How to create amazing content in 5 minutes Elizabeth Lavrienko Support Specialist [email protected] om Olga Andrienko Social Media Manager [email protected] om
How to create amazing content in 5 minutes
Nov 29, 2014
How to find new topics and quality keywords? What steps should you take when writing a content to rank higher? When there’s a million things in your to-do list, you need the help of online services. They save your time and provide you with an enormous amount of new ideas!
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How to create amazing content in 5 minutes
Elizabeth Lavrienko
Support [email protected]
Olga Andrienko
Social Media [email protected]
Content MarketingSEO
+
- 3 quick and easy post types
- Useful content marketing tips
- Content Curation Tools: where to find the best content online
- The importance of a headline
Topics we’ll discuss:
We still need backlinks!
No cheating!
Forget link building. It is time for link earning and the content that attracts links
What type of content can I publish?(and where to get it)
3 quick and easy types of content
Experts’ opinion: Roundups
Lists: Top 10 or 100+ facts about …
Old content, New lifeRepurpose your content
Free Tools To Find The Influencers
Circlecount.com – Google+Your Topic
Choose country and gender
Topsy.com - Twitter
Your Topic
Buzzsumo.com – best domains
Search for influencers in a specific niche
Questions to ask influencers for your Roundup posts
Tips and Tricks
Predictions
Mistakes to avoid
Tools they use
Example: SEO tips and tricks for small business
18 experts shared advice
Repurpose content
We divided tips from the experts, used nice template
and shared daily
Long or short content?
2000+ words
Up to 500 words
Pros and Cons
Long
+ Increases engagement+ Gains more trust
- Hard to keep attention
- Narrowly targeted audience
Short
+ Gets shared more+ Attracts more
people
- Too shallow- Not enough info
User Experience
Look Feel
Usability
Harmony Joy of use
Functionality
SEMrush.com - Find the right keywords
SEMrush Domain vs. Domain Tool
Right choice is easy to make!
SEMrush Domain vs. Domain Tool
Choose less competitive keywords
SEMrush Keyword Difficulty Tool
Let people share your content!
…but remember – less is more!
Use unique meta description tags
SEMrush Site Audit Tool
Optimize images
SEMrush Site AuditTool
Where do I get
this content?
?
Buzzsumo.com – top content
Social Signals
Content Curation Tools
Many free tools on the market right now!
feedly.com
rebelmouse.com
storify.com
list.ly
scoop.it
1. Up to 70 characters (good for search results and easy to read)
2. Use numbers! (it doubles the engagement)
3. Use popular search queries such as how-to, what is.
4. Use catchy adjectives! (helps people to take action)
Handy Tips for Writing Good Headlines
Headlines: examples1. _______ Money/Time Saving Tips for _______2. Everything You Need to Know About _______3. Top _______ Tips for _______4. _______ Ways to Boost Your _______5. How to _______ in _______ Seconds6. _______ Facts and Myths7. The Real Truth About _______ 8. The Secret of Successful _______9. _______ Facts You Need to Know10. Little Known Ways to _______11. All You Need to Know About _______12. Top World Cheapest/Best/Worst _______13. 100 Useful _______14. How to _______ Like a Pro/Boss15. _______ Creative Ways to _______16. _______ Expert _______ Tips 17. _______ Reasons You Should _______18. What Everyone Ought to Know About _______19. _______ Do's and Don'ts 20. _______ Like An Expert in _______ Easy Steps
Contact us via email or on social media!
[email protected]@semrush.com
facebook.com/semrush
google.com/+semrush
twitter.com/semrush
Thank you for your attention!
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