Top Banner

Click here to load reader

How to Track Offline Conversions with Google AdWords

Jan 06, 2021

Download

Marketing

Sandeep Mathias

It wasn’t very long ago that the Matrix was released (okay, maybe it was) and gave us a glimpse into the future of how reality and the virtual would mix to a point where you didn’t know what was real and what was fake.

Welcome message from author
So while the conversion tracking that AdWords currently offers tells you the keywords and ads responsible for the leads, it doesn’t give you the clearer picture as to which actually drove sales. The AdWords Conversion Import now allows you to start tracking offline conversions in a smarter way. Not only does this allow you more understanding, but it also allows you to be smarter with your ad budgets.