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Influencing the Impulse Buyer
Jun 26, 2015
Key findings from a global study of 14,000 shoppers by OgilvyAction tell an even more daunting problem for retailers. Consumer behavior has shifted dramatically making it harder than ever to capture attention and filter through the ‘too much information’ syndrome shoppers face.
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06/04/2013 Convenience and Impulse Retailing : April May 2013, Page 46
c-store.realviewtechnologies.com/#folio=46 1/2
06/04/2013 Convenience and Impulse Retailing : April May 2013, Page 46
c-store.realviewtechnologies.com/#folio=46 2/2
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