The crucial link between the digital and real worlds Dr. Reinhard Ploss, CEO Infineon Technologies AG DLD New York, May 7, 2015
Jul 18, 2015
The crucial link between the digital and real worlds
Dr. Reinhard Ploss, CEO
Infineon Technologies AG
DLD New York, May 7, 2015
Addressing global challenges creates new opportunities
2030: 5bn people in cities
2035: 50% of today's global oil resources used up
2050: >9bn people on the planet
2050: >2bn people are >60 years old
2020: >30bn internet connectable devices
Population growth Limited resources Aging society
Megacities emerge Digital and real worlds converge
Converging real and digital life changes the way we live, work and manufacture
Combining software and machinery is essential: USA and Europe have complementary traditional strengths
IT
Software
Data
Mechanical engineering
Machinery
Automation
…+ a multitude of SMEs
+ =Industrial Internet
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Semiconductors are the crucial link between the real and digital worlds – and a vital element for IT security
Added value and new business models
Power
Secu
rit
y S
ecu
rity
Sensor
Our aim: combining the productivity of mass manufacturing with the individuality of customized production
The customer changed his mind – I need an additional feature
I have the right of way.
Who needs a ride?
OK, I will take you first.
Hello material ordering? I’ll need lubricant in three hours.
Add specification A24.
The industrial Internet takes customization to the next level
Manufacturing will be automated based on individual requests and data evaluation
Ordering based on individual design and application data
Customized manufacturing
Individual delivery to current location
Design, manufacturing and application are more and more interlinked
Design and material database
Manufacturing value chain
Customer
Interactive and fully automated
design
Smart device sending usage data
Customer
Design, manufacturing and application are more and more interlinked
Design and material database
Manufacturing value chain
Supplier
Customer
Interactive and fully automated
design
Smart device sending usage data
Customer
In the semiconductor industry, implementing the industrial Internet is essential to compete in the market
Real-time data evaluation leads to
Shorter development cycles
Adaptive to demand changes
Higher productivity through optimal capacity utilization
Real-time connectivity boosts worldwide collaboration
The industrial internet will help us to:
Learn faster
Create new markets
Conserve resources