Hul

A PRESENTATION ON

“ HUL-SUPER VALUE STORE” BY ROHIT KUMAR BM010127

Facts about Hindustan unilever limited

Reach 700 million consumersCovers over 6.3 millions retails outlets over 2000 suppliers and associates

Geographical PresenceHeadquartered in Mumbai National sales Network office in 4 metros

PeopleMore than 15000 employers13000 managers and 299 scientists and technologies

ListingIn nse and bseShareholder base 3.5 lacks

DefinitionA very large retail store that stocks highly diversified merchandise, such as groceries, toys, and camera equipment, or a wide variety of mechandise in a specific product line, such as computers or sporting goods.

Distribution Network HUL distribution network is recognised as one of its

key strength

Its focus not only to the access to there Brand but also to touch consumer with a three way convergence

Product availability

Brand communication

Brand experience

Product Profile Hindustan Uniliver is biggest company in the FMCG

Its product divided into various categories

1.Home and personal care product

Dets:All the detergents and dishwashers like Vim,Rin,Surf Excel

. Personal care product

Oral: toothpaste and toothbrush

Skin:soaps,talcum powder,faircream,bodylotion,winter cream like (pears,vaseline,ponds and fair lovely)

Hair shampoos (Sunsilk Clinic All clear)

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