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Sphinx Solution USA : +1 732-947-4310 India : +91-20-24464646 www.sphinx-solution.com How Small Business(SME’S) Can Achieve Substantial Growth Through Mobile Marketing
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How small business(sme’s) can get substantial growth with mobile marketing

Aug 07, 2015

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Page 1: How small business(sme’s) can get substantial growth with mobile marketing

Sphinx Solution

USA : +1 732-947-4310

India : +91-20-24464646

www.sphinx-solution.com

How Small Business(SME’S) Can Achieve Substantial GrowthThrough Mobile Marketing

Page 2: How small business(sme’s) can get substantial growth with mobile marketing

Table Of Contents

1 Mobile Usage Facts & Trends

2 Popular Mobile Activities

3 Why Mobile Marketing?

4 Potential Mobile Profit Boosters

Page 3: How small business(sme’s) can get substantial growth with mobile marketing

What is Mobile Marketing?

Mobile Marketing is ability of brands to connect with customers via mobile phone

Page 4: How small business(sme’s) can get substantial growth with mobile marketing

Mobile Marketing Facts & Trends Every Business Should Know About

There are about 6 Billion Mobile Users Worldwide

Mobile Internet Usage has been Exceeded to Desktop Internet Usage

More than 50% of all “Local” Searches are Done from a Mobile Device

Over 350 MILLION People Access Facebook from Their Mobile Devices

Page 5: How small business(sme’s) can get substantial growth with mobile marketing

Mobile Marketing Facts & Trends Every Business Should Know About

A Majority of Adult Cell Owners Now Go Online Using Their Mobile Devices

Our Mobile Devices are the First Thing We Check in the Morning and the Last Thing We Check Before Bed

Most People Keep Their Mobile Devices within Arm’s Reach 24/7

Smartphones are Now OUTSELLING Personal Computers

Mobile is primary method to consume different type of Media

Page 6: How small business(sme’s) can get substantial growth with mobile marketing

Mobile Marketing Facts & Trends Every Business Should Know About

Adults Now Spend More Time with Mobile Devices than Print Media Such as Newspapers and Magazines

Mobile Coupons Get 10 TIMES the Redemption Rate of Traditional Coupons

86% of cell phone owners are “connected TV viewers” – meaning they use their phones in some form or fashion while watching TV

Page 7: How small business(sme’s) can get substantial growth with mobile marketing

Popular Mobile Activities

Social Networking Performing Searches

Using Mobile Apps Listening to Music

Sending and Reading Emails

Watching VideosBrowsing Websites

Checking News and Weather

Sending and Reading Text Messages

What Are People Doing on Their Mobile Devices?

Page 8: How small business(sme’s) can get substantial growth with mobile marketing

You Must :

1. Put your business in front of your mobile target audience

2. Spend your marketing dollars where they can yield the best returns

3. Utilize the power of mobile marketing to stay connected to your local market

What Does This Mean for Your Business?

Page 9: How small business(sme’s) can get substantial growth with mobile marketing

Mobile has changed the way consumers spend their money…

It has also changed the way your business can truly CONNECT with your local target market…

There are Numerous variants of Mobile Marketing tools Available

• Mobile Apps• Mobile Web• MMS• IVR• CRM• Games• Direct Response

Page 10: How small business(sme’s) can get substantial growth with mobile marketing

Build Your Brand

Gain the Edge on Your Competitors

Connect with Local Consumers

Generate New Leads & Repeat Loyal Customers

Why Mobile Marketing?It’s POWERFUL For Helping You…

Page 11: How small business(sme’s) can get substantial growth with mobile marketing

TRADITIONAL METHODS MOBILE METHODS• Mobile Websites• Text Message Marketing• Mobile Apps & More!

• Yellow Page Books• Newspaper Ads• TV Commercials

Traditional Advertising Methods Are No Longer as Effective as They

Once Were

Page 12: How small business(sme’s) can get substantial growth with mobile marketing

Could Mobile Marketing Be The Missing Piece of the Puzzle for YOUR

Small Business?

Mobile Marketing is No Longer a Trend…

It’s the NEW Way to Do Business!

Page 13: How small business(sme’s) can get substantial growth with mobile marketing

To get Success through Mobile Marketing, Offer..

To Right Person

At Right Time

At Right Place

Page 14: How small business(sme’s) can get substantial growth with mobile marketing

Potential Mobile Profit Boosters

Mobile Apps

QR Codes

Text Marketing

Mobile Websites Your Website Should be Viewable and Easy to Navigate on Mobile Devices

Send Valuable Offers and Info to Your Customers on Their Mobile Devices

Provide Instant Gratification and Access to Your Mobile Audience

Stay in Touch with Your Customers Directly on Their Mobile Devices

Page 15: How small business(sme’s) can get substantial growth with mobile marketing

How People Spent Their Time on Mobile(Web VS Apps

Recent studies show that people seems quite comfortable with

using apps than browsing websites through internet

Page 16: How small business(sme’s) can get substantial growth with mobile marketing

Web Designers Understand How to Build Websites Made for COMPUTERS

But a MOBILE PHONE is Not a Computer…

Mobile-Friendly Site vs. Traditional Site

Page 17: How small business(sme’s) can get substantial growth with mobile marketing

Improved Mobile User Experience

Faster Website Loading Speed on Mobile Devices

Location-Based for Geo-Targeting

More Exposures to “On-the-Go” Consumers

Why a Mobile Optimized Website?

Page 18: How small business(sme’s) can get substantial growth with mobile marketing

• Identify market and devices used by people

• Build both App & Mobile Site• Real Time Offers: Offer deals lasting from

few hours to a day to users phone.• Personalization: Treat every user as a

market & make your campaigns which suits them

• Geo Targeting:

Things You Should Do For Mobile Strategy

Page 19: How small business(sme’s) can get substantial growth with mobile marketing

Mobile applications (also called “mobile apps”) are applications developed for small handheld devices, such as smartphones...

Most smartphones today come preloaded with mobile apps and users can download additional apps via the internet…

What is a Mobile Application?

Page 20: How small business(sme’s) can get substantial growth with mobile marketing

Build loyalty Reinforce your brand Increase your visibility Increase your

accessibility Increase sell-through Increase exposure

across mobile devices Connect you with on-

the-go consumers

Why App Marketing?

Easy access to your inventory

Get notifications of special events, launches, etc.

Have one-touch access to your contact information

get directions to your location from wherever they are

Make fast, seamless appointment scheduling

Your Business Your Customers

Page 21: How small business(sme’s) can get substantial growth with mobile marketing

Your Customers Can Reach You Easily with One Tap

Produces Repeat, Loyal Customers through Engagement

Effortlessly Send Out Coupons and Special Announcements with “Push” Notifications

Builds Your Brand by Staying in Front of Your Customers

Why Mobile Apps?

Page 22: How small business(sme’s) can get substantial growth with mobile marketing

QUESTIONSANY

Page 23: How small business(sme’s) can get substantial growth with mobile marketing

Thank You

For More Information About Which App is Most Suitable for Your

business Requirement, Contact Me Today!

Sphinx Solution+1 732-947-4310

www.sphinx-solution.com