How to use Pinterest

Use Pinterest To Explode YourTraffic, Leads & Sales!

Julie MasonPinterest.com/TSMPrincessfacebook.com/TheSocialMediaPrincess

“The Social Media Princess”

What is Pinterest?

www.TheSocialMediaPrincess.com

What is Pinterest?


Interesting Pinterest Stats




Drives more referral traffic to websites than:

LinkedInYouTube COMBINED!Google+





Pins with a price will get a higher LIKE average

Benefits of Pinterest


Visually displays your products/services

Great for market research

Helps you sell product

Drives more traffic to your website



Pinterest.com/rspcaqld



Pinterest.com/louisebj

Getting Started on Pinterest


1. Sign up – www.pinterest.com

2. Pick an easy-to-remember username

3. Add a photo of yourself

4. Use keywords to describe who you are,

what value you offer & what you’ll pin

http://www.pinterest.com/

Convert Account To Biz Page


1. www.business.pinterest.com

2. Select your business type

3. Update your contact name & email

4. Fill in your profile

5. Agreement = YES

http://www.business.pinterest.com/

Convert Account To Biz Page


6. Verify your website• Go to Settings on Pinterest Account

• Download HTML verification file & upload that into your web browser (ensure it is not uploaded to a subfolder or Pinterest won’t be able to find it)

• Complete the process by clicking on the bold “Click Here” in the verification screen – Pinterest will then check your website for the HTML file – once verified your URL will be displayed in full

Creating Your Boards




• Click create board• Name your board (18 characters in all caps or 24 in lower case)

Use keywords Be specific/unique ie: if you do holiday ideas for

kids don’t call your board Holiday try instead Christmas with Kids (this helped on lady go from 4k followers to 12k quickly)

• Choose a category• Write a board description• Pin images• Edit main board image



How To Pin


• Get some tools Firefox addon “Pinterest Right-Click” Chrome extension “Shareaholic for Pinterest” Internet Explorer “Pinterest Toolbar”

• Upload a pin

• Repin

• shareasimage.com Changes text into image

What To Pin


• Pin AWESOME Content Here’s some popular categories:

Quotes Interior spaces DIY or How To pins Infographics

• Don’t overdo self-promotion Keep the balance with other’s pins

• Always add a description with keywords

• Add a price to the pin

Who To Follow


www.repinly.com

Strategies


1. Collaborative Boards Helps to increase your followers

2. Be AWESOME

3. Add Value in Comments

4. Get a ‘Pin It’ button for your website

5. Run a Pinterest Contest

#1 - Collaborative Boards


• Create a board

• Click the + sign to add users You’ll need their Pinterest Username for this Invite only people you know or connected to on Pinterest

• Anyone on the group board can add others Be sure everyone knows your policy on this (put it in description)

#1 - Collaborative Boards


Collaborative Boards Benefits


• Every Contributor to that group board will now have that board show on their profile

• When someone clicks FOLLOW ALL on that Contributors profile – that will also include the group board that YOU set up and are pinning to.

• This means GREATER EXPOSURE and MORE FOLLOWERS

#2 - Be AWESOME


• Pin what you LOVE...what is AWESOME

• Pin clear, stunning images (you can pin video too)

• Tall images have more fun (and more repins!)

• Max pin dimensions 600px (W) x 5000px (H)

• Pin frequently (best time is evening)

#2 - Be AWESOME


Lionsgate went from 200K to 400K views of their videos within 5 days just from pinning

#2 - Be AWESOME


Want inspiration – check out the co-founder of Pinterest Ben Silbermann

#3 - Comment To Stand Out


• 80% of people will just repin from their newsfeeds on Pinterest

• By commenting you will immediately start to stand out

• Plus when the pin gets repinned, your comment goes with it

• Pin clear, stunning images

#4 - Add A Widget To Your Site


• http://about.pinterest.com/goodies/

• 4 types of buttons/widgets including: Pin It Button – lets people pin form your website helping to share

your content

Follow Button – lets people follow you and grow your social reach

Profile Widget – Shows up to 30 of your latest pins – helps to

display the value you offer on your Pinterest account

Board Widget – lets you show up to 30 of your board’s latest

pins...its useful if there’s one board in particular that will appeal

to your visitors

http://about.pinterest.com/goodies/

Cool Tools


DESIGN TOOLS• Picmonkey.com – make pictures fun

• Someecards.com – fun posts

• Piktochart.com – infographics

STRATEGY TOOLS

• Repinly.com – market research & influencers

• Pinreach.com – analytics, research & influencers

• http://pinterest.com/source/thesocialmediaprincess.com/

This shows who is pinning from your website

http://pinterest.com/source/thesocialmediaprincess.com/

Facebook & LinkedIn Workshops

1-Day Interactive Workshops Bring your laptop Implement as you learn Get RESULTS faster!


Facebook Workshop

You will discover: How to develop an effective strategy Setting up & optimising your accounts How to find, attract & convert prospects What type of posts generate results & when to post them Secret strategies that generate RESULTS!


Andrew & Daryl Grant – Our Internet Secrets


Facebook Workshop

LinkedIn Workshop

You will discover: How to create a powerful profile Develop an effective strategy How to build brand awareness & traffic Secret ‘stalking’ strategies What & when to post How to generate great leads & sales


LinkedIn Workshop

Some Results Attendees Have Had:$150,000 Contract

Through LinkedIn Strategy!


LinkedIn Workshop


Some Results Attendees Have Had: I Thought I Knew All About LinkedIn

But I Was Blown Away!!

I’ve just attended a LinkedIn Workshop with Julie Mason, The Social Media Princess.Now I thought I knew LinkedIn and I currently get about 60% of my business fromLinkedIn but I’ve just been blown away by the stuff that I’ve learnt today and just for the one idea I got towards the end I would have come and paid full fee!So if you are contemplating learning more about LinkedIn – and you should be if you are in business – then this workshop is a MUST!

~ Geoff KirkwoodAustraliasBusinessMentor.com

Special Offer!

Register for BOTH workshopsFor just $398!

Save $200.00


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