How to be social at an event

HOW TO BE SOCIAL

AT AN EVENTMPISCC WEEKEND EDUCATION SUMMIT 9/21/13

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ELIZABETH GLAU, CMPWWW.BASICSOCIALMEDIATRAINING.COMWWW.LINKEDIN.COM/IN/ELIZABETHGLAU

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ALL ABOUT HASHTAGS

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PRE-EVENT PLANNINGCONTENT CREATIONSCHEDULING POSTSWORKING WITH PARTNERS

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CONTENT CREATIONMEETING PLANNERS

•STALK THE HASHTAG•ENCOURAGE / REWARD

SOCIAL •NOTIFICATIONS

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CONTENT CREATION (CONT.)EXHIBITORS / ATTENDEES

•SESSIONS YOU WILL ATTEND•WHO DO YOU WANT TO

MEET / SEE•STALK THE HASHTAG

•ADD VALUE•BLOG: “PRE-SHOW

ADVICE”

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SCHEDULING POSTS

HootSuite HubSpot

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WORKING WITH PARTNERS

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DURING THE EVENTNOTIFICATIONSREAL TIME SHARINGTWEET-UPS

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NOTIFICATIONS

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CAN I OUTSOURCE THIS?

DREAMFORCE 2012 VIA HTTP://WWW.BLUEWOLF.COM/BLOG

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REAL TIME SHARING

LIVE TWEETINGINSTAGRAM PICTURES

FACEBOOK POSTS

Photo courtesy of SocialPoint

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PROMOTE YOUR SOCIAL SELF

TWITTER NAMETAGTWITTER HANDLES ON NAME TAGS

“I TWEET” RIBBONS

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TWEET-UPSTHEN• MEET PEOPLE WHO YOU ONLY KNEW

ONLINE• INFORMAL• SPONTANEOUS

NOW• RECEPTION / MIXER• PLANNED• SPONSORED

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POST EVENTBLOGDATA CAPTUREFOLLOW UP

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BLOG

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DATA CAPTURE

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FOLLOW UPMEETING PLANNERS• RESPOND TO FEEDBACK• ENGAGE WITH INDIVIDUALS• MEASURE ROI

EXHIBITORS / ATTENDEES• CONNECT ONLINE• CONNECT OFFLINE• MEASURE ROI

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HOW TO BE SOCIAL IN OUR

INDUSTRYFACEBOOK GROUPS

TWITTER CHATSGOOGLE+ HANGOUTS

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