Improving On-line Archival Access: Preliminary Results from a Case Study Midwest Archives Conference Louisville, KY April 19, 2008 Chris Prom Assistant University Archivist University of Illinois at Urbana- Champaign [email protected]*Special thanks to Beth Yakel, Aprille McKay, and Helen Tibbo!
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Improving On-line Archival Access: Preliminary Results from a Case Study Midwest Archives Conference Louisville, KY April 19, 2008 Chris Prom Assistant.
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Improving On-line Archival Access: Preliminary Results from
a Case Study
Midwest Archives ConferenceLouisville, KY April 19, 2008
• “the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing Web usage”-- Neil Mason, “The Four Parts of Web Analytics,” http://www.google.com/analytics/cu/ac_the_four_parts.html
• Allows unobtrusive observation of actions (NOT motives or initiative)
• Data is easy to collection and view• Provides basis for action and further study;
iterative redesign
Daniel Russell, regarding Google’s Eyetracking studies: “people behave
differently here, they want to make researcher happy, have