Top Banner
Copyright Clickthrough Marketing Ltd ©2007 BEST PRACTICE GUIDE SUCCESSFUL PAY PER CLICK MARKETING
27

How To Implement Successful PPC

Apr 16, 2017

Download

Business

Fabio S.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: How To Implement Successful PPC

Copyright Clickthrough Marketing Ltd ©2007

BEST PRACTICE GUIDE

SUCCESSFULPAY PER CLICKMARKETING

Page 2: How To Implement Successful PPC

ClickThrough are experts in: • Advanced level SEO• Multi-lingual SEO• Pay Per Click Marketing• Website Conversion Enhancement

• Online PR & Monitoring• Affiliate Marketing Support• Blog & Forum Marketing Strategy• Website Analytics

Page 3: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 4: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Executive Summary

Page 5: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Frequently Asked Questions

Page 6: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 7: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 8: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Stages To Successful PPC

Page 9: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 10: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Search Phrase Research & Selection

Page 11: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 12: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 13: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Bid Management

Page 14: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 15: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 16: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 17: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Reporting & ROI Tracking

Page 18: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 19: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Creative Advert Writing

Page 20: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 21: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

8% CTR15 pence per click

1.5% CTR23 pence per click

Page 22: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Conversion Enhancement

Page 23: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Good advert

Poor landing page

Page 24: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 25: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Click Fraud

Page 26: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Page 27: How To Implement Successful PPC

Download our free white papers on Search Engine Optimisation and Pay-Per-Click Marketing from www.clickthrough-marketing.com

Who Are ClickThrough