Krissy Meads HOW TO GROW YOUR PROFILE & BUSINESS ON FACEBOOK
Krissy Meads
HOW TO GROW YOUR PROFILE & BUSINESS ON FACEBOOK
Education New Zealand's Social communities
Strategies we use to reach and engage with our communities
Examples of our best performing posts
Facebook changes
THE NEXT 30 MINUTES
WHO WE’RE TALKING TO
944,225 20,394 75,315
19,486 34,603 4,724
Our social community
ENZ SOCIAL FOCUS
WHERE WE ARE NOW
Social Media overview
HOW WE GOT HERE
Social timeline
SOCIAL MEDIA STRATEGY
Where we play
DREAMInspire me
FacebookWeibo
InstagramYouTube
FacebookTwitter
WeChatYouTube
FB Messenger
FacebookTwitter
WeChatFB Messenger
DISCOVERShow me
DECIDEHelp me
BEST PERFORMING POST 2017
FUTURE PROOF YOURSELF
Integrated Global campaign
”You can expect to see more from your friends, family and groups… you'll see less public content from
brands and media.” - Mark Zuckerberg, January 2018
FACEBOOK NEWSFEED
How to keep in front of your audience
ENZ BRAND LAB
Over 1,000 Brand Images
Student and Alumni Videos
Posters, Brochures, Ad templates
Presentations
Case Studies
Website Assets
Brand Guidelines
thebrandlab.enz.govt.nz
THANK YOU