Info Deck For Strategic Alliance in Smart Shopping 2020 #SmartShopping Checkout Freedom App Your Shopping Companion
Info Deck For
Strategic Alliance in
Smart Shopping 2020
#SmartShopping
Checkout Freedom AppYour Shopping Companion
Introduction
Mobile and tablet applications are entering our life several ways in the past few years.
Among others, B2C companies are using apps for promotional and communicational
purposes taking advantage of their effectiveness.
• users became open to the messages of the brand
• intimate and trustworthy relationships develop between the brand and the user
• brand loyalty increases in the customers
… because mobile is the most personal platform to reach a greater audience.
Mall App Functions
1. Before entering the Mallideas
•“Come in” Message
•Sales Notification
•Best Choice
•QR Easy Parking
2. Map related ideas
• Shopper Route
• Interactive Map
• Must Visit
• Find My Shopper Friend
• Shop Selector
• Evacuation Guide
3. Ideas to boost sales
• Promotion Just For You
• Christmas Shopping List
• Family Rating
• Frequent Shopper Program
• Daily Offer
• Recommendation
• My Time To Shop
• Food Court Surfer
"Come in” Message
Message from the Mall.
When the user drives nearby the
Mall, s/he will receive a message
from the app.
„Come in, and find the best offers in
our Mall.”
Sales Notification
A day before sales.
A registered user will receive a push
notification about the special offers
in the Mall, one day earlier before
they become public.
Best Choice
Choose the shops at home
easily.
Shops are visible in the app, the
users can choose from them at
home through a Tinder like
interface.
When the user arrives in the Mall,
the app will show him where the
chosen shops are.
1st Floor
QR Easy Parking
Find the car in the car park
easily.
Every parking place has a QR code.
When the user scans it, it will show
his/her parking place on an
interactive parking map.
When the users finished shopping,
the app helps them to find the
shortest way to the car.
Shopper Route
Go and shop as fast as you
can.
The user can create his own
shopping routes and define
shopping times for each store he
wishes to visit. When he arrives to
one of these shops, the app starts a
countdown.
VR Interactive Map
Map with 360° panoramic
photos.
The user can zoom in and zoom out on an
interactive map. The map uses
vectorgraphics, so the user can zoom
endlessly like in Google Maps. The map
can also be implemented in a VR viewer.
There are dedicated points on the map, so
if the user taps on one, the 360°panoramic photos are automatically shown.
Must Visit
Find the shops that you
want to visit.
When the user arrives in the Mall,
he receives shopping routes via the
app and he can follow these routes
to save time.
Some route examples: the best
home accessories, snow sports,
creativity and hobby, gift for my
wife…
Find My Shopper Friend
Let’s shop together!
The user can see if his/her
Facebook friends are shopping
nearby in the Mall.
Shop Selector
What are you looking for?
Every shop listed in the app has to
fill a form about their product types,
categories or brands. We integrate
this information into the app: when
the users search for a keyword,
they will find the related shops.
Evacuation Guide
Shortest route to the exit.
When the user is in the Mall and
has the app on his phone, a
notification alerts him if an
evacuation for any reason taking
place.
The app will show the shortest route
out of the Mall.
Evacuation Guide
Promotion Just For You
Direct offers in the
smartphone.
When the user walks into the Mall
with a selected interest list in the
application, he receives special
offers via the app.
It works with iBeacon technology:
Every 20th person who walks by the
shop will receive a discount coupon
for that shop.
Gift Shopping List
Shared shopping lists.
Shopping lists can be created and
then shared with friends and family.
They can put a tick next to an item
so everyone can see the shopping
progress.
Shopping List
Barbie
Smart Watch
Flower
Ring
Calendar Gift Share
Family Rating
Shops by ages.
Find the best shops in the mall
according to the customer ages,
desired activities and interests.
The user can select the age of
his/her children, then the app will
show the best shops.
Perfumes
Fashion
Jewelry
Frequent Shopper Program
Discounts at your fingertips.
Every purchase means points for
the user. After each purchase the
user scans an iBeacon/QR
code/personal code that is given to
him by the cashier.
After collecting certain amount of
points, the user gets a discount.
Daily Offer
App will show you the daily
best priced product.
When the user arrives in the Mall,
the app shows him the daily offers
available.
The user can like or dislike the
shown offers, like in Tinder. If the
user likes an offer, he receives a
coupon from that shop.
Recommendation
The QR code will help to
choose.
Scan any product (or barcode) to
get recommendations "people who
bought this item also bought that...".
The app can also display relevant
product information or detailed user
reviews if available.
Recommendation
Anna:
My best skinny
jeans ever, it
suits me perfect.
My Time To Shop
Book private shopping time.
Registered shops can offer private
shopping experiences. The user
can book his private time with the
app.
Food Court Surfer
Eat and rate to earn a prize.
The user can select and rate all the
restaurants in the Mall.
The user, who tried and rated all the
restaurants, can win a special gift
from the Mall.
Concepts
1. Before entering the Mallideas
•“Come in” Message
•Sales Notification
•Best Choice
•QR Easy Parking
2. Map related ideas
• Shopper Route
• Interactive Map
• Must Visit
• Find My Shopper Friend
• Shop Selector
• Evacuation Guide
3. Ideas to boost sales
• Promotion Just For You
• Christmas Shopping List
• Family Rating
• Frequent Shopper Program
• Daily Offer
• Recommendation
• My Time To Shop
• Food Court Surfer
Thank You
Yogesh Huja
Founder & CEO
www.freedom.desi
Freedom Smart Labs Ltd , UK
Unit of Swaran Soft Support Solutions Pvt Ltd
845-846, Tower B2, Spaze iTech Park
Sohna Road, Sector 49, Gurgaon
India, Pin Code: 122017
Entrepreneur of Year 2015 | The Robin Hood | Top 20 Companies 2015
Quick Connect:
• M: +91-9810560650• T: +91-124-4373221
Thank You for Your Time
We hereby request for a suitable time for meetingto take this discussion ahead…