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D Wednesday, March 3, 2010 News �

Making sense ofthe urban jungle What’s it all about?

Urban Life is Metro Herald’sinnovative, award-winning study of‘Urbanites’ – young, full-time workingprofessionals in Greater Dublin.Every year, we will research theopinions, attitudes and lifestyles ofMetro Herald readers, asking for theirviews on everything from currentaffairs to cool brands; environmentalissues to must-see movies; mobilephones to multiculturalism.

What do I getout of it?We’re genuinely interested in youropinions on the key issues of the dayand you can share these views withMetro Herald’s editorial team. Theresults will help to fuel a largenumber of stories in Metro Heraldduring the year. As if that wasn’tenough, we’re also giving away€20,000 in prizes – hundreds of €30All4One vouchers and one €1,000cash prize after each of our mainsurveys. And if you stay with us for awhole year and complete at leastthree out of four main surveys, youwill be entered into our prize draw forone €2,000 cash prize.

What’s involved?Taking part is easy. Urban Life iscomprised of four main surveys. Allsurveys are online, so you can takethem any time of day or night thatsuits you (within our survey periods).We’ll e-mail you when each one isready to complete, with each onetaking only about 15 minutes.

Sign me up nowTo join the Urban Life panel, go towww.myurbanlife.ie and follow thesimple registration instructions. OrFREE TEXT 50400 with: ‘URBAN(space) your first name (space) andyour e-mail address’ (e.g. URBANChris [email protected]).Places are limited on the Urban Lifeproject, so please register early toavoid disappointment.

YOU hate the new speed limit, you’dprefer David Norris to be mayor, youprobably have an internet-enabledphone, you Facebook but rarely Twit-ter and you were absolutely delightedIreland beat England last week.How do we know? Because Urban

Life is back!Metro Herald is once again looking

for Urbanites – young, professionalsworking in the city – to join the UrbanLife panel.By sharing your views, you help Met-

ro Herald become an even better paperbut, more importantly, you are in therunning for €20,000 worth of prizes.

Taking part couldn’t be simpler: justsign up for our quick online surveys,in which you could be asked, for ex-ample, who you would like to see tak-ing on the role of Dublin’s first di-rectly elected mayor.When we asked our current panel,

Senator Norris was clear favouritewith 22 per cent of the vote, wellahead of second placed actor ColmMeaney, who was closely followedby Gay Byrne and Bill Cullen.

Five per cent favoured BertieAhern,slightly behind Jedward’s six per cent.Mary Lou McDonald, MiriamO’Callaghan and Rosanna Davidsoneach got one per cent.Despite having a bone to pick with

the French in soccer, 68 per cent ofUrbanites prefer to beat old enemyEngland in the Six Nations rugby,two-and-a-half times those who’d pre-fer to beat France (27 per cent).Despite losing to Les Bleus and our

chance of a Grand Slam along with it,40 per cent of Urbanites still keep thefaith and reckon Ireland can win thechampionship, although ‘it will betough’.And with matches now being shown

in 3D in certain pubs, 57 per cent ofUrbanites will certainly try it at leastonce to check it out, while a further18 per cent cannot wait for the tech-nology to be rolled out fully.Seven per cent said they liked the

idea – but are worried about lookingsilly wearing 3D glasses.The survey also quizzed Urbanites

on the new 30kmh city centre speedlimit: 78 per cent disagree with it.And while they may be inseparable

in sentences by people who like tospout tech buzzwords, Twitter andFacebook are a good distance apart interms of popularity: 84 per cent ofUrbanites are on Facebook, but only16 per cent use Twitter.

By Ross McDonagh

Hands up:DespiteThierryHenry’sinfamoushandball,and ourrugby teambeingtrouncedby theFrench, ourreaderswould stillprefer tobeatEnglandthanFrancePictures: AP/AFP/

EPA/MaxwellsVictory: Ireland celebrate the winning try against England

Dublinmayor:David Norrisis popularwith readers,but RosannaDavidsontrails

30kmhcity limit:Mostreadersdisagree