VISION IDENTITY TO SUCCEED! PROJECT 3 MONTHS REPORT
Aug 16, 2015
VISION IDENTITY TO SUCCEED! PROJECT 3 MONTHS REPORT
start with
The true sign of intelligence is not knowledge but imagination.
Albert Einstein
Corporate visual identitythe planet. It is instantly identifiable and drives customers to buy a particular product or service. The five tools of consistent corporate visual identity branding are: Logo, type, colour, slogan & super-graphicon the web, in advertising, or trade show exhibits, they build a consistent company brand.
Team
Aiman ShaquraTeam Leader
[email protected] facebook.com/aimanlinkedin/aimanshaqura
Aiman leans forward in the leather chair at Moelv Bil automotive branch, he is wearing a blue blazer, light blue shirt freshly smoke and neat jeans. From his office with glass walls he looks over car shop, which is filled with new cars and rental cars close together. The poor refugee boy who started his career selling Christmas sheaves, has become a successful businessman with over 100 million in revenue.
Team
Mike
Marketing/Designer
Ann-Christin
Meta Coach
Ashkan
Sales
Veronica
Partner/Client Service
Email signature completed. Picture made.
Email signature and photo not completed. (September) Email completed. Email signature completed.
Picture made.
[email protected] annchristinhansen@ [email protected] [email protected]
service
Foredrag Lederutvikling WorkshopCoaching 1-1
The human elements of founding the
company
Why did Aiman found the company, and what problems did he set out to solve?
How is the company doing things
differently from other players?
Why does the market need what Shaqura is offering? What validation do
Shaqura has - customers, investors, partners, board members, existing
growth?
performance Mike Bam Project Timeline & Visual “ID to Succeed!” program process
Report of additional subcontractors in the program that contribute for Shaqura´s corporate identity grounds. PROJECT VALUE total 155,550NOK eks. mva. —> 90.000 NOK eks. mva. agreed. Providing a measurable increase in attention span. The objective is that customers, investors, employees double their value and increase their purchase, investment or gratitude through the company by the end of year 2015.
May July
June 2015
Key events Key events
Key future
PROJECT TIMELINE
Key eventsLogo identificationAchievement for finding ID, Set up goals, Set up prepared Webpage, Design idea, Blog implementation, Illustration & construction process. done
Submit Grant Proposal Grant Notification Agreement Build LogoFind perfect picturedone
Business cards, Test Webpage, blog, Began First opening-week Phase of all social media, Test Content Improvement,Prepare Results Report, videodone
Submit Grant Proposal for future of Mike Bam in Shaqura, start with services, Mike Bam offers.Successfully done objective to represent Shaqura and build a corporate image of Shaqura. Structure is build.
%100
%50
%40
%2
%8Mike Bam as project leader on daily tasks
IT programer with 15 years experience
Graphic designer with 20 years experience
Illustration and photography
Work structure
%50%25 %75
May counting June counting July counting
The budget included funds for a project containing Mike Bam beside 100% job at RV, knowledge, all use off particle software, along with not payed computer and borrowed photo cameras. Mike Bam provided independent assistive one workstations, to give Shaqura the greatest flexibility in using communication and option to grow.
Mike Bam used out-sources for this project: IT solution, PRO Photography, PRO Illustration. From budget will Mike be payed only for Mobile use and travel costs that were made during his trips in Slovenia, Italy and France. For all the details during meetings please see Asana system input “Shaqura Summit”
With IT solution Mike developed an ID to web, social media, contracts, email signatures. Standardised reading tests will be conducted at the start of adding content. Additionally, customer use on webpage, with Google SEO will be tested to determine increased reading attention rates. Video can be released when Shaqura will perform accordingly with agreement.
“Visual ID to Succee!“ program process
mock up
A N N U AL
Written own code.Navigation is intuitive.
There are few things more frustrating than not being able to find certain content on a w e b s i t e . P a g e s i s w e l l -organized with a top-down design so that visitors can easily browse through the different sections on Shaqura website.
Design visual Simple is beautiful.
Cramming too much into each page creates confusion. Visitors get frustrated when they have to scan through rows of links and images to find what they are looking for. By keeping Shaqura pages simple, Shaqura website is easier to use.
Hours spentResponsive website.People will access Shaqura website using a wide variety of devices – from smartphones to desktop computers. Therefore, we made website displays correctly on different screen sizes.
AdditionalColors are crucial.
Color selection can make or break a website. Most of us have visited websites that are simply painful to look at. When choosing colors, we used a consistent palette of colors that don't clash and made sure there is a strong contrast between the text and the background.
advantages of new webpage
Consistency is key.Visitors shouldn't feel like they are visiting a new website each time they open a new page on your site. Consistency among the pages on Shaqura site makes navigation a much easier task.
Design is paramount.When you meet someone for the first time, you want to make a good first impression. The same should be true for Shaqura website. The overall look and feel of Shaqua site is the first thing your visitors will notice.
Content.Even if your site is beautifully designed, it is no more than an empty shell without content. A good website has both great design and great content. Therefore, we will make sure a l l Shaqura pages have unique, original content that makes them worth visiting. 167 hours spent on project
mockup
A N N U A LREPORT
3 M O N T HREPORT
Generating value is one of the most misunderstood tools of innovation. But it’s also one of the most important. Pay attention to exactly what customers find compelling. Deliver that compelling offering by finding more, better, or new value, emergent in the coming together of buyer and seller. Act your potential.
4590.000+moms NOK investment for Shaqura AS
2015Changes will rapidly continue for end of the year. Longterm related.
ShaquraValue
%objective
Visual on all segments
Story needs to be authentic. People want to hear and be moved by real stories. Plan is to make stories part of our culture--and more than that, the integrity of our culture. All-hands meetings can be pivotal here. Stories are often the best way to relate how a company is doing, what people are doing well, and what they could be doing better. And when leaders do this with transparency, honesty and humility, they make their employees feel good about their work--even if things aren’t all peachy.
social marketingstructure
Social 6-pack plan
To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve.
Because it appeared quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. The statistics, however, illustrate a different picture. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according to Social Media Examiner, 97% of marketers are currently participating in social media—but 85% of participants aren’t sure what social media tools are the best to use.
This demonstrates a huge potential for social media marketing to increase sales, but a lack of understanding on how to achieve those results.
Medium YouTube
As a 6-pack, that will make Shaqura stronger and same time reliable time is crucial to make correct plan what we want to do on social media and with witch Shaqura want to start.
Mike Bam service
our approach
With a smart profile and a well-honed strategy, LinkedIn can become your powerful partner in long-range branding and career management. LinkedIn makes you visible to decision-makers who are looking for exactly the services you provide. Replete with the right keywords, your LinkedIn profile connects you with people who need what you have to offer. You may not know who might be looking for you, but a profile packed with the right search terms will help you get found. I call it “planned serendipity.” You want to make yourself open to all potential opportunities – especially the ones you didn’t know existed. Real growth comes from branching out into new territory.
social research
Mike Bam service
our approach
With a smart If you’ve been hunting for a hot new job, you’ve probably noticed that lots of companies are looking for someone to oversee their social media presence (check out the job postings below!). These people are called Community Managers (or Social Media Managers), and their job, among other things, is to manage the company’s Twitter account. Maybe you’re not officially a Community Manager, but if you’re involved in marketing, communications, or customer service—you’ll probably find tweeting as a line in your job description before too long.But even if you’ve hung out in the Twitterverse for years, when it becomes your job, it’s important to know that tweeting for your company isn’t the same as tweeting for yourself. In fact, a whole new set of rules apply. To get you started, here’s a rundown of corporate Twitter basics.
social research
Mike Bam service
our approach
Video marketing is only continuing to become more of a “must-have” for company marketing strategies.Studies show that watching video is one of the most common activities by smartphone users. Just less than half regularly watch video on their phones.If you’re considering building a video presence on YouTube as part of your company’s marketing strategy, consider taking a lesson or two from these companies that are killing it on YouTube.
social research
2015
2017%65
%452016
%35
Social research is the scientific study of society. More specifically, social research examines a society’s attitudes, assumptions, beliefs, trends, stratifications and rules. Additionally, studies have shown that social media has a 100% higher lead-to-close rate than outbound marketing, and a higher number of social media followers tends to improve trust and credibility in your brand, representing social proof. As such, simply building your audience in social media can improve conversion rates on your existing traffic.
social research
PORTFOLIO Mike Bam investments on the project
LogoDesign 25 option + correction
Business folder -Invitation cardfront & back 2 option
Mail signatureDesign 3 variants
Letter A4Paper blockDesign 3 variants
Business carddesign, front&back + production
40%
2000 NOK
2780 NOK
15000 NOK
2780 NOK1000 NOK
Design
eks. mva.
BuildingCode that will allow to use and add content
Hours in total95h on all 3 variation
CorrectionAll correction ordered by Shaqura
Written own codewriting code from scratch - no pre-written scripts
50%
600 NOK
1000 NOK
1000 NOK
89000 NOK
IT solution
per hour
per hour
per hour
eks. mva.
Investmentspent in the hope of future benefits
45,000 NOK23,560 NOK6,250 NOK4,440 NOK
Mike Bam opened personal company to help with invoices to Shaqura AS or other companies of Shaqura ownership. Even though there were many hours of learning and brainstorming “what is the right thing to solve and be the best” That hours of education were not added in working hours on this project.
IT solution payed by MikeBam
Design payed by MikeBam
Photography payed by Shaqura
Illustration pre-payed by Shaqura
eks. mva.
Future
Normally, companies looking to grow focus their goals on four key areas: Revenue, profit, customer service, and employee satisfaction. You could probably come up with dozens of others, but you’d also end up spending months cooped up in your little quiet space trying to work out your company’s future.
Price, for all the changes there would be need to be made, IT solution guy provides service if is necessary by 1000 Nok per hour.
Mike Bam can be in friendly zone and corporate for future tasks, projects by my suggestion is Kr. 550,- eks. mva. for 10hours bought or more ( 350k after tax). Kr. 750,- eks mva. for simple hours (480k after tax), as it means we can go to collect all the task and projects on one invoice in the end of each month.
IT solution Mike Bam
Portfolio
New York
Rio de Janeiro
Oslo
Tokyo
Bangkok
Sydney
world map
Shaqura networkLet´s get global
Ljubljana
Lebanon
Dubai
Trelastgata 21, 0190 Oslo
linkedin.com/report
400 84 115
Mihael Gorensek
MIKE BAM Org.Nr.: 915557635