HTCampus Intro

Complete, Updated and Reliable Information for over 25000+ Colleges

HTCampus – A brief Introduction

India’s Fastest Growing Education Portal

HTCampus.com is a part of the HTMedia Group, India’s leading multimedia company

Urban India3.6 mn

Hindi speaking belt11.5 mn

Business Leaders and policy makers0.2 mn

Youth10 mn

Domestic and international printing solutions

Started in April 2010. 4 centers in prime locations - Delhi

Big Media Alliances

HTMedia is focused on education To help students make informed choices

HTCampus Destination site for higher education information

Our Mission: To help students take the right decision about their higher education

Helping Students through the college search journey

MBA / Engg . Influence by

Friends & Family

10,000+ Colleges to search. To grow

this to 25,000+ by Dec - 11

Search colleges

Ask

Panel of Prominent

Educationalists & thousands of peers

Seeks expert advice

Exams to take

What Exams will I have to

take to reach to these institutes

Exam Details, Tests across categories

Ask

Reality check and Seek expert

Panel of Prominent

Educationalists & thousands of peers

Refine List

Shortlist of colleges to

apply

Detailed college profiles, Courses,

Fees, Infrastructure, etc

Prepare

Prepare for entrance exams

100+ Sample test to take and

compare performance with

peers

Apply

First year into the market -> GREAT RESPONSE

•Registered database of 5lakh+ users in less than a year of operations

•Traffic of 10 lakh+ visits every month

• Engaged users with 20 lakh PVs every month

• Daily registrations of 2000+ students

• 600+ questions asked in a month

• 1000+ tests taken in a month

Marketing and Promotion - HTCampus

Media Activity

Visibility in education supplement HT Horizons, Hindustan Times <Main Paper> and Hindustan continues. Leverages the Test Prep season

Online visibility continues

Top Desired Courses & a Few Select Clients

The New Landing Pages have been released in the last few months for capturing Targeted leads for:-

MBA / Management Engineering Hospitality / Hotel Management Animation Medical Media, Mass Comm & Fashion Clinical Research

HTCampusProducts & Service Offerings

Home Page

Salient Features of Home Page Branding

• Maximum traffic landing on to the home page

• Home Page panel guides the student to various section of the site

• Search option available to go to various categories

• Student enquiry form and Q&A section available as a ready reckoner

• Footer Inventory with a rotating branding option

Category / Sub Category Pages

Salient Features of Category Page Branding

• Maximum Visibility, with more than 40,000 students visiting htcampus everyday

• All the logos redirected to college microsite on htcampus

• Content on College microsite on HTCampus can be modified as per client requirement

• College login id and password on a dashboard to be provided to view a details of leads, branding etc..!

• Management page banner can be linked to micro site in order to monitor the responses which will be exclusive because students are showing their interest in your micro site after visiting it.

Search Results Page

Sample Tests Page / Tests Page

QnA / Article Pages

College Micro Site – View 1

Student Lead FormSnapshot of

Institute Details

College Micro Site – View 2

Detailed information

about Courses

College Micro Site – View 3

Facility Details

Faculty Details

Admission Solutions / Leads – Acquisition Explained

HTCampus follows a rigorous lead verification process

Student reaches HTCampusthrough its

marketing efforts

Student enters basic details, which

gets recorded in Our System

Within 24 hours, the lead is called

by one of our tele-counselors

If the student is interested to know more, the lead is passed on to the

client

Based on interest, the student is

suggested names of our clients and

given details

Tele-counselor verifies the details and gathers more

info such as Location Preference

1User reaches site Lead Captured Lead Called

Data VerifiedCollege SuggestedLead sent

2 3

6 45

LEAD CAPTURING

VERIFICATION

PITCHING

Emailers & SMS Blasts on HTCampus Database

• Flexibility to make data cuts as required

• Custom Communications as per the client’s requirement

• Sent SMS Reporting on Sent/Delivered/Failed Parameters

• Strictly Acc. To TRAI Regulations

Sample Emailer SMS Blast

Terms & Conditions

• All payments are 100% advance• Service Tax of 10.3 % levied on the prices quoted• Cheques & DD to be paid in favor of “Firefly e-ventures limited”• For detailed terms & conditions, please visit the ‘Terms & Conditions’

section on www.HTCampus.com

Thank You..!