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http://eacea.ec.europa.eu/tempus/ AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini
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Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

Jan 12, 2016

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Page 1: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

http://eacea.ec.europa.eu/tempus/index_en.php

AQARA Conference16-17 June 2011Cardiff

QUALITY AND LEADERSHIPProfessor Alfredo Moscardini

Page 2: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

http://eacea.ec.europa.eu/tempus/index_en.php

The Leadership ProjectThe Leadership Project

Partners Coordinator UWICEU Partners, Bari and Ionia MEDA Partners, Fayoum, Ain Shams, AUC in EgyptKing Hassan 2 , SIST and Cadi Ayyad in MoroccoMUBS and BAU in Lebanon andSouuse and Sfax in TunisiaAlso the Leadership Foundation, Magna ChartaAssociation of Arab Universities and the ArabNetwork of QA Agencies

Page 3: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

http://eacea.ec.europa.eu/tempus/index_en.php

The Leadership ProjectThe Leadership Project

Objectives The main objective of this project is to

improve leadership, governance and management of MEDA region higher education and converge it with that of EU universities

Network for LeadersE-learning for Aspiring LeadersMasters for Potential leadersWoman’s Club - WHEEL

Page 4: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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OutlineOutline

• What is Quality• What is its relationship with

Leadership

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Pyramids of Aj-JisahPyramids of Aj-Jisah

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Quality AssessmentQuality Assessment

• Very POOR

• Why

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Quality AssessmentQuality Assessment

• What was the purpose of these Pyramids?

• To preserve the mortal remains of the Pharoah so he could be united with his spirit

• Complete failure Robbed within two

or three hundred years

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AlternativeAlternative

Some believe that his pyramid at Giza was built by slaves but this is not true. One hundred thousand people worked on it for three months of each year for a hundred years. This was the time of the Nile's annual flood which made it impossible to farm the land and most of the population was unemployed. He provided good food and clothing for his workers and was kindly remembered in folk tales for many centuries

Page 9: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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AlternativeAlternative

It is conceivable that by bringing together so many people and giving them a common goal, that of making a mountain, a national identity is forged in their hearts. From Upper and Lower Egypt communities would have got to know each other and a common bond would have been manifest in the object of the pyramid

Page 10: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Quality AssessmentQuality Assessment

Purpose – to unite a Nation

Success great Civilisation for 3000 years

Quality Assessment 9 out of 10

Page 11: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Second AlternativeSecond Alternative

Many pyramids were built that collapsed. Most famous one is called the Bent Pyramid

Page 12: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Second AlternativeSecond Alternative

Purpose – to create an enormous edifice that would last thousands of years

Secret is in the angle of slope

Very successful – good Quality

Page 13: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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LessonsLessons

Quality is a concept that does not exist by itself.

It is linked with purpose

Before one can speak of quality, one must examine purpose

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Zen and the Art of Motorbike Zen and the Art of Motorbike MaintenanceMaintenance

Persig compares his approach to life to his friend who chooses not to learn how to maintain his expensive new motorcycle. He simply hopes for the best with his bike, and when problems do occur he becomes frustrated, and is forced to rely on professional mechanics to repair it. In contrast, Persig has an older motorcycle which he is usually able to diagnose and repair himself through the use of rational problem solving skills.

Page 15: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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QualityQuality

•Quality is, like beauty, held in the eye of the beholder. •Quality is a subjective phenomenon that is the emergent emotion resulting from the combination of perception and expectation. •The feeling of high quality occurs when perception exceeds expectation; the feeling of low quality occurs when perception does not meet expectation.

Page 16: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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NISSANNISSAN

• When a Nissan car comes off the production line there is no quality check

• Quality is already in the process

• Quality control is DEVOLVED to the workers

Page 17: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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NISSAN and MAINTENANCENISSAN and MAINTENANCE

• What is your machine maintenance plan

• Nissan machines do NOT breakdown

• Continuous monitoring and maintenance

Page 18: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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NISSANNISSAN

What you cannot measure, you cannot control

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HIGHER EDUCATIONHIGHER EDUCATION

What is the purpose of a University?

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HIGHER EDUCATIONHIGHER EDUCATION

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HIGHER EDUCATIONHIGHER EDUCATION

Three Examples

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Plato’s AcademyPlato’s Academy

The Academy was founded by Plato in 387 BC in Athens.

Aristotle studied there for twenty years (367 BC - 347 BC) before founding his own school, the Lyceum.

Though the Academic club was exclusive, not open to the public, it did not charge fees for membership. The school did not have any particular doctrine to teach; rather, Plato posed problems to be studied and solved by the others.

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Plato’s AcademyPlato’s Academy

Plato was training “leaders”

Professor - Facilitator

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The Ivory TowerThe Ivory Tower

Page 25: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Wilhelm von HumboldtWilhelm von Humboldt

A German philosopher, government functionary, diplomat, and founder of Humboldt Universitat in Berlin.

He is especially remembered for important contributions to the theory and practice of education. In particular, he is widely recognized as having been the architect of the Prussian education system which was used as a model for education systems in countries such as the United States and Japan.

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Humboldt UniversityHumboldt University

Humboldt’s educational ideal was entirely coloured by social considerations

‘the education of the individual requires his incorporation into society and involves his links with society at large’

the individual is not only entitled, but also obliged, to play his part in shaping the world around him

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Modern UniversityModern University

UWICUWIC

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QualityQuality

The quality of these establishments would

be measured by the outcomes – which are all different

We need GENERAL PRINCIPLES

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General PrinciplesGeneral Principles

Spotlight – FloodlightSpotlight – Floodlight

Lead and Manage – Inspire and CaptureLead and Manage – Inspire and Capture

Told to – Just doTold to – Just do

Must do – Want toMust do – Want to

Managing – EnablingManaging – Enabling

Fix it – Cure itFix it – Cure it

Page 30: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Spotlight - FloodlightSpotlight - Floodlight

Fire-fighting and symptomatic problem management together with reacting

quickly to fix business problems to address so called “external market pressures” and decreasing “time-to-market” can lead to detracting from management focus and achieving real results for the whole organization.

Page 31: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Told to – Just doTold to – Just do

Managers should be nurturing an

environment that stimulates the shift from “Told to” to “Just do”, where we have a

highly empowered and motivated process team that takes pride in their work, team achievements and performance without being told to.

Page 32: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Lead and Manage – Inspire and CaptureLead and Manage – Inspire and Capture

• Let's wake-up to the idea of “Inspiring” and “Captivating” people as opposed to “Leading” and “Managing” them.

• In some Eastern philosophies there's the idea of the ruler that abdicates his power and leaves the people to just "get on with it" ― he is the most successful ruler, who in return receives love, admiration and devotion from his people.

• When people are happy and have a good sense of well-being and appreciation they are also more productive.

Page 33: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Must do – Want toMust do – Want to

• Managers should be facilitating the shift from “Must do” to “Want to” in terms of motivation and engagement.

• Nobody likes to be forced to do anything,

and quite frankly why should they be forced? • People need a Shared Vision of the future,

which they can believe in and agree to before they will genuinely want to contribute.

Page 34: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Managing - EnablingManaging - Enabling

• As a management team we must make the overarching shift from “Managing” to “Enabling”.

• This can be manifested in various

ways, for instance: the manager as coach.

• It is the role of the manager to "Enable" not to "Manage".

.

Page 35: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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Fix it – Cure itFix it – Cure it

It is not so much a question of fixing problems, which has undoubtedly been

the priority for many managers over the past decade, it is more a question of curing those problems ― so that they do not come back to haunt our children.

Page 36: Http://eacea.ec.europa.eu/tempus/index_en.php AQARA Conference 16-17 June 2011 Cardiff QUALITY AND LEADERSHIP Professor Alfredo Moscardini.

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The Leadership ProjectThe Leadership Project

The issues of Quality raised during this presentation will form the basis for the Leadership training during the project