrategically placed amongst genuine, high-valueeditorial that ensures the magazine is one of themost widely read publica�ons around, with 15,000copies hand-delivered to 30,000 readers everymonth. And because it’s targeted specifically at topconsumers, your advert will be seen by the peoplethat really ma�er.

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REAL ADVICE

BOB WINGERATH - OLNEY FURNITURE & COLLECTABLESInside Living has been extremely effec�ve for us in hi�ng our target market and has proven successful forour business by the amount of customers who visit the shop with the Inside Living Magazine in hand. Thedesign of the magazine reflects the correct image for our store and the products we are selling.

Ge�ng an ad “right” takes more than justimagina�on. Our expert team at Inside Livingcan give you real advice on the �ps and tricks thatwill get you the best response to your ad, frompicking the right headline to choosing the layoutthat will work for you… maximising your return oninvestment. And if you don’t have a team of crea�vedesigners on hand to produce your ad, why notuse ours? The service is completely free, and willturn your ini�al ideas into a compelling, a�en�ongrabbing advert that will engage, educate andcompel your audience.

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WHO MAKES SURE YOURADVERTS WORK?

GET DISCOVERED

KATHY MOORE � LANTERN CONSERVATORIESInside Living has been a great success for us - the quality of Inside Living magazine is reflected in the qualityof leads we are receiving for our business. I think people like the fact that we are all local businesses. It is agreat way of ge�ng your name recognised when you adver�se regularly.

HAS EVERYONEDISCOVERED YOU YET?

Inside Living employs a full �me team to handdeliver every single copy each month in MiltonKeynes and the surrounding villages. You don’t needto pay for adver�sing space only to find it languishingin a depot or dropped on the floor outside anewsagent! Your ad will find its way directly to topvalue homes in the area.

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ADVERTS THAT LAST

SUE CUTTS - PAUL NEWMAN NEW HOMESWe have been adver�sing for the past three years regularly in ‘Inside Living’ magazine and found the magazineto be an excellent way of promo�ng our new homes to people working and living in and around Milton Keynes.The quality of the magazine and the distribu�on outlets is another good reason to con�nue. The compe��verates received are another reason for using this magazine as a very good marke�ng tool!

HOW LONG DOYOUR ADVERTS LAST?

The magazine features second-to-none,full-colour quality that won’t crease, fade and bethrown out with the weekly papers. Readers stockpiletheir copies for future reference - keeping your namewith them for months and even years to come. Infact, one of our adver�sers called recently to saythey’d just had a response to an ad they placed inInside Living 2 years prior.

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LOCK OUT THECOMPETITION

BOB WINGERATH - OLNEY FURNITURE & COLLECTABLESInside Living has been extremely effec�ve for us in hi�ng our target market and has proven successful forour business by the amount of customers who visit the shop with the Inside Living Magazine in hand. Thedesign of the magazine reflects the correct image for our store and the products we are selling.

Wherever possible, your ad will be the only onefor your industry sector, giving you the opportunityto speak directly to your target audience. Wherewe do have more than one client in any industry,we’ll work closely with you both to ensure thatyour adverts and editorials feature unique contentso that you s�ll get the best possible response.

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”DO YOU WANT YOURCOMPETITOR SPEAKING TOYOUR POTENTIAL CLIENTS?

OUR ABSOLUTE COMMITMENT TO YOU

KATHY MOORE � LANTERN CONSERVATORIESInside Living has been a great success for us - the quality of Inside Living magazine is reflected in the qualityof leads we are receiving for our business. I think people like the fact that we are all local businesses. It is agreat way of ge�ng your name recognised when you adver�se regularly.

DOES YOUR SUPPLIER CAREABOUT YOUR BUSINESS?

Inside Living is not just a “book of adverts”.We’re dedicated to crea�ng a vibrant, informa�veand useful publica�on that our readership value…and when that happens your ad gets read more o�en.You’ll find that from day one the team at InsideLiving are commi�ed to delivering you excep�onalservice and an excep�onal return on yourinvestment with us, going the extra mile to ensureyour complete sa�sfac�on. That’s why some of ourclients have been adver�sing in Inside Living forover 6 years! To find out more about how yourbusiness can benefit from a first class adver�sementin Inside Living, simply call our team on 0870 777 1017, or for more informa�on, visit us at:www.insidebusiness.co.uk

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READER PROFILE

SUE CUTTS - PAUL NEWMAN NEW HOMESWe have been adver�sing for the past three years regularly in ‘Inside Living’ magazine and found the magazineto be an excellent way of promo�ng our new homes to people working and living in and around Milton Keynes.The quality of the magazine and the distribu�on outlets is another good reason to con�nue. The compe��verates received are another reason for using this magazine as a very good marke�ng tool!

WHO’S READINGYOUR ADVERT?

Inside Living is targeted directly to 15,000 homesof high net-worth individuals in Milton Keynes and thesurrounding villages. If your business offers productsor services to the affluent market then you canspeak directly to top consumers across a huge rangeof ages. What’s more, 3000 addi�onal copies aredelivered to loca�ons visited by high net-worthindividuals, further exposing your message to highnet-worth individuals. And remember, we don’ttrust delivery of our magazine to anyone - eachcopy is hand delivered by our own team to ensureits safely received.

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CIRCULATION

BOB WINGERATH - OLNEY FURNITURE & COLLECTABLESInside Living has been extremely effec�ve for us in hi�ng our target market and has proven successful forour business by the amount of customers who visit the shop with the Inside Living Magazine in hand. Thedesign of the magazine reflects the correct image for our store and the products we are selling.

40,000

35,000

30,000

25,000

20,000

15,000

10,000

5,000

0CIRCULATION READERSHIP NUMBERS

DELIVEREDTO HOMES

INSIDE LIVING Style

We think the graph says it all… Inside Living isthe widest circulated and most read consumermagazine in the region, bar none. With a conserva�vereadership of over 38,000 of high networth individuals,you could be reaching your target audience with afull-page, full-colour adver�sement from as li�leas 2p per reader!

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Inside Living is the only lifestyle magazine going through letter boxes of high networth individuals.

REGULAR CLIENTS

KATHY MOORE � LANTERN CONSERVATORIESInside Living has been a great success for us - the quality of Inside Living magazine is reflected in the qualityof leads we are receiving for our business. I think people like the fact that we are all local businesses. It is agreat way of ge�ng your name recognised when you adver�se regularly.

PROPERTY HOME IMPROVEMENTS HAIR & FASHIONMcCann Homes M and K Beds Changes Paul Newman New Homes Paul Intoto Hugo BossKnight Frank Aqua Flames Steffans Oakhill Lantern Conservatories Park

Bath works

HEALTH & BEAUTY OTHERThe Sensory The Food Guide Bannatyne’s Health Club Bang & Olufsen Peachy Health Aqua FlamesBodilight Swanbourne ISIS Chiroprac�c Lemon OrchardDental Specialist Enjoy HolidaysDavid Lloyd Heald Solicitors

Swan @ Salford

PRICES

SUE CUTTS - PAUL NEWMAN NEW HOMESWe have been adver�sing for the past three years regularly in ‘Inside Living’ magazine and found the magazineto be an excellent way of promo�ng our new homes to people working and living in and around Milton Keynes.The quality of the magazine and the distribu�on outlets is another good reason to con�nue. The compe��verates received are another reason for using this magazine as a very good marke�ng tool!

SPACE

DOUBLE PAGE SPREAD

FULL PAGE

HALF PAGE

QUARTER PAGE

BANNER ADVERT

PREPAYMENT DISCOUNTS

PRICE PER ISSUEBOOKING

£1200 + VAT

£700 + VAT

£450 + VAT

£350 + VAT

£250 + VAT

5%

PRICE PER ISSUE ONA (3 CONSECUTIVEISSUE BOOKING)

£1000 + VAT

£600 + VAT

£400 + VAT

£300 + VAT

£200 + VAT

10%

PRICE PER ISSUE ONA (6 CONSECUTIVEISSUE BOOKING)

£900 + VAT

£500 + VAT

£350 + VAT

£250 + VAT

£150 + VAT

15%

DID YOU KNOW IT COULD COSTAS LITTLE AS 2P PER READER?

MECHANICAL DATA

BOB WINGERATH - OLNEY FURNITURE & COLLECTABLESInside Living has been extremely effec�ve for us in hi�ng our target market and has proven successful forour business by the amount of customers who visit the shop with the Inside Living Magazine in hand. Thedesign of the magazine reflects the correct image for our store and the products we are selling.

BOOKING

A4 DOUBLE PAGE SPREAD (DPS)

A4 PAGE

½ A4 PAGE VERTICAL

½ A4 PAGE HORIZONTAL

¼ A4 PAGE

TYPE AREA

275 x 400 mm

275 x 190 mm

275 x 96 mm

127 x 190 mm

127 x 95 mm

TRIM SIZE

297 x 420 mm

297 x 210 mm

297 x 105 mm

148 x 210 mm

148 x 105 mm

BLEED AREA

303 x 426 mm

303 x 216 mm

303 x 108 mm

151 x 213 mm

154 x 111 mm

DID YOU KNOW WE COULDPROFESSIONALLY DESIGN YOURADVERT FOR FREE?

OTHER PRODUCTS

PAUL TOMLINSON, DIRECTOR - MIRUS IT SOLUTIONSThe results your magazine have provided deserve some recogni�on, as you know we’ve been adver�sing withyou for some �me, whilst we do not see a result from every magazine it all helps to build brand awareness,however over the last year we have secured a number of customers through the magazine allowing us to resellnearly £100,000 of service business and nearly £250,000 in product sales.

DID YOU KNOW WE HAVEMORE PRODUCTS THAT CANHELP YOUR BUSINESS?

INSIDE BUSINESSBi-monthly Business to Business publica�ontarge�ng key decision makers in Beds, Milton Keynesand Northants.

INSIDE EXAnnual regional business to business exhibi�on.

CLUB100Monthly networking event for directors andpartners of businesses that turn over at least £1m.

STRATEGYBi-monthly Business supplement focusing ondifferent topics each issue.

Living151 Silbury Boulevard, Central Milton Keynes, Buckinghamshire, MK9 1LHTel: 0844 257 8654 Fax: 01908 231503 Web: www.insidebusiness.co.uk