IB Business & Management Business Functions and Organisation.

IB Business & ManagementIB Business & Management

Business Functions Business Functions and Organisationand Organisation


How this will workHow this will work

What makes a good presentation?What makes a good presentation?

What do you need to do?What do you need to do?

Who does what?Who does what?


Business FunctionsBusiness Functions

Human ResourcesHuman Resources

Sales and MarketingSales and Marketing

Research and Development Research and Development

Production/OperationsProduction/Operations

Customer ServiceCustomer Service

Finance and AccountsFinance and Accounts

Administration and ITAdministration and IT


Human ResourcesHuman Resources

Recruitment and retentionRecruitment and retention Job descriptionsJob descriptions Person SpecificationsPerson Specifications

DismissalDismissalRedundancyRedundancyMotivationMotivationProfessional development and trainingProfessional development and trainingHealth and safety and conditions Health and safety and conditions at workat workLiaison with trade unionsLiaison with trade unions


Sales and MarketingSales and Marketing

Market researchMarket research

Promotion strategiesPromotion strategies

Pricing strategiesPricing strategies

Sales strategiesSales strategies

The sales teamThe sales team

Product – advice on new product development, Product – advice on new product development, product improvement, extension strategies, product improvement, extension strategies, target marketstarget markets


Research and DevelopmentResearch and Development

New product developmentNew product development

Product improvementsProduct improvements

Competitive advantageCompetitive advantage

Value addedValue added

Product testingProduct testing

Efficiency gainsEfficiency gains

Cost savingsCost savings


Finance and AccountsFinance and Accounts

Cash flowCash flow Monitoring income/revenueMonitoring income/revenue Monitoring expenditureMonitoring expenditure

Preparing accountsPreparing accounts

Raising financeRaising finance Shares Shares LoansLoans

Links with all other functional areasLinks with all other functional areas


Production/OperationsProduction/Operations

Acquiring resourcesAcquiring resourcesPlanning output – labour, capital, landPlanning output – labour, capital, landMonitoring costsMonitoring costsProjections on future outputProjections on future outputProduction methodsProduction methods BatchBatch FlowFlow Job Job CellCell

EfficiencyEfficiency


Customer ServiceCustomer Service

Monitoring distributionMonitoring distribution

After-sales serviceAfter-sales service

Handling consumer enquiriesHandling consumer enquiries

Offering advice to consumersOffering advice to consumers

Dealing with customer complaintsDealing with customer complaints

Publicity and public relationsPublicity and public relations


Administration and ITAdministration and IT

•Managing estates

•Reception

•Clerical work

•Overview of quality control

•Use of IT systems


Business OrganisationBusiness Organisation

Organisation by typeOrganisation by typeGlobalGlobal businesses – complex organisation businesses – complex organisation structuresstructuresNationalNational – organisation possibly stretches – organisation possibly stretches throughout the countrythroughout the countryRegionalRegional – could be through a county or – could be through a county or wider area (North West, South East, etc.)wider area (North West, South East, etc.)LocalLocal – small organisations serving local – small organisations serving local area or communityarea or community


Key ideas: Why organisation is Key ideas: Why organisation is necessary.necessary.

AuthorityAuthority

Span of controlSpan of control

Chain of CommandChain of Command

HierarchyHierarchy

DelegationDelegation

EmpowermentEmpowerment

DelayeringDelayering


Organisation ChartsOrganisation Charts

Hierarchical Structure

Managing Director

Sales DirectorMarketingDirector

Finance Director

A B C D Market Research

Strategy PurchasingManager

Sales Manager

AccountsManager



MD

Middle Management

Workers

Pyramidal Structure

SeniorManagement



R&D

Marketing Sales

Production

Finance

MD

Centralised/Entrepreneurial



Sales

Marketing

Production

Accounts

Collaborative



Marketing Sales

ProductionFinance

R&D

Circular/Flat



Project

Marketing

R&DSales

Finance

HRProduction

Matrix Structure


EntrepreneurialEntrepreneurial



Changes to business structures Changes to business structures Linked to new thinking on leadership and Linked to new thinking on leadership and managementmanagementLess hierarchicalLess hierarchicalEmphasis on communication Emphasis on communication and collaboration between sectionsand collaboration between sectionsGlobal businesses – more complex Global businesses – more complex structuresstructures


By…By…

A business can organise by A business can organise by function.function.Managing Director


Finance Director

A B C D Market Research

Strategy PurchasingManager

Sales Manager

AccountsManager


By…By…

Or by productOr by product

Managing Director


Finance Director

Marsfinance

Marssales

Marsmkt

Marsprod Snickers

financeSnickerssales

Snickersmkt

Snickersprod

M&Mfinance

M&Msales

M&Mmkt

M&Mprod


By…By…

Or by Geography…Or by Geography…Managing Director

Taiwan DirectorEuropeDirector

Japan Director

TaiwanSales

TaiwanFinance

Taiwanmarketing

Taiwanprod

EuropeSales

EuropeFinance

Europemarketing

Europeprod

JapanSales

JapanFinance

Japanmarketing

Japanprod

IB Business & Management Business Functions and Organisation.

Documents

ib business management

ib business management

organisation slide

community slide

public relations slide

marketing research

sales team product advice

accounts administration