S E E M A . K . B H A R W A N I “How To Be A Content Super Hero” The Content Queen L I L B U S I N E S F O R U M 17 J U N E 2 0 1 5
How To Be A Content Super Hero
Aug 16, 2015
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SEEMA.K.BHARWANI
“How To Be A Content Super Hero”
TheConten
t Queen
LIL
BUSINES
FORUM
17
JUNE
2015
Today, You Will Walk Away With…
• What is content and why you need to be a content super hero.
• Knowledge about what your super power is and why you need to communicate it constantly through your content.
• Six types of content you need to start creating now and why you need to create this content.
Copyright Seema K Bharwani | [email protected]
What Is Content?
• Website
• Brochures and Printed Material
• Blog
• Social Media Posts
• Text Messages
Copyright Seema K Bharwani | [email protected]
You Are A Super Hero Because…
• You save your customers from their problems.
• You show your customers that they have a problem in the first place and then you show them how to get rid of it.
• You save your customers from making the wrong choice (doing business with your competition).
Copyright Seema K Bharwani | [email protected]
Identify Your Super Power
• Problems you save your customers from + what makes you uniquely you = what you can do better than anyone else (your super power).
• “My super power is creating content in a way that is fun, unique and gets results” I save people from creating bad content that doesn’t convert and doesn’t communicate who they are and what they stand for.
Copyright Seema K Bharwani | [email protected]
Identify Your Super Power
• Karishma’s super power is “capturing the essence of your brand through design in a way that communicates what you stand for without you having to say a word”
• Tannaz’s super power is “seeing what’s possible in Lagos and making it a reality by bringing businesses and people together in a way that really makes a difference”.
Copyright Seema K Bharwani | [email protected]
Content Is The New Currency!
Content Helps You Communicate…
• Your super power.
• The value you offer your customers.
• The reasons why they should do business with you.
• The reasons why they shouldn’t do business with your competition.
• Why they need to tell everyone how great you are.
Copyright Seema K Bharwani | [email protected]
Inspire
Inform
Educate
Entertain
Act
Ambassador
Take Action• Download your free workbook at:
https://seemakb.leadpages.net/superherocontent/
• Create your one month content plan using the template in your workbook.
• Complete your one month content plan = one free 15 minute call with me to answer any questions you have on content in July - August.
Copyright Seema K Bharwani | [email protected]
What We Covered
• What is content marketing and why you need to be a content super hero.
• Knowledge about what your super power is and why you need to communicate it constantly through your content.
• Six types of content you need to start creating now and why you need to create this content.
Copyright Seema K Bharwani | [email protected]
https://seemakb.leadpages.net/superherocontent/
SEEMA.K.BHARWANI
“How To Be A Content Super Hero”
TheConten
t Queen
LIL
BUSINES
FORUM
17
JUNE
2015
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