HOW TO USE FOR BUSINESS SUCCESS
How To Use LinkedIn For Business
Dec 01, 2014
LinkedIn in a social media networking site geared specifically towards business professionals. Businesses are now leveraging this tool to promote their products and services among other things. Read this presentation to learn how your business can utilize this effective marketing tool.
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Transcript
HOW TO USE
FOR BUSINESS SUCCESS
jamiespurrell, President & CEO
fhebadesign
With over 250 million users, LinkedIn is becoming a social media behemoth.
With over 250 million users, LinkedIn is becoming a social media behemoth. And your business MUST be actively present.
It was once a place for finding jobs. $
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It was once a place for finding jobs. Now, it’s a place where businesses go to showcase their products & services
It was once a place for finding jobs. Now, it’s a place where businesses go to showcase their products & services. (…to say the least.)
What’s a Company LinkedIn Page?
What’s a Company LinkedIn Page? A place where millions of members go to stay up to date on the happenings of your business.
It’s made up of 4 tabs…
It’s made up of 4 tabs… Home, Services, Insights, Analytics.
Home is like the homepage of your website.
Introduction
Start the conversation
Drive engagement
Post links to blog
Services is like that old brochure you’d hand out to potential customers. Use it to highlight services that are relevant to your target audience.
Analytics is your performance indicator. It allows you to determine who is visting your page and what content they find most engaging
Why use Company LinkedIn Pages? It has the tools to allow your business to reach the millions of users who are following more than 2 millions company’s.
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