How to be Outstanding on Facebook

Marketing on Facebook

How to Maximize Organic Growth

What is Organic Growth?

What is Organic Growth?

“Organic reach is the total number of unique people who were shown your post through unpaid distribution. Paid reach is the total number of unique people who were shown your post as a result of ads.” – Facebook.com

What is Organic Growth?

“Organic reach is the total number of unique people who were shown your post through unpaid distribution. Paid reach is the total number of unique people who were shown your post as a result of ads.” – Facebook.com

Simply stated, organic growth is how you are able to grow your Facebook page without spending money on advertisements.

Drivers for Organic Growth

Drivers for Organic GrowthInteraction is what drives the organic growth.

Drivers for Organic GrowthPosts with better interaction show up more on people's newsfeeds.

Shares > Comments > Likes

How to Create Interaction

Have a Strategy!

How to Create InteractionPost consistently 1-3 times a day at different times.

How to Create InteractionPost consistently 1-3 times a day at different times.

Do not simply put the title of an article on your posts.– Ask questions. – Use action words such as: learn, discover, find out, check out,

etc.

How to Create InteractionCreate content that your fans can relate to.

How to Create InteractionCreate content that your fans can relate to.

– Use quotes• Create general success quotes that almost anyone can relate

to.• Use pictures with your quotes or create a picture with your

quote on it.

How to Create InteractionCreate content that your fans can relate to.

– Use quotes• Create general success quotes that almost anyone can relate

to.• Use pictures with your quotes or create a picture with your

quote on it.– Create statuses for holidays with pictures

How to Create InteractionPost pictures about the people at your company possibly attending an event

How to Create InteractionPost pictures about the people at your company possibly attending an event

People trust people, not companies.

How to Create InteractionMake them Laugh!

How to Create InteractionMake them Laugh!

We know it’s always a battle on Monday!

How to Create InteractionMake them Laugh!

We know it’s always a battle on Monday!

Mixing It Up

Mixing It UpUse all types of posts including promotions, links, and pictures.

Mixing It UpUse all types of posts including promotions, links, and pictures.

One Last Thing…

It’s Social Media! Be Social!

Be Social!

Be Social!Interact with your fans.– Always respond to messages and comments.

Be Social!Interact with your fans.– Always respond to messages and comments.

Comment on other Facebook pages– Find pages of other companies in your industry or

close to it.• Show off your expertise by interacting with fans

on their posts.

And If You Ever Need Help..

And If You Ever Need Help..We can help you get where you should be. It is our specialty.

Phone: 1.855.326.8919Email: [email protected] Technology Solutions(Kinney Muller & Sandler LLC)1075 Baxter St. Suite A104Athens, Ga 30606