Infostrada Sports Online Marketing Presentation ISWI

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8 april 2023

Infostrada SportsSports Intelligence

Online Marketing Infostrada Sports World Ranking

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8 april 2023Corporate Presentation > About Infostrada Sports

> Delivery at the speed of light is today’s challenge> The world will be wireless, on line, all the time> Data becomes more valuable when turned into

information> Media are multi platform> Coverage of event will be more and more ‘Live’> Data is more valuable the more ‘Live’ it gets> There will be more and more tools to facilitate our

business> Sports is non controversial and of global interest

Vision.....(how we see the world)

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Mission.....(What we want to achieve)

“We create explicit value by delivering SPORTS DATA & SPORTS INTELLIGENCE to Triple AAA

Clients on global sports, digitally, anywhere, anytime, on any platform, in any language, as it

happens, up-to-date all the time"

Corporate Presentation > About Infostrada Sports

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8 april 2023

Dutch Head Quarter Office

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High tech Live room 1

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8 april 2023High tech Live room 2

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8 april 2023

Typical Archive (John Fredrikstadt)

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8 april 2023

Extensive Library

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8 april 2023

Who we are and who we serve

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> B2B Provider of sports content services since 1995> 90+ Full Time Employees (70 NED)> Offices in NED, DEN & AUS> Representatives: in AUT, SWE, UK, ROU, CHN, JAP> State of the art technology, focus on real time services> Multi media, multi lingual, multi platform> Largest independent sports database, strong historic content> Focus on data; live, results, news & stats> Covering all global sports, driven by the sports calendar> Sports Focus on Football, F1, Cycling, Tennis and Olympics

About Infostrada Sports....(who we are)Corporate Presentation > About Infostrada Sports

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8 april 2023

Infostrada Sports Clients

Corporate Presentation > About Infostrada Sports

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8 april 2023

Our services

True Sports Intelligence

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Infostrada Sports Operations & Services ....(what we do)INPUT PROCESS OUTPUT

www.sportssociety.com

Sports Communities

Live coverage TV|WEB

Federations

Events

Sports Library

Press Agencies

Correspondent Network

100+ SportsDatabase

FixturesLive resultsRankingsStatisticsRatingsSports IndicesMulti Media

Copyright 1995-2010 Infostrada Sports

Media Services“Sports Intelligence for

journalists”

Content Services“your fastest, richest most

reliable and unattended sports content channel”

Event Services“the best media service an event organiser could wish

for”

B to B

Federation & NOC Services

“24/7 integrated benchmark solution with our World

Index”

Corporate Presentation > Products and services

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8 april 2023

Federation & Benchmark Services

> Infostrada Sports World Index (compare nations,athletes)> Results Services> Weekly performance reports> Results analysis cockpit> Corrected/weighted rankings> Third party content (meta data) and technical integration

Corporate Presentation > Products and services

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8 april 2023

Online Marketing ISWI

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8 april 2023

Online marketing ISWI

> Mooi product, maar de helft van het werk!> Nu aan de man brengen!

> Disclaimer: Oud saleswerk nog steeds erg belangrijk!> Lobbyen, beurzen, persoonlijk contact, etc.

Corporate Presentation > Products and services

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8 april 2023

Online marketing ISWI

> Zeer interessante en handige online tools voor handen

Corporate Presentation > Products and services

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8 april 2023

Online marketing ISWI

> Hét beste platform voor zakelijke connecties> Eigen Infostrada groep

> Maar: ook lid worden van bestaande (sport) groepen

bv: Sports Industry Network (27.000 leden!) Actief bezig in de groepen en awareness creëren

Corporate Presentation > Products and services

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8 april 2023

Online marketing ISWI

> @InfostradaLive (2.500 followers and counting)> Actuele, interessante sportfeitjes> Show the world what we can do! – ook m.b.t. de ISWI> Achterliggende gedachte: awareness

> Ook: proactief zoeken naar potentiële klanten - Lists - Doorzoeken bio’s (http://www.buzzom.com)

Corporate Presentation > Products and services

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8 april 2023

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Online marketing ISWI

Sport Society (community)> Exclusief netwerk sportkenners> Benutten expertise> Inzetten tijdens evenementen> Online aansturen om producten (bv ISWI) te verkopen

Corporate Presentation > Products and services

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8 april 2023

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8 april 2023

Online marketing ISWI

Demo’s (audiovisueel)> Beelden zeggen meer dan woorden> Maak een ingewikkeld product visueel> Delen op platforms als YouTube, maar ook Twitter/LinkedIn

Demo’s (applicatie online)> ‘Speelbare’ versie van de ISWI> Testomgeving> Op iPad tijdens beurzen

Corporate Presentation > Products and services

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8 april 2023

Online marketing ISWI

In het algemeen:> Altijd de ogen open> Geen platform is heilig> Niet bang om ergens in te duiken> ISWI eerste in zijn soort> Lanceren via social media mooi leermoment

Corporate Presentation > Products and services

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Vragen? Opmerkingen?