How to Negotiate How to Negotiate a Successful, a Successful, Profitable Close Profitable Close
Dec 16, 2015
How to Negotiate a How to Negotiate a Successful, Successful,
Profitable CloseProfitable Close
How to Negotiate a How to Negotiate a Successful, Successful,
Profitable CloseProfitable Close
Workshop ObjectivesWorkshop Objectives
1. Establish personal credibility and increase individual comfort level during negotiations
2. Increase communication skills, including listening skills to discover the true needs of negotiation situations
3. Resolve conflict that arises during negotiation in a manner that maintains the relationship between concerned parties
4. Plan and use powerful negotiation tactics to achieve win-win outcomes for everyone
1-Current Negotiation Situation1-Current Negotiation Situation
1. Identify roles and responsibilities
2. Communication filters
3. Demonstrate effective questioning and listening
IntroductionsIntroductions
Name and position Why your position is important to
organization Why your position is important to you Types of negotiations Challenges Results desired from the training
NegotiationNegotiation
A successful negotiator is… Barriers to successful negotiation Examples of past or current
negotiations
Events and Emotions
Fearful
Fearful
Ferocious
Ferocious
Confident
Confident
Reactive
Responsive
Proactive
2-Negotiations Triangle2-Negotiations Triangle
1. Develop strong relationships for negotiations
2. Increase personal credibility
3. Discover the power of need in negotiations
RelationshipsRelationships
“Begin in a Friendly Way”
1. Don’t criticize, condemn, or complain
2. Become genuinely interested
3. Use the person’s name
4. Make the other person feel important
5. Give the other person a fine reputation
Relationship Action PlanRelationship Action Plan
Situation to improve relationship Why it is important I will start … I will stop … I will measure progress by …
CredibilityCredibility
Talk in terms of the other person’s interests
Show respect for their opinions If you are wrong, admit it
“Arouse in the other person an eager want”
Credibility Action PlanCredibility Action Plan
Situation to improve credibility Why it is important I will start … I will stop … I will measure progress by …
NeedNeed
Be a good listener Let the other person do the talking Make the other person happy Get the other person saying “yes, yes”
“Let the other person feel that the ideais his or hers”
Need Action PlanNeed Action Plan
Situation to determine needs Why it is important I will start … I will stop … I will measure progress by …
3-Communication and Listening3-Communication and Listening
1. Develop strong relationships for negotiations
2. Increase personal credibility
3. Discover the power of need innegotiations
How We CommunicateHow We Communicate
What we doWhat we do
How we say itHow we say it
What we sayWhat we say
How we look
Communication ModelCommunication Model
MessageMessage
FeedbackFeedback
RelationshipRelationship
Filter
Filter
Filter
Filter
ReceiverReceiverSenderSender
4-Conflict Resolution4-Conflict Resolution
1. Identify types of individuals
2. Resolve conflict during negotiations
3. Recognize and deal with a variety of behaviors
Dale Carnegie Behavior Gauge
Hos
tile
Res
ista
ntD
isco
nten
tA
mbi
vale
ntFa
vora
ble
Sup
port
ive
Ent
husi
astic
Conflict ResolutionConflict Resolution
Begin with praise and honest appreciation
Call attention to mistakes indirectly Use encouragement Ask questions
“Show respect for the other person’s opinion”
Resolving Conflicts
Respectthe customer
Listento the
customer
Appreciatethe customer’s
situation
ShowSympathy
Use the customer’sName
Try toHelp
Remember it isNot Personal
Conflict Management Action PlanConflict Management Action Plan
Situation to manage conflict Why it is important I will start … I will stop … I will measure progress by …
5-Negotiation Tactics5-Negotiation Tactics
1. Team negotiation skills
2. Practice an effective negotiation model
3. Primary negotiation skills and options
Successful Negotiations
Qualita
tive
Qualita
tiveQuantitative
Quantitative
Low
Gain
Low
Gain Negat
ive
Exper
ienc
e
Negat
ive
Exper
ienc
e
Positive ExperiencePositive ExperienceHigh GainHigh Gain
Primary Negotiation Skills
Positioning—putting a positive “spin” on the situation
Offering—proposing possible solutions Compromising—giving and taking
to achieve a solution that benefits both parties
Relationship PrinciplesRelationship Principles
Begin in a friendly way Listen attentively Let the other person save face See things from their point of view Avoid arguments Ask open questions Be genuinely interested Show respect for their opinions
Negotiation OptionsNegotiation Options
Persuade You go first Throw-ins Authority Time pressure
Silence Contract Delay/Inactivity Walk Away Ultimatum
Negotiation Tactics-When They:Negotiation Tactics-When They:
Display exaggerated reaction
Refer to higher authority
Split the difference
Withdraw the offer
Minimize the issue
Act pressed for time
Done deal
6-Plan for Successful Negotiations6-Plan for Successful Negotiations
1. Recognize buying and warningsignals
2. Negotiation styles
3. Negotiation process and planningsheet
4. Practice a case study
Remember to:Remember to:
Be enthusiastic Use human relations Use logic vs. emotions Be aware of body language Be persuasive, not manipulative Don’t let emotions get in the way
Negotiation Planning SheetNegotiation Planning Sheet
4.
3.
2.
1.
Minimum Acceptable
ExpectedBestRecurring Issues
Negotiation Action PlanNegotiation Action Plan
Significant aspects from the training One action I will take By when Result I expect My coach