Innovation community pj-dec'12

Innovation communityKick-off document

13 December 2012

Päivi Jokinen

Objective of this meeting

1. Get to know each other – understand expectations from all sides

2. Give input to priorities

3. Discuss elements critical for our success

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Contents of the presentation

1. Innovation community team

2. General expectations towards the team

3. Innovation process as we see it

4. Innovation community tasks

5. Critical success factors

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Kemira innovation community teamName Segment/Function, Region Comments (e.g. specific competence)

Päivi Jokinen Think tank, Global Community leader

Jani Saarinen R&D, Global Secretary of the community, NPD perspective

Minna Koivula R&D, Global Business intelligence perspective

Michelle Xiao R&D, APAC APAC view

Amir Mahmoudkhani R&D, NA NA view

Dominicus Brendler BM, ChemSolutions, Global ChemSolutions view

Mats Berg Global BD/AD, Paper Paper view

Dan Detter Global BD/AD, O&G O&M view

Don Rutz Regional BD/AD, M&I NA M&I view

Carl Bristow Manufacturing, M&I, UK Manufacturing view

Leanne Fisher Talent management, NA HR view

Nilton Almeida Applications, Paper, SA SA view

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General expectations for innovation community members

• Giving input to process, measures of success, help with benchmarking, piloting and testing of ideas

• Drivers of change, making sure implementation happens• Able to influence ways of working• Cross-functional and global team with members from

All segments R&D Business / BD/AD Manufacturing HR

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Innovation is a business process

B A

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Product Modifications

New Product Development

Process Improvement

Disruptive Development

Screening & Classifying Process

Assign project number & project leader

Stage Gate Process

Establish cross functional team

Go-to-market strategy

and post- launch reviews

Cross-functional gate keeper decisions at

each stage

Prepare for each stage gate

Service Development

Business Model

Development

Innovation community tasksFirst half 2013

• Identify opportunities to improve innovation culture within Kemira • Benchmark best practices for innovation outside Kemira• Compare different ways to measure innovativeness and set a target for Kemira• Define process and tools for collecting innovative ideas from within Kemira and

from our various stakeholders• Define process for evaluation and screening of ideas

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Critical success factors

• A common goal• Open sharing of information• No right or wrong questions or answers• Learning from each other

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Back-up

Setting up the communities

Purpose• Define and develop best practices and knowledge sharing,

benchmarking, competence development etc. and secure continuous improvement within the given scope

• Operational as of January 1st, 2013, except the EHSQ Community as of October 1, 2012

Community Leaders• Community leadership will be an additional role for a line manager

or a developmental role• Objectives are set by the Management Board• Reporting to the Management Board at least twice a year

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Innovation community starting point (1/2)- Innovation “outside of R&D“- Innovation as a business process- Open innovation- Idea management- Define „Innovation“- Skill pools – how to find the right talent within Kemira- Go back to „we drive performance and innovation“

What does it really mean for us?- How to involve everyone within Kemira in innovation?

How to utilize innovation for growth & better performance?:Organization/key success factors- Only few R&D members- Diversity- Every region- Business development + marketing + sales- „future builders“- Chaired by „R&D Process development“ or marketing?

Deliverables- Process for collecting business opportunitites- from customers / own organization / other stakeholders- Coverage of skill pool- Benchmark & set target for innovation

How innovative do we want to be?

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Innovation community starting point (2/2)Next steps agreed in Munich:- Appoint team leader- Draft objectives – „something for every member“- Check ambition level with MB- Nominate members- Map benchmark environment (B-to-B, not only chemical ind.)- Define Innovativeness from customers‘ viewpoint („customer need“ project)

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