How to Discover Your Brand 8 3 2012

8/2/2019 How to Discover Your Brand 8 3 2012

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Copyright 2010 - 2012 Purple Marketings Discover Your Best Self Do Your Best Work Series www.gisellehudson.com

1-868-750-7859

Your potential is limited by

one thing: - YOU.

You only do what you feel like

doing. You only do whats

comfortable. Thats why youdont have what you want.

And you are not alone

Take Possession of Your World.

How to discover your brand, Make a

difference, profit and Prosper

Harness the Power of Possibility to reinvent your Life By Giselle P. Hudson


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Congratulations!

I want to take this opportunity to congratulate you on believing in yourself enough to get thisinformation. You have proven to yourself to be one of those rare individuals that will take theactions necessary to change their lives for the better.

You are the best judge as to what is the best thing for you right now.

If there is anything here that does not sit right with you then, by all means, question it. Thegreatest disservice we can do to ourselves is first to just follow rules without questioning them and second to ignore our internal guide, the little unseen voice inside that guides and tells uswhat we need to do at any point in time. Because this voice, our intuition, is so quiet, wesometimes wait until someone figuratively pelts us with a stone for us to pay attention! Letshope thats not you. Getting hit with even a figurative stone is painful.

And if you feel so strongly about something that you need to tell me about it then email me([email protected] ) I want to hear your ideas and your feelings. This is not a lecture

its a conversation!

So are you ready? Lets go..

Believe nothing, no matter where you read it or who said

it even if I have said it unless it agrees with your own

reason and your own common sense. BUDDHA
mailto:[email protected]:[email protected]:[email protected]:[email protected]


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A seed is plAnted In 2009 I was invited to join a Master Mind group to study thebook Think and Grow Rich by Napoleon Hill . I had read thisbook a long time ago and I was uncertain about the studying of it. Yet s omething inside of me said say yes and I did!

During one of the meetings an idea came to me: that I shouldshare the information that I was gaining with other people inTrinidad and Tobago, who might be struggling with unfulfilledlives and life goals never completed or even attempted, througha series of three (3) simple steps that individuals could use tochange the direction of their lives if they so desired

permanently. And right then and there the Possibility to

Profit Triangle of Transformation was born (the detailsof which I will share with you later on in our conversation.)

The first thing I did was to write a piece for the BusinessNewsday, an excerpt of which you can read herethe title the

Business Editor aptly gave it was

If you dont already have a copy of Think and Grow Rich, I urge you togo get a copy as soon as possible.

It is not expensive. All the possibilityseekers I do business with mustread this book.

I have a facilitators outline which Ishare for FREE with anyone whowants to start a group study forthemselves.

Week by week you study anddiscuss chapter by chapter. Theinformation in this book WILLchange your life!

If starting such a group interestsyou call me on 750 7859 or [email protected] and I wiget you started!
mailto:[email protected]:[email protected]


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The person who acts with purpose and aplan attracts opportunities. How can lifegive you anything if you dont know whatyou want yourself?

According to Hill You are never ready for athing until you believe you can acquire it.Your state of mind must be BELIEF not hopeand definitely not just a mere wish!

Before I get to asking you D o you know what you want? let me ask another question:

Do you know who you are?

Sounds like a strange question I know but do you? When we were children we walked in aspecial world where each day was similar to the one before. Our rules of operation werespelled out for us by parents, teachers, and other authority figures in our lives. We knew "therules and as long as we followed them, everything worke d out right, people loved us and wefelt wanted.

Later on we used our first experience as a guide and assume d that the way things were for usas children was in fact the way things were supposed to be in the world. At that point welearned to be quiet if that got us the love and attention we deserved even though we were bynature a noisy child. Everyone has their own set of survival contracts but these contractsshaped us to the point where we began to believe that we had become who we initially justpretended to be in order to get something.

And therein lies our PRESENT confusion and why answering the next question is difficult foryou:

What do you want? i WAnt success! you sAy

The person who is going to succeed will be that person who:

1.Knows precisely what she wants2.Has a plan for getting it3.Believes in her ability to get it

4.And devotes a major portion of her time to acquiring it

Not my blueprint, but Hills. However lets put this simple formula to the test. How many of uscan say we know precisely what we want?


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If you ask 100 people what is their definite purpose in life, 98 of them will answer withsomething like, Id like to make a good living and become as successful as I can. Sound goodto you?

My friend, this is vague and if this is your purpose then you are just going to get the leftovers of the truly successful folks who know exactly what they want and have laid out the steps toattracting the same.

The person who acts with purpose and a plan attracts opportunities. How can life give youanything if you dont know what you want yourself?

I agree with Hill completely: now is the time for new ideas and new methods of teaching.

What is your dream? You know the big idea you had that when you first made it public, friendsand family started telling you that you were crazy. Worse, they started telling you to your face

that your idea was stupid! How dare they? Yet you probably shelved your big idea and wentback to your job. You most likely simply started doing things in a more acceptable fashion,chasing more realistic goals and having zero fun while doing it!

Chances are what you ve brought into your life so far is an inherited purpose, just as you havea shaped personality, based on how you felt others needed you to be. I see it all the time withkids at 16 when they are forced to choose a career path in school. Who do they ask for advice?Why, their parents and teachers of course, but is this the best course of action?

Whether you choose to continue our conversation or leave it behind right now and move on to

something else, please remember one thing:

You dont have to live your life the way other people expect you to.

Who should you listen to?

There are always two voices inside of us. One voice knows all the rules, follows the rules, knowswhat he/she should/shouldnt doknows right from wrong and good from bad. Then there isthe other voi ce. The one we tend to ignoret he one who shares a grand idea but gets bashedby your other voice that tells you that you have to follow the tried -and-true-way.

Give the softer of the two voices some time. Nurture it. Listen to it


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then folloW your ABcs in reverse

C is for clarity

Gain clarity on what is truly important FOR YOU! What are your dreams? Do not be afraid of them WRITE them down. In fact get a notebook now, simply dedicated to jotting down ideasthat come to you throughout your day. Recognize that you are richly blessed every day with anabundance of ideas, of thoughts. Where do you think those are coming from? Be respectful of your ideas. With every idea not considered, you may be discarding an opportunity, a path to

travel, and the NEXTstep that might take you in the direction you need to go.

The answer is within. No one will know what is best for you better than you. In Put YourDream to the Test bestselling author John C. Maxwell says that we need to ask ourselves thefollowing questions whenever we decide on a dream.

If you can answer them positively, then the odds of your achieving your dream increasedramatically. So here are the questions:

1. The Ownership Question:Is my dream really my dream?

2. The Clarity Question:Do I clearly see my dream?

3. The Reality Question:Am I depending on factors within mycontrol to achieve my dream?

4. The Passion Question:Does my dream compel me to follow it?

5. The Pathway Question:Do I have a strategy to reach my dream?

6. The People Question:Have I included the people I need to realizemy dream?

7. The Cost Question:Am I willing to pay the price for my dream?

8. The Tenacity Question:Am I moving closer to my dream?

9. The Fulfilment Question:Does working toward my dream bring

satisfaction?

10. The Significance Question:Does my dream benefit others?

Look within

The secret is inside you.

-Hui-neng


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Your gifts and talents are just the tip of the iceberg. The next thing you must do is

Believe.

If you do not believe in yourself, you will begin to doubt yourself and pretty soon you will startto sabotage your efforts.

Believe in your strengths Believe in your talents Believe in your skills

You may not know the HOW right now, but just believe thatit is possible. You dont have to do it alone and I will show youthe best way to go about ensuring that you achieve yourdreams.

You want to ensure that you will not fail? According toNapoleon Hill You are never ready for a thing until you believeyou can acquire it. Your state of mind must be BELIEF nothope and definitely not just a mere wish! BELIEVE THAT YOUWILL SUCCEED!

Action

Nothing Happens until Something Moves is the subtitle to abook written by Robert Ringer called ACTION

He says I have always believed that the difference betweensuccess and failure in ANY area of life is not nearly as

great as most people might suspect. I have also been

consistent in my belief that the slight difference between thetwo is primarily a result of whether or not one practices

certain success habits that are based on universal wisdom,or, in simple terms, common sense.

As the years have passed, however, I have increasingly zeroed

in on action as the most important success habit when it comes to determining how anindividuals life plays out.

I was fired from every job within

six months of getting it attitude

problems. But thirteen years ago I

started working on a book about

the photographer George Platt

Lynes. I got a grant from the

National Endowment for the Arts,

some friends loaned us some

money and The New York Times

called it one of the best books of

the year. Robert Mapplethorpe

showed up, and Bruce Webber,

and they said, I want one too. I

thought, Well God, maybe I can

do this. I can be my own boss. A

lot of people have come to me for advice about getting started in

publishing and I say, I dont think I

can give advice, because Im not

really sure what happened Jack

Woody, editor and owner of

Twelvetrees Press and Twin Palms

Press, Santa Fe, New Mexico

www.twinpalms.com
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Most times we remain inactive because we are afraid to take the first step . I understand this. Ihave been there countless times. But unless you do take that first step, unless you act on whatyou KNOW you should be doing, you will be sitting on your dream and continuing to live a veryfrustrated life.

At this point, many excuses will come up for you in the form of good reasons why you cantdo it now:

No money No time No support No knowledge No education [no passes]

You can fill in your own excuses on the right of my list. It doesnt matter. Know that this is goingto come up. Expect it. I want to prepare you for the journey.

When this happens g o back to the dreams to the test list and also try this exercise which wasvery instrumental in me reaching a goal of making $25,000 in three weeks when I wanted to go

to a writing course in Miami.

When you write down what you want, sit and come up with twenty reasons why you wantwhat you say you do. This is powerful.
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You can start a business for example with $100.00 [TT] and a burning desire! And I will tell youthat the money is not as important as the desire to get whatever it is you want. Think aboutyour desire like a pot of water put on the stove to boil. When you first put the pot on the stoveit heats the pot up first and then, gradually, begins heating the water. Bit by bit you see some

movement in the water and then you see little bubbles begin to break at the surface.Experience tells you that the water is about to boil. Your desire must be at the point of boilingwater for it to move you to take action. Make sure and get your desire to boiling point!

How badly do you want what you say you want?

Taking risk vs. procrastinating

So youve covered the bases above. You are clear. You believe in yourself and your ability. Andyou have a burning desire to achieve your goal. Yet why arent you taking action? Simply put:you are afraid. Breathe - this is normal.

How we talk to ourselves, plays a large part in perpetuating our procrastination. Before I tell

you what some of those negative statements are, let me share with you an explanation forprocrastination from the book The Now Habit by Dr. Neil Fiore procrastination is not thecause of our problems with accomplishing tasks; it is an attempt to resolve a variety of underlying issues, including low self esteem, perfectionism, fear of failure, fear of success,indecisiveness, ineffective goal setting and negative concepts about yourself and perhaps yourwork.

Procrastination is a mechanism for

coping with the anxiety associated

with starting or completing any task or decision Dr. Neil Fiore
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5 helpful sentence changes

I have to [My grandmother always used to say I dont HAVE to do anything!] Replace that

with I choose to

I must finish Replace that with When can I start?

This is so big Replace that with I can take one small step.

I must be perfect Replace tha t with I can be human and I will take responsibility for

all my actions

I dont have time to play Replace that with I must take time to play

Memorize these replacement suggestions and you will be taking one more step in movingtowards your dreams.

Interesting Before And After stories

Paul spent most of his time at the Liverpool Institute fooling around. Rather than studyingintently when he got home, he devoted the majority of his hours out of school to listening torock music and learning the guitar. This turned out to be a smart choice for him. He had alwaysloved music, but never enjoyed music lessons at school. His teachers thought they could conveyan appreciation for music by making kids listen to crackling records of classical compositions.

He found this just as boring as he found everything else in school.

He went through his entire education without anyone noticing that he had any musical talent atall. He even applied to join the choir of Liverpool Cathedral and was turned down. They said hewasnt a good enough singer. Ironically, the very choir that rejected young McCartneyultimately staged two of his classical pieces.

I was a total void in academic work, and no one knew why. I had a learning disability at schooland still do. I had no understanding of Math at all. None. I d be hard -pressed right now to recitethe alphabet backward. Id be lucky if I got it right going forward quickly. The tapping businessbecame the driving ambition in my life when I visited my sister in London and went to somelittle place in Chelsea with this piano player. There were people playing what I now know wasMiles Davis . Id watch them and saw the beginnings of this other world and the atmospheresucked me in. I felt comfortable. I wasnt fettered. That was my dream. Back at school I held on
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to these images and I dreamt my way out of that world. I didnt even know if I could play withpeople, but that vision got me out of the morass of t his academic bloody nightmare. MickFleetwood is one of the most famous and accomplished rock drummers in the world. His bandFleetwood Mac has sold tens of millions of copies of their recordings.

Me and my best friend, Nina, we were always hanging around, just as close as friends can be.One day when I was fourteen, the two of us followed my brother and his friend to this bowlingalley to play and decided to check it out. We were there for a while and then got really bored.And then we found out that they had gone to something called a poolroom.

I had never heard of pool. We followed them up there and I remember, the minute I walked in,I reacted to it right away. I loved the whole thing-this dark room with lights over each table andthe clicking of the balls. I just thought it was mesmerizing right off the bat. From that momentEwa Laurance, the most famous female billiards player on the planet knew she wanted to

dedicate her life to billiards.

Excerpted from The Element by Ken Robinson Ph.D.

the M Word no one WAnts to discuss

Yes I am talking about money. We do not like to discuss money. We are afraid to talk aboutmoney. We think that if we talk about money and how badly we want it that this is wrong.Remember that whenever we think about anything, these are just our beliefs at that time,subject to change, once we have information with which to replace those beliefs.

Im sure youve said/heard the following statements about money:

The rich keep getting richer and the poor - poorer

Money doesnt grow on trees

Money is the root of all evil

Money isnt everything

Talking about money is taboo. If you get involved in serious discussions on money topics, youmight reveal to your friends how much you earn or how much wealth you have accumulated.That can inspire envy. Or you might make yourself look foolish because of the things you spendmoney on.
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We pay a HUGE price for keeping silent about money.

It is human nature for us to compare ourselves with our peers. If you see a friend who you wentto school with, driving an expensive car, there is going to be a voice in your head saying whydont I have such a car too? If you knew that your friend had saved $100,000 in his first fiveyears out of school, there would be a voice in your head saying I could have saved $100,000 inmy first five years out of school too.

We dont need to engage in talking about money to learn that a friend is driving an expensivecar. We can see the car. But if we dont engage in talking about money, we are unlikely ever tolearn that a friend has saved $100,000 in his first five years out of school.

Spending communicates itself visually in a way that saving rarely does.

We see the benefits of spending everywhere we turn. That makes us want to spend. We rarely

see the benefits of saving. That weakens any desire we possess to save. If we engaged in moretalk about money, we would be better able to assess effectively the pros and cons of spendingand saving decisions.

If we talked about money more openly it would allow us to rein in wasteful spending anddevelop a greater self confidence in ourselves about our relationship with money and how wehandle it.

This is why so many turn to financial advisors to help them deal with money problems. Peoplesense their need for hand holding as they do combat with their money problems.

Financial advisors get paid a lot of money for assuming these hand holding duties. And they donot always give the best possible advice. Sometimes thats because they are compromised byhaving goods and services to sell. Other times it is just because they do not know the peoplethey are trying to advise well enough.

Feelings matter more than facts when it comes to dealing with money issues. If you want tobecome a more effective saver, you need to work through the emotions that are holding youback from doing so. You cannot work through emotions by reading a book or attending aspeech. If you need help in understanding whats holding you back then email [email protected]
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You will fail

I was tempted to write nothing else here, but I figured I needed to say something about failure.No one likes to fail, yet failure is the lubricant for success. As shitty and as paralyzing-ly painfulfailure may be, it is an essential building block needed to succeed.

How you handle failure is going to be the hardest battle you must face as you charge towardsyour dream!

Work through your failures. Notice the plural there will be many failures but if you know nowthat you are going to fail, and this has absolutely nothing to do with you and everything to do

with just how life is , then you can quickly go on to Learn from your failures. Grow from your failures. Redefine your failures Depersonalize your failures Minimize the n egative impact of your failures, and finally

With renewed spirit, energy and resolve!


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Get HELP!

I struggled for a long time because I did not ask for help. I believe if I had asked for help earlieron in my business I would have shortened my learning curve by about ten years! However I

chose to go it alone because I wanted to be the only person responsible for my success. Seewhat I did? Look what I achieved ON MY OWN! Ah the downside of pride. I - I I ME ME ME!

Dont get trapped in this false sense of I -Achievement. Its great to be proud of yourself , but notto the detriment of your own advancement and success.

How do you choose?

Shadowing can be good - provided you are shadowing someone who is authentically successful

and happy. However there are people who may be successful in your field of choice and nothappy. What would be the value of shadowing them? There are also others that are not in yourspecific field that would have valuable information worth gathering so dont rule them outcompletely.

Beware however of those who are neither successful nor have information worth sharing.Reminds me of my nephew early on before he got his first tattoo he was asking amongst hispeers what the experience was like. One girl volunteered that it was VERY painful. So he askedher to see her tattoo. You guessed it she had none to show! Sounds ridiculous but think abouthow many times we approach people ill-equipped to give us advice, yet we tell them oursituation anyway!

I know that it is not always possible to find someone who is doing precisely what you would liketo do. In the absence of a real person you can get a lot of information from books and off of theinternet.

Remember

What I have found to be the most practical approach is to find in your group of friends andassociates, people who are like-minded who are fed up of where they are and want to make a


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change. I am not referring to those friends who are going through the motions, forsaking theirtrue gifts and dreams because of outside circumstances and forces.

Form a group seven is a good number two is enough to start. Buy a copy of the book Thinkand Grow Rich. Make sure that everyone on your team has the same edition. If you cant find acopy download a copy here. If you want to start a group I will be happy to attend at least one of your sessions to help get you started. It is your life. YOU ARE IN CHARGE! You are the only onewho can change your life! Be a leader and seek out six other people who want their dreams asbadly as you do and GO FOR IT! You have NOTHING to lose, and EVERYTHING to gain by thisone small step!

The Possibility to profit triAngle of trAnsforMAtion

You may not be aware but you have already been exposed to the seed that was planted in mymind during the master mind session and study of Think and Grow Rich.

While many people already know the steps (I mean come on this is not rocket science!) -There are two things to consider:

One - I remember hearing years ago at an Amway seminar, one of the speakers saying - toknow and not to do, is not to know. That stood out for me and stayed in my memory from thatday. Every time I get cocky and say I know, I know I hear the speakers voice, and it humblesme, because if I am not doing, what I am knowing then I DONT know!

Two Whenever something is simple, we have a habit of glossing over it. This is why peoplecontinue to teach goal setting. Folks arent reaching their goals. This is not for the lack of understanding of the process. It is because there are some deep seated limiting beliefs holdingthem back and without the necessary time and introspection in other words knowing - andgoing through the motions of goal-setting, those goals will continue to not be met by the goodmen and women who know all about goal setting.
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So here it is in its simplicity The Possibility to Profit Triangle of Transformation 3 simplesteps to getting you to living authentically, make a difference profit and prosper.

Step One: Develop the Possibilities Mindset - Many of the circumstances that seem to block usin our daily lives may only appear to do so based on a framework of assumptions we carry withus. Draw a different frame around the same set of circumstances and new pathways come intoview. Find the right framework and extraordinary accomplishment becomes an everydayexperience. Its all about bringing possibilities to life!

Step Two: Understanding You and Actualizing Personal Leadership: You have a bedrock acore identity of purpose (why you exist) and values (your guiding principles) that providestability and continuity as all else changes over time. There is a youness that never changes a core that will remain no matter how much and how well you adapt. To understand this ithelps to differentiate between who you are as a person and your behavior. Transformation

means getting more in touch with that youness when you ask the following questions:

1. What direction would you like your life to go in?2. What would you like to be doing?3. Can you build your life around YOUR needs and desires?4. What are some of the unique ways of thinking that you are excellent at and that you ve

been doing your whole life?5. What deeply matters to you?6. Who do you like working with?7. and what environments bring out the best in you?

Together these create your sense of purpose. How you express these, where you aim them, andhow you understand them can and does develop and change over time. But there is somepersistent essence, a steady ground note like the beat of your heart that never fades. This isyou.

Step Three: Creating your own Brand Buzz : You have a moral obligation to market your brandand service if youre in business for yourself. Marketing is your way to authentically share yourexperience and gifts with those who can use it to shape their lives, empower their work andshorten their path to success. But this is not just for those who run businesses. The sameprinciples apply to growing your visibility and opportunities within your current job. Thisenhances your chances of being retained, valued, advanced and head hunted!


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Freedom!

Its time to set FREE that person the YOU with your gifts and talents wanting to create a life that youlove.

Do you want to be living your life?Or do you want to be living someone elses?

Next steps

1. Begin sharing the ideas you picked up during our short conversation. Learning doesntcome abo ut in a flash. Thats why books, speeches or even personal experience cannever do the complete job. We learn in stages, little by little, bit by bit. Talking aboutthese success generating ideas permits this learning process to unfold naturally. You

learn something about creating the life you want to live and you talk with your friendsabout it. Then, a few months later you are in a position to build on the earlier insight,and you talk with your friends about it a little more, focusing on a different angle. Its agood idea to go back over this information so that you can come to terms with the fullimplications of these ideas.

2. Buy a copy of the book Think and Grow Rich or download a copy here

And if youre totAlly fed up And frustrAted -

Then ask yourself the following:1. What am I NOT doing - that I WANT to

be doing?2. Do I really know WHY Im not doing

these things?
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If youre interested in getting even more thought provoking ideas from my reading and research ormy thoughts and insightful discoveries depending on what is going with me, my customers or situationsthat I observe as I journey then by all means subscribe to my blog here at www.gisellehudson.com

---------Look for this box on the top right hand corner of the homepage enteryour email address and click subscribe! That s it.

soMe finAl thoughts.

If you do nothing else, do me a BIG favour and remember the following:

1) You dont have to live your life the way other people expect you to.

2) The world is waiting for you for your light to shine. The world is waiting for you to figureout what ONLY YOU can contribute. Make the time and put in the effort in finding that answer,and getting support NOW dont delay!

Your Personal Performance Consultant & Coach

Chief Possibilities OfficerPlanting Possibility Seeds

Purple Marketing LimitedThe Personal Branding Company Helping people discover their best selves

And do their best work since 1994
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How to Discover Your Brand 8 3 2012

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