Individual pitch presentation

-Semester 1-

ADVICE website

Plan A

Help and be helped

Idea based on…

http://tinybuddha.com

Attractive content and design

TOPICS:

Audience

• Any gender

• Any age (especially young people 25-30)

Abstract matters which interest everybody

• Piece of information (general advice, psychologicalinformation)

• Videos about human stories (nothing better than makeyour audience empathise)

• Pictures of real people

• Involving the reader (Sometimes, the best way to helpyourself is listening to people who have had the same problem. It is important to encourage the reader to tell his/herexperiences so they can be useful to others)

• Helping community/ Interaction (The final purpose isbeing able to create a kind of advice community where thereaders chat with others and share their personal experiences)

The aimMake reader´s life easier

Research(similar websites/ competitors)

• http://tinybuddha.com/

• http://www.midlovecrisis.com/

• http://loveandlifetoolbox.com/

• http://lovelifelearningcenter.com/

Plan B

NORMAL GIRLS website

Audience• Gender: women with no much free time

Students or Students + job

• Age:18-25

Interesting information for young girls with an ordinary life

13 tips to deal with exam stress

TOPICS:

Better time management

How to maintainm a friendshipalthoug you see your friendsfrom time to time (8 steps)

Healthy food in record time!

Attractive content

Visual design

Research(similar websites/ competitors)

• http://www.womaninreallife.com/

• http://theverynormalgirls.com/