Using a Blacksmith to Fix My Car
Nov 02, 2014
Using a Blacksmith to Fix My Car
Or… The Challenge of Paper-‐based Policies in a
Facebook Era
Download at aiim.org/roadmap or stop by booth 935
AIIM Social Business Roadmap
22333
Like this… Text info360<space>[email protected] to 22333
A technology inflecVon point
ImplicaVons
Why should you care?
A technology inflecVon point
Systems of Record
Era
Years
Typical thing
managed
Best known company
Content mgmt focus
Mainframe
1960-‐1975
A batch transacVon
IBM
Microfilm
Mini
1975-‐1992
A dept process
Digital Equipment
Image Mgmt
PC
1992-‐2001
A document
Microso^
Document Mgmt
Internet
2001-‐2009
A web page
Content Mgmt
???
2010-‐2015
???
???
???
Systems of Record
Systems of Engagement
Era
Years
Typical thing
managed
Best known company
Content mgmt focus
Mainframe
1960-‐1975
A batch transacVon
IBM
Microfilm
Mini
1975-‐1992
A dept process
Digital Equipment
Image Mgmt
PC
1992-‐2001
A document
Microso^
Document Mgmt
Internet
2001-‐2009
A web page
Content Mgmt
Social and Cloud
2010-‐2015
An interacVon
Social Business Systems
Systems of Record
Systems of Engagement
Social Content
TransacVonal and Enterprise Content
Documents
Images
Film
sharing collaborating
liking recommending
following
workflow compliance
control security records
A technology inflecVon point
ImplicaVons
The New CIO Mandate
Marchand’s Strategic Informa4on Alignment Framework
Add value customers and
markets
Minimise Risks market, financial,
legal, operaVonal risks
Reduce Costs transacVon and
processes
Create New Reality Intelligence
(social, poliVcal, technological, etc)
The End of the Email Era Approaches
Emails caught by filter 46%
Emails -‐ colleagues
21%
Emails -‐ sent to
colleagues 6%
Emails about "stuff" 21%
Emails -‐ sent
outside 2%
Emails -‐ real people outside 4%
Source: John Newton, Alfresco
The End of IT Autocracy
Photo source = hkp://www.flickr.com/photos/noVonscapital/5225049493/
ERP
SCM CRM
Original slide concept from Cisco
Enterprise Apps
Server Architecture
Devices
OperaVng System
Knowledge Worker Apps
For 68%, their installed ECM systems have no browser or mobile access op4ons.
The Power of Compounding
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Amount of IT budget spent on storage 17% Annual change in Storage costs 59.8 cents per gigabyte (Dec 2005) 8.2 cents per gigabyte (August 2010) 30%
Informa4on growth per IDC
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
OpVmal 2010 2011 2012
New Volume Hit Legacy
Big oil customer -‐ IBM
The Need for Content AutomaVon
29 29 IBM Confidential
The Next Grand Challenge
The Paper Paradigm Knot
55% have no policy for how long social content inside the firewall should be retained.
Is it a record? When is “social” a Federal “record?”
• Is the informaVon unique and not available anywhere else?
• Does it contain evidence of an agency’s policies, business, mission, etc.?
• Is the tool being used in relaVon to an agency’s work?
• Is there a business need for the informaVon?
• Does it document a transacVon or decision?
Source = hkp://www.archives.gov/records-‐mgmt/bulleVns/2011/2011-‐02.html
If the answers to
ANY of the above quesVons are yes, then the content is likely to be a Federal record.
Source = hkp://www.archives.gov/records-‐mgmt/bulleVns/2011/2011-‐02.html
When the heck is social content NOT a Federal Record under this definiVon?
Source = hkp://www.archives.gov/records-‐mgmt/bulleVns/2011/2011-‐02.html
Denial the Problem Exists
27% have no policy for email reten4on; 16% keep emails indefinitely.
39% are s4ll filing important emails in personal Outlook folders; for 31% email is ‘chao4c.’
Status Quo vs. TransformaVon
Value Chains in TransiVon
Market Sell Support
Outbound (CMO)
Source Buy Deploy
Inbound (CFO)
Design Build Deliver
Product (CTO)
Plan Hire Provision Report
Strategic (CIO)
Slide concept from John Newton, Alfresco, Derived from Michael Porter’s Value Chains in “CompeVVve Strategy”
A technology inflecVon point
ImplicaVons
Why should you care?
“…fully networked enterprises are not only more likely to be market leaders or to be gaining market share but also use management pracVces that lead to margins higher than those of companies using the Web in more limited ways…”
An Expanding Digital Divide
Using a Blacksmith to Fix My Car
Or… The Challenge of Paper-‐based Policies in a
Facebook Era
Download at aiim.org/roadmap or stop by booth 935 or text info360<space>your email to 22333
AIIM Social Business Roadmap
Twiker, Facebook, LinkedIn = jmancini77