Ice Breaker

Starting a conversation can be awkward

“I DON’T KNOW WHAT TO SAY”“EVERYTHING IS SUPERFICIAL”“WE DON’T HAVE ANYTHING IN COMMON”“IDIOTS WRITE ME”

People like to talk about what they love

is a mobile app that allows you to“chat & connect smoothly”

IceBreaker App Dynamic

Topic-basedchat rooms

People & time limited

Ice Breaker

IceBreaker App Dynamic

CHAT (WITH STRANGERS) LIKE THERE IS NO TOMORROW!

IceBreaker App Dynamic

Choose the expert on the topic

Choose who you want to keep talking privately (spend tokens)

If a match happens, an unlimitedprivate chat window will pop-up

IceBreaker App Dynamic

If a match happens, an unlimitedprivate chat window will pop-up

Millennials is our target market

SMARTPHONE & SM HEAVY USERS

LOVE TO SHARE & DISCUSS TRENDY

+60% USE SMARTPHONE TO CHAT & FLIRT

SIZE:SPAIN: +8 MILLION

EU-28: +115 MILLION

… and we will test the app in the TV Series niche market

NERD BUT MAINSTREAM

32% TV SHARE IN EUROPE

APPEALING EQUALLY TO MALE & FEMALE

AcquistionTV SERIES BLOGS AND FORUMS

TARGETED FACEBOOKADS

SPECIAL GUEST CHAT ROOMS (CHAT WITH AN ACTRESS/ACTOR)

SPONSORED CHAT ROOMS (MEDIA PARTNERSHIPS)

USERS CAN INVITE FRIENDS IN EXCHANGE OF SOME GOODIES

Retention

GAMIFIED APP: BADGES & RANKINGS

USERS CAN CREATE CHAT ROOMS (UGC)

PRIVATE CHATS FRESH & TRENDING CONTENT

Monetization“TOKENS” ARE SOFT CURRENCY THAT ENABLES YOU:

PRIVATELY CHAT WITH SOMEONE (IF THERE IS A MATCH)

EXTEND CHAT TIME

PREMIUM AVATARS

UNMASK PARTICIPANTS

TOKENS ARE LIMITED: F2P RESOURCE MANAGEMENT SYSTEM

RECHARGED BY TIME, MERIT, OR MONEY

Growth plan

1-2 MONTHS: GAME DEV & MEDIA PR

2-4 MONTHS: 1ST MVP TEST: TV SERIES, SPAIN

4-6 MONTHS: 2ND MVP TEST: TV SERIES & MOVIES, EUROPE

+6 MONTHS: APP RELEASE: SEVERAL TOPICS, WW

Team

Client Developer

Product Owner

Client Developer

UX / UI

Business Strategy

BackEnd Developer

MKT & Analytics

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