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as Andy Budd Andy Clarke Malarkey aka The Modfather SXSW INTERACTIVE MARCH 2006 Buddman how to be a web design superhero images from www.alexrossart.com andy budd and andy clarke Starring as And
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How to be a Web Design Superhero

Oct 17, 2014

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The Talk me and Andy Clarke gave at SXSW 2006
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Page 1: How to be a Web Design Superhero

asAndyBuddAndy

ClarkeMalarkeyakaTheModfather

SXSW INTERACTIVE MARCH 2006

Buddmanhow to be a

web design superhero

images from www.alexrossart.com andy budd and andy clarke

StarringasAnd

Page 2: How to be a Web Design Superhero

who is coolest, web designer or superhero?

Q

Page 3: How to be a Web Design Superhero

85% replied that superheroes are cooler than web designers

1

85

14%

%

%

apparently a survey of 100 people asked

a

Page 4: How to be a Web Design Superhero

to survive in a modern world, web designers must be superheroes

Page 5: How to be a Web Design Superhero

Learn what it takes to become a web design superhero

Page 6: How to be a Web Design Superhero

what makes a superhero?

Page 7: How to be a Web Design Superhero

EVERY HERO HAS AN ORIGIN

A RADIOACTIVE SPIDER BIT PETER PARKER, BRUCE

BANNER WAS BLASTED BY GAMMA RADIATION AND THE

FANTASTIC FOUR WERE BATHED IN COSMIC RAYS

Page 8: How to be a Web Design Superhero

web design superheroes have

strong morals, strong code and a strong moral code

superheroes have a strong moral code, risking all for the greater good

Page 9: How to be a Web Design Superhero

web design superheroes

share their skills and information

freely

superheroes are selfless as they fight crime and keep the world safe from danger

Page 10: How to be a Web Design Superhero

many web design superheroes have

special motivations such as promoting

usability or web standards

superheroes have special motivations

Page 11: How to be a Web Design Superhero

you may have seen a web design superhero s work, but do you know what they look like?

are they sitting next to you?

superman is clark kent, spiderman is peter parker, many web designers too lead a secret, double life

Page 12: How to be a Web Design Superhero

superheroes often retreat to a secret hideaway

a secret hideaway is a source of inspiration,

somewhere to store super gadgets

Page 13: How to be a Web Design Superhero

superheroes are easily identified by their

costumes and logos

Page 14: How to be a Web Design Superhero

web designers also require a great logo to set them

apart from the crowd

Page 15: How to be a Web Design Superhero

and a super website

Page 16: How to be a Web Design Superhero

superheroes often have a mundane job by day and exercise their super powers by night

many web design superheroes are the

same, exercising their skills by night on

personal projects

Page 17: How to be a Web Design Superhero

adaptive path

happy cog

clear:left

sometimes superheroes group together to form powerful teams

Page 18: How to be a Web Design Superhero

the best designers are skilled their with

tools and have a utility belt full of

useful stuff: fonts, icons and images

some superheroes dont have superpowers, relying instead on gadgets and special abilities

Page 19: How to be a Web Design Superhero

web designers also need a weapon of

choice, be that photoshop, flash or

the humble text editor

many superheroes have a trademark weapon

Page 20: How to be a Web Design Superhero

what super powers do you need to become a

web design superhero?

a superheros main defining feature is their super power

Page 21: How to be a Web Design Superhero

superpowers

Page 22: How to be a Web Design Superhero

to keep pace with new trends and technologies

super speedto react when a client says i want it tomorrow!’’’’

Page 23: How to be a Web Design Superhero

invulnerabilitysometimes bullets do fly in the comments of design galleries or on design forums

Page 24: How to be a Web Design Superhero

x-ray visionthe ability to see through visual presentation to the underlying semantics, to avoid making presentational markup and css

Page 25: How to be a Web Design Superhero

invisibilitywhere ARE the women in web design?

Page 26: How to be a Web Design Superhero

elasticityan ability to stretch ones self very thin, particularly close to a looming deadline

Page 27: How to be a Web Design Superhero

mind controlan ability to convince a client that he does not need a flash splash screen or pages of content nobody will read

Page 28: How to be a Web Design Superhero

telepathy and clairvoyancean ability to see into a clients mind and understand what he means by i want it easy to use and other such vaguerisms

’’’’

Page 29: How to be a Web Design Superhero

empathyan ability to understand users, their goals and problems

Page 30: How to be a Web Design Superhero

precognitionan ability to see into the future and anticipate new trends

Page 31: How to be a Web Design Superhero

Ability to sense problem projects or clients

danger SenseSee problems and rectify them before they happen

Page 32: How to be a Web Design Superhero

illusion and photokinesisan ability to manipulate light to make beautiful, elegant designs

Page 33: How to be a Web Design Superhero

batman has robin, superman has jimmy

ollson, lois lane and krypto the

super dog

alongside many superheroes is a sidekick

Page 34: How to be a Web Design Superhero

superman s paljimmy olsen

the boy wonder robin

every superhero needs a pal

Page 35: How to be a Web Design Superhero

superman has lex luthor, spiderman has the green goblin

every superhero needs a villain

Page 36: How to be a Web Design Superhero

every superhero needs a villain

evil genius who plans to take over

the world

green goblin

Page 37: How to be a Web Design Superhero

who are your heroes?

Supermanwonder woman

daredevilcaptain fantastic

spidermanthe green lantern

captain americaflash

supergirlhulk

zeldmanmolly holzschlagjeff veendave sheadoug bowmanshaun inmancameron molljoshua davisveerle peitersjohn oxton

Page 38: How to be a Web Design Superhero

which superpowers would you choose and why?

Q

Page 39: How to be a Web Design Superhero

andy budd andy budd .com / sxsw 2006 / super .pdf

andy clarke stuffandnonsense .co.uk / downloads / sxswi .pdf

all images are copyright of their original owners and all copyrights, trademarks and ownerships recognised. this

presentation is for educational purposes onlyimages from www.alexrossart.com