How to-get-startup-idea

BMC :تمرين

Epicenters of Business Model

Innovation

2/5/15Business Model Generation (Osterwalder and Pigneur,

2010)

34

Resource- driven Offer- driven

Customer- driven Finance- driven

Example: Amazon Web

Services

Example: Cemex

(Mexican cement

company)

Example: 23andMe

(personalized DNA

testing)

Example: Xerox 914 (lease at $95

per month, 2000 free copies, 5

cents per copy

Useful resources:* Empathy map* Interviews: from Business Model Generation.* Design thinking , HCD , User centerd design .* UXD* Business models for each startup

Make it.. accelerate

learning!