Importance of Managing Your Digital Identity | Macalester College | 10.29.13

the importance of managing your digital identity

Lisa Ray @lisa_rayCareer Development Center

1. Who cares?2. Scrub or Screen.3. Use to your benefit.

Managing your Digital Identity

Recruiters say best thing about 2013 is

increased access to passive candidates via social media.

Bullhorn Research, North American Staffing and Recruiting Trends Report, 2013

Macalester College Career Development Center

Hiring managers are using social media to see applicants’ behavior and personality outside of the interview, and are most interested in professional presentation.

Harris Interactive on behalf of CareerBuilder; surveyed from February 11 to March 6, 2013.

Between and 99%rejected

um, no.

Discovering a person’s online footprint can take hours.

360social.me reduces this to seconds. Download the 360social toolbar now!

It’s free!

Bro! Google yourself!

http://bit.ly/outofgooglehttp://www.google.com/goodtoknow/

SCRUB

Macalester College Career Development Center

SCREEN

Macalester College Career Development Center

Macalester College Career Development Center

*hover* Choose MORE

Visibility

Expand network

Generate professional opportunities

Show communication skills, interests, personality

1. Review, scrub and/screen

2. Create consistency

3. Create/complete