Information Architecture & Information Architecture & Design Design • Week 6 Schedule - Group Project Plan Due - Browsing and Searching for IA - Other Readings - Research Topic Presentations • Gilok, Choi: Markup Languages • Hutchens, Chad: Toolbars & Navigation Bars • Parsiale, Veronica: Privacy Policy
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Information Architecture & Design Week 6 Schedule -Group Project Plan Due -Browsing and Searching for IA -Other Readings -Research Topic Presentations.
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Information Architecture & Design Information Architecture & Design
• Week 6 Schedule- Group Project Plan Due- Browsing and Searching for IA- Other Readings- Research Topic Presentations
Design Recommendations for IADesign Recommendations for IA
• Undirected viewing: starting and chaining- Introduce systems that search/recommend jump sites- Design portals (home pages) to support undirected, serendipitous
viewing
• Conditioned viewing: browsing, differentiating monitoring- Train users to evaluate and escalate priority or importance of info- Provide ways of telling users about new content on Web pages
• Informal search: differentiating monitoring, extracting- Pre-select sources & search engines for quick, informal searches- Prepackage search strategies developed by subject matter experts
• Formal search: extracting- Use multiple info sources for comprehensive searching- Train users on advanced search techniques
• Participants Conceptualize Searching as Standard Routines- Misremembered Searches- Favorite Search Sites
• Participants Remember Only Key Nodes From a Search- Pages as Waypoints (Landmarks)- Page Elements
• Bad News for IA?- Predictable Use (Patterns Can Be Perfected in Testing)- Imperfect Memory (Use New Mnemonics – Graphics &
Text)- Leverage Waypoints (Easier to Find Again and Use)
Navigation Systems & IANavigation Systems & IA
• Layout- Global Navigation (Toolbars or Nav bars)- Local Navigation (Sidebars or Link Sets)- Content Navigation (Intra Site Links?)- Relational Navigation (Inter Site Links?)
• Mechanisms- Toolbars, Nav bars, Sidebars- Menus, Interactivity (Javascript, Flash, +)- Sitemaps (Indexes (A-Z), Task, Guides or Content)- Lists (Big and Small, Broad and Focused)- Graphics (Logos, ImageMaps, Dynamic Data)- Text (Descriptive, Prescriptive, Content)
• Too Much vs. Too Little (of any combination)
Navigation & Browser (no IA?)Navigation & Browser (no IA?)
• Browser Interfaces- Buttons- Bookmarks- URLs
• History- List- Menu
• Visualization• Why Browse When You Can Search?
- Memorize URLs vs. “Google it”- “Social Navigation” (Wear Paths & Popularity)- Your Behaviors and Results Sets
• Personalization
Navigation and UseNavigation and Use
• The Best Design is not Always the Most Usable• Instone’s Navigation Stress Test