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Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400 Indicus Premium Databases For Those Who Value Information www.indicus. net
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Indicus Data Products

Jan 21, 2015

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We help you cut through the maze that is India to unravel the various facets of the Indian consumers.Our products provide information about the economy and the consumers at extremely granular levels - at city, district and neighbourhood levels. Within the granular geographic levels, the information is further segmented into various income groups. Normally, such data is not available easily in India at such granular levels. We provide in the range of 100-250 variables for every geographic level. The data is estimated using various techniques – large data sets are processed, proprietary surveys are done, Econometric and mathematical modelling is applied and finally the processed estimates are published.
We help you make smarter and faster decisions. With Indicus, you can be confident that your decisions are the right decisions.
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Page 1: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Indicus Premium Databases

For Those Who Value Information

www.indicus.net

Page 2: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

The Product Suite

Market Skyline of India – All districts separated for urban and rural

City Skyline of India – Top 112 cities

District GDP of India – All districts

Housing Skyline of India – Top 112 cities

Indian Financial Scape – All districts

Indian Development Landscape – All districts

City Skyline of India - Neighborhood Series – Top Cities

www.indicus.net

Page 3: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

The Product Suite

Market Skyline of India

Income, savings and consumption expenditures of households for each district of India and:Individuals/children across income groupsRural/urban break up of market sizeUrban household SEC profiling Product segment wise market sizes

City Skyline of India

Information on different kinds of consumers, market sizes, their income, savings and expenditure patterns. The top 112 cities are also ranked on the basis of “Economy” and “Reside in” indices. It also comprises people’s perception about their cities on education, health facilities, environment, entertainment and public facilities captured through a survey.

www.indicus.net

Page 4: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

The Product Suite

District GDP of India

First ever estimates on Gross Domestic Product across sectors and sub sectors at district level for all states and UTs of the country. These estimates provide information for all 593 districts in India covering important economic indicators like GDP at current & constant prices, short term real GDP growth across sectors, labour productivity, credit penetration in each sector

Indian Development Landscape

For all 593 districts, the product contains information on

Education, Health, Economic Status, Infrastructure, Demography, Empowerment, crime, and moreEstimated at two points in time 2001 and 2008.

www.indicus.net

Page 5: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

The Product Suite

Housing Skyline of India

Existing & Potential Markets for Housing sector Purchasing Power of Prospective home buyers Cities with Greater Housing Penetration Distinguish Households Across Type of Dwelling Units Forecast of Housing Demand

Indian Financial Scape

For all districts- Across Income classes, Socio economic classes, Rural, Urban:

Demography. Market Size – GDP Banking and insurance, Incomes, Savings, Expenditure, Remittances, Rents, etc. Asset penetration – Durables, Investment and savings instruments, other financial assets, etc. Credit and Savings – Penetration, Amounts, Growth - across economic sectors, across establishments (PO, Banks, Coop Banks, NBFC, SHG), etc.

www.indicus.net

Page 6: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

The products are split into various versions to address various needs and price points –

In general we have

premium version

basic version

and further stripped down versions (regions, states, etc.).

www.indicus.net

Page 7: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Type of firmsGeography

Consulting firms

Educational Institutions

Other Firms Government Bodies

India

Overseas

Customer Segments

Other Firms - Financial services, Large Retailers, FMCG, Durables, Telecom Services, Lifestyle Products, Others

The basic audience are those who are trying to sell products/ services to consumers and are therefore interested in granular data on consumers.

www.indicus.net

Page 8: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

For a range of purposes

Opening a branchPrioritizing & ranking markets

Writing a report for PR purposes

Planning a marketing strategy

Monitoring sales efforts

Benchmarking sales against potential

Sourcing of inputsPresenting to superiors

Getting insights others don’t have

Location Choices

www.indicus.net

Page 9: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Marketing of Products

Identifying Potential Markets

Targeting locations

Know consumer characteristics

For business expansion

Identifying demand potential of select locations

Delivering services where they are required

…that require quality data on hand

www.indicus.net

Page 10: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Customers

www.indicus.net

Page 11: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Customers

www.indicus.net

Page 12: Indicus Data Products

Indicus Analytics Pvt. Ltd, Nehru House, 2nd Floor, 4 Bahadur Shah Zafar Marg, New Delhi 110002 India, Phone: 91-11-42512400

Customers

Insurance Banking & Finance

Healthcare Telecommunication

Automobile Advertising & Media

RetailMarket Research & Consultancy

White Goods Institutions & Libraries

Lifestyle Real Estate

FMCG Agriculture & Commodities

Footwear Infrastructure

Garments Other Services

www.indicus.net