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Tweet This! Twitter for Business Jessica Miller- Merrell, SPHR
21

How to Use Twitter for HR

May 15, 2015

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Twitter is the third most popular search engine for news, information, and engagement. Learn how to use Twitter, top tools, and develop relationships for business professionals of all backgrounds as well as HR, Recruiting, and Talent Management.
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Page 1: How to Use Twitter for HR

Tweet This! Twitter for Business

Jessica Miller-Merrell, SPHR

Page 2: How to Use Twitter for HR

What is Twitter?

• Concept Created in 2006 by Obvious Corp.

• Called Twttr

• Platform based on text messaging

• Third largest search engine in the world

Page 3: How to Use Twitter for HR

What is Twitter?

140 characters

125 million users 6 Million tweets/day

Page 4: How to Use Twitter for HR

The Language of Twitter

???•Bio•Tweet•RT (retweet)•@ (at symbol)•DM (direct messsage)•Hash Tag (#)

Page 5: How to Use Twitter for HR

Bio

Page 6: How to Use Twitter for HR

tweet

Page 7: How to Use Twitter for HR

RT

Page 8: How to Use Twitter for HR

“@”“@”

Page 9: How to Use Twitter for HR

DM

Page 10: How to Use Twitter for HR

“#”

Page 11: How to Use Twitter for HR

Crafting Your Strategy Activity

•2 Minutes

•Circle numbers in order from 1 to 54

•Go!

Page 12: How to Use Twitter for HR

Crafting Your Strategy

•Chaos vs. Strategy

•Enchantment

•Target your audience

•Use time saving tools

Page 13: How to Use Twitter for HR

Your Voice

•Business is the front. Party in the back.

• 70% Business in the front. 30% Party in the back

•Social Media Mullet

Page 14: How to Use Twitter for HR

Twitter ToolsHootsuite

Page 15: How to Use Twitter for HR

Search.Twitter.com

Page 16: How to Use Twitter for HR

Tweet Adder

Page 17: How to Use Twitter for HR

What the Hashtag & TweetChat

Page 18: How to Use Twitter for HR

Social Oomph

Page 19: How to Use Twitter for HR

Best Practices

• Add a picture • Tweet daily • Follow those that interest you• Make mistakes• Strategy • Develop offline relationships • Social Media Mullet

Page 20: How to Use Twitter for HR

free Stuff

Visit www.blogging4jobs.com & click on sidebar to download a copy of my free e-book on

Facebook Fan Pages or visit http://bit.ly/fGNCvp.

Page 21: How to Use Twitter for HR

more about the speaker

Jessica Miller-Merrell, SPHRwww.blogging4jobs.com

[email protected]

@Blogging4Jobs