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A Step by Step guide to analysis you competitor for SEO
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How to Do an SEO Analysis of your Competitors: A Step by Step Guide

Jul 20, 2022

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If you want to grow your business on search engines like google, bing, yahoo, etc then it is very important to analyse your neech competitors. If you are facing any problems in this then we will help you in it because we are providing a step-by-step guide to analyze your competitors for SEO.

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How to Do an SEO Analysis of your Competitors: A Step by Step Guide

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How to Do an SEO Analysis of your Competitors: A Step by Step Guide
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for SEO
If you are planning to optimise your website and beat your competitors then you must start by doing a competitive analysis. SEO analysis is done to identify the strengths and weaknesses between you and your competitors. It saves your time and increases your chances of succeeding.
Do you want to find out how you can run an SEO competitive analysis? Let’s discuss SEO competitive analysis in detail to find out more about it.
Why SEO Competitive Analysis is Important
Running SEO competitive analysis is important as it will help you in understanding the strengths of your competitors so you can modify your SEO strategy accordingly to ensure that you are staying ahead of the competition. It will let you know about the strategies, and keywords they are using, so you don’t have to take any risks with your SEO Malaysia strategy.
SEO Competitive analysis will help you in
• Improving your SEO performance
• Analyse your current performance
How to Run an SEO Competitive Analysis
Keyword research is the most important part when it comes to SEO strategy. So you must always start with proper keyword research and shortlist the keywords you very useful for your website. Keywords help you in Google ranking and reaching your target audience.
Keywords research also lets you know about your competitor that’s why it should be your priority.
1. Determine the keywords you will use
Once you are done with keyword research the next important thing is to look for your competitors who are also using those keywords. You can type those keywords in the Google search bar to find out which websites are ranked for those keywords. Don’t focus on general keywords while searching for competitors instead use long-tail keywords to find more relevant results?
Now make a list of the competitors, note down their strengths and weaknesses, and plan your SEO strategy accordingly.
2. Find your Competitors
Finding your competitors isn’t enough, the next thing you have to do is to identify and analyse their most popular pages.
• Which webpage gets the most traffic?
• Which page is ranked for the most keywords?
• Which page has the higher percentage of traffic?
You can never know about the most popular pages of any competitor’s website unless you do your research. Be ready as the results might be surprising!
4. Analyse Your Competitor’s Top Pages
You must know the keywords your competitors have used to gain ranking. Wondering why? It is because it will let you know the success of a particular keyword in bringing the traffic. Moreover, it will also help you with understanding whether you should use those keywords or not.
For instance, if your competitor is a big marketplace and is selling internationally, then they might be using difficult keywords and it might be a better option for you if you target other keywords.
5. Look at your Competitor’s Keywords
Getting an idea about your competitor’s on-page SEO is also crucial. But why? Just like keyword research, on-page SEO will be a reference for you so you can modify your SEO strategy to get the best results.
Web analyser tools will provide you with a detailed analysis of your competitor’s on-page SEO. Most web tools are paid, so it is better to hire SEO Specialist Malaysia so you don’t have to buy a subscription to those tools.
6. Check your Competitor’s On-Page SEO
If you want to stay competitive then running a competitive analysis every six months to one year is very important. It lets you know about the changes your competitors are making in their strategies to gain ranking and visibility. Search results and websites are continuously evolving so if you want to stay in the competition, you must start acting now.
BThrust MY is the best SEO company in Malaysia that will help you in staying ahead of your competitors. Contact us now to find out more about our SEO services.
Contact Us:
• BUSINESS THRUST SDN BHD SO-28-3 Menara 1 , No. 3 Jalan Bangsar , KL ECO City , 59200 Kuala Lumpur
• Phone: +60 12243 3001
• Office: +60 32201 2799
Resource:
A Step by Step guide to analysis you competitor for SEO