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IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities
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IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

Dec 22, 2015

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Sharon Johns
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Page 1: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

IBM Japan Marketing & CommunicationsMarket Development and InsightsInternship Opportunities  

Page 2: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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Corporate Headquarters:

Armonk, New York, USA

Founded: June 16th 1911

Chairman, President & CEO:

Virginia M Rometty

Revenue (2013): 996 Billion USD

Gross Profit (2013): 164 Billion USD

Deployment: 170 countries

Research Labs: 12 locations

Employees: Approximately 431,212

Japan Headquarters:

Nihombashi Hakozaki-cho,

Chuo-ku, Tokyo, Japan

Founded: June 17th 1937

Japan General Manager: Martin Jetter

Sales (2013): 8,805 billion Yen

Income (2013): 973 billion Yen

Domestic Locations: 86

Research Labs: 2

IBM Japan

About IBM:

IBM Corporation

Page 3: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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About IBM:

From Software Solutions, Business & IT Consulting Services, Hardware, Outsourcing & Financing, IBM offers our clients expertise in all areas of technology by leveraging our

vast global network. This is all made possible by a highly respected Research & Development team.

Services

R&D

HardwareSoftware

Page 4: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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What is MDI: Market Development and Insights influences the strategy and direction of IBM

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Strategy

MDI consults with senior leaders in

Strategy, Marketing, Sales & Corporate

Developmentto help IBM grow

CompetitiveThreats

BehaviorChange

EmergingOpportunities

Mergers & Acquisitions

Segment Targeting

Page 5: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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What We Do: Japan Market Development provides insights that give business leaders the confidence to take actions to drive growth

As trusted business advisors, we provide strategic guidance

Define strategic priorities for business areas based on insights from market opportunity and competitive analysis

Help leaders solve critical business issues inhibiting growth

Recommend improvements to our marketing and sales strategies

…by leveraging our deep market expertise and competitive insights

Develop a deep understanding of the Japanese IT market and ecosystem

Identify market trends, key shifts, and opportunities in new and existing markets

Analyze the competitive landscape including competitor strategy, performance, partnerships, and deals

Take a strategic view of the market players and advise our leaders on how to navigate the landscape

Reveal growth and whitespace areas to extend IBM’s value proposition

Page 6: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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Candidates: MDI

SKILLS:•Strategic and analytical thinking … to identify issues and solutions for complex business problems•Communication skills … to effectively tell a compelling story about the market and implications for IBM•Ability to learn quickly … to adapt to new situations and quickly develop fact-based insights on new business areas•Relationship building ... to collaborate with business leaders and global colleagues to tackle critical business issues

Page 7: IBM Japan Marketing & Communications Market Development and Insights Internship Opportunities.

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