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How to Recruit Engineers When You’re Not a Tech Company

Apr 10, 2017

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Page 1: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs@RecruitingDaily @RecruitingBlogs

How to Recruit EngineersWhen You Aren’t a Tech Company

Page 2: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

Housekeeping Sponsor Speaker Presentation Q&A

ONAGENDA

the

Page 3: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

HOUSEKEEPING Grab Tab Audio Mode How to ask a Question

This program is being recorded.You can download the recording at http://www.recruitingwebinars.com/

TIPS FOR USING YOUR CONTROL PANEL.

Page 4: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

Glassdoor offers companies of all sizes and industries employer branding, recruiting, and advertising solutions to attract, influence, and hire top talent.

https://www.glassdoor.com/employers/

Page 5: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

TODAY’S SPEAKERS

Lisa HoldenEmployer Communications

Managerwww.glassdoor.com/employers

@LisaAHolden#GDChat

Page 6: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Agenda

Part I: Why Hiring Engineers is so Tough

Part II: Top Mistakes Engineering Recruiters Make

Part III: How to Successfully Recruit Engineers, Even If You’re Not a Tech Company

Page 7: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Part I: Why Hiring Engineers is so Tough

Page 8: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Competition is fierce

Source: Glassdoor Jobs Search Page, Aug 2015

Page 9: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Competition is fierce

Source: Company Photos on Glassdoor

Slides Family Fitness

Bowling Meals Travel

Page 10: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Part II: Top Mistakes Engineering Recruiters Make

Page 11: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Hiring for Skill vs. Intelligence

Source: Bersin by Deloitte, Nov 2014

Page 12: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Ignoring Emotional Intelligence

Page 13: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Ignoring Emotional Intelligence

Page 14: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Forgetting to let the candidate interview YOU

Page 15: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Forgetting to let the candidate interview YOU

Page 16: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Part III: How to Successfully Recruit Engineers

Page 17: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Recruitment Tactics that Work

value when a recruiter is transparent about the pros and cons

Source: Glassdoor Software Engineer Survey, Feb 2014

Page 18: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Recruitment Tactics that Work

“Understand my skills and background and fit the job to me, rather than the other way around.”

“Tell me about thegood and bad of yourcompany. Why do I want to work there over some other company?”

“Be transparent about work culture and company values.”

Source: Glassdoor Software Engineer Survey, Feb 2014

Page 19: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Recruitment Tactics that Work

“Ask for me to contact my friends if I’m not personally interested in a position…it feels like you are asking me to do your job for you.”

“Omit the salarypackage. How am Isupposed to know whether the job is worth considering?”

“Send a generic mass-email. It goes right to the trash.”

Source: Glassdoor Software Engineer Survey, Feb 2014

Page 20: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Most Effective Recruitment Tactics

say blog posts from engineers at the hiring company help entice themSource: Glassdoor Software Engineer Survey, Feb 2014

Page 21: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Most Effective Recruitment Tactics

say they appreciate meet-ups at the company hiring where they have a chance to connect with other engineers

Source: Glassdoor Software Engineer Survey, Feb 2014

Page 22: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

Most Effective Recruitment Tactics

say social media outreach from other engineers at the hiring company is most effective in learning about job opportunities

Source: Glassdoor Software Engineer Survey, Feb 2014

Page 23: How to Recruit Engineers When You’re Not a Tech Company

Confidential and Proprietary © Glassdoor, Inc. 2008-2015#Glassdoor

In Conclusion

Highlight the good things about your company Host events, invite people in to visit

Understand engineering skills and fit the job to them rather than the other way around Incentivize your engineers to recruit others like them

Be transparent Blog posts, social, engage on Glassdoor and other platforms

Page 24: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

Q&AQ&AYOU’VE GOT QUESTIONS. WE’VE GOT ANSWERS.

Page 25: How to Recruit Engineers When You’re Not a Tech Company

#RDaily@RecruitingDaily @RecruitingBlogs

YOU’VE GOT QUESTIONS. WE’VE GOT ANSWERS.