1 2 3 4 Qingru Shen Wen Cui Cindy Chau Yuan Ma Sylvia Lai 5 The Team
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Qingru Shen
Wen Cui
Cindy Chau
Yuan Ma
Sylvia Lai
5
The Team
Our Presentationstream
Business Model Canvas
Elevator Pitch
Heuristic Assessment
Empathy Map
User Testing
Wireframes
Blueprints
Why and What Who How
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10%
Business Model CanvasWhy and What
20%
Elevator PitchFor photographers of all levels who have the desire to share and manage their work, Flickr is
an online photo management and sharing application that helps make their photos available to people who matter to them--whether it be family, friends, or the general public and strives to enable new ways of managing photos and videos unlike Picasa,
the product gives off a professional feel and is largely community driven.
Why and What
30%
Why and What
Heuristic Assessment
40%
Findable: C Search Locate photo
Controllable: B Upload Layout Group photos
Credible: A Design Help forum Content
WhoEmpathy Map
50%
WhoUser Testing
60%
Hypotheses Tasks
1. The sign up function for first time
user is clear
2. User could easily browse the
target content
3. It is convenient to upload photos
and manage them
4. It's easy for users to find their
friends photo.
Create an account
Find photos related to “birthday”
Upload photos and group the
photos
Find your friends’ accounts and
photos
WhoUser Testing
70%
Main Findings Recommendations
Registration process is confusing
Managing photos is not intuitive
Easy to find friends but need error
messages
Clean design and easy to find things
Make the sign up process into two
steps
Include an icon by the side of each
label
Give feedback
Maintain layout but improve the
process
HowWireframes
80%
HowWireframes
90%
HowWireframes
100%
Presentation Complete. Thank you!
Questions?
100%