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How can people pay?
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How can people pay?

Jul 25, 2016

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Frank Calberg

Research and questions about how people can pay?
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Page 1: How can people pay?

How canpeople pay?

Page 2: How can people pay?

Question # 1

Can people pay for tasks that are done?

Page 3: How can people pay?

Sourceshttp://www.jacando.com/http://www.renovero.ch/http://www.rentarentner.ch/https://www.taskrabbit.com/

Page 4: How can people pay?

Question # 2

Can people pay for time?

Page 5: How can people pay?

Can people pay per hour?

http://www.imagebase.net/Concept/Evanston-006-copy

Page 6: How can people pay?

Airlines pay Rolls-Royce for an engine’s flight hours.

http://hbr.org/2011/05/how-to-build-risk-into-your-business-model

Page 7: How can people pay?

At cafe Tsiferblat, people payper minute.

Sourceshttp://ziferblat.net/http://www.anticafebabochki.ru/http://www.psfk.com/2014/01/pay-per-minute-cafe-london.htmlhttp://operationsroom.wordpress.com/2013/01/14/paying-by-the-minute-at-a-coffeehouse/http://www.npr.org/2013/01/10/168632183/rubles-for-minutes-not-mochas-at-russian-cafe-chainhttp://www.business-opportunities.biz/2013/03/21/free-coffee-at-a-pay-by-the-minute-cafe/

Page 8: How can people pay?

Sourceshttp://www.mobility.ch/http://www.zipcar.com/

Page 9: How can people pay?

Question # 3

Can people pay for weight?

Page 10: How can people pay?

http://hbr.org/2011/05/how-to-build-risk-into-your-business-model

Caterpillar charges construction companies according to the amount of earth moved.

Page 11: How can people pay?

When flying with Samoa Air, flyers declare their weight - including luggage - when booking their tickets and pay an amount per kilo.

http://www.economist.com/blogs/gulliver/2013/04/heavy-passengershttp://samoaair.ws/

Page 12: How can people pay?

Obesity is far less under individual control than generally assumed. It is a result of complex and diverse drivers of weight gain, including genetics, medications, stress, depression, addictions, eating and sleeping disorders and gut bugs – to name just a few.

http://www.kevinmd.com/blog/2013/06/charging-passengers-pound-unfair.html

Problem with charging for weight of people

Page 13: How can people pay?

Question # 4

Can people paywith other services?

Page 14: How can people pay?

On skillharbour, people exchange skills with other people.

http://www.skillharbour.com/

Page 15: How can people pay?

The Merit shop accepts payment for the objects in the shop in the form of video submissions showing a particular talent.

http://www.psfk.com/2013/12/merit-shop-pay-with-talent.html#!qf8Pl

Page 16: How can people pay?

Another example

A technician fixes things at your home. You pay with coaching on a topic that the technician wants coaching on.

Page 17: How can people pay?

Question # 5

Can other people pay for what a person uses?

Page 18: How can people pay?

Example # 1

A parent pays for tutoring services for his / her child.

Page 19: How can people pay?

Example # 2

Page 20: How can people pay?

Question # 6

Can people get some services for free and pay for others?

Page 21: How can people pay?

http://www.mckinsey.com/insights/business_technology/competing_in_a_digital_world_four_lessons_from_the_software_industry

Skype users use Skype for free, when people, they communicate with, also use Skype.

Some Skype users pay for additional services, for example a call to a mobile phone number.

Page 22: How can people pay?

Question # 7

Can users paywhat they wish to pay?

Page 23: How can people pay?

Wikipedia has used the pay-as-you-wish model since its founding in 2001.

Users choose themselves what they want to pay.

http://sloanreview.mit.edu/article/when-customers-help-set-prices/

Example # 1

Page 24: How can people pay?

http://youtu.be/1ju8-agpCAQhttp://paneracares.org/what-we-do/http://qz.com/94447/how-a-restaurant-with-no-cash-registers-and-no-prices-makes-money/

Example # 2

Page 25: How can people pay?

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Page 26: How can people pay?

The British band Radiohead offered their album "In Rainbows“ on their website according to the

principle pay-what-you-want.

About 37% percent paid. And they paid so much that the band was satisfied.

http://www.brandeins.de/magazin/das-gute-leben/zahl-doch-was-du-willst.htmlhttp://sloanreview.mit.edu/article/when-customers-help-set-prices/

Example # 3

Page 27: How can people pay?

http://mashable.com/2013/03/01/amanda-palmer-wins-ted/

Ask ”how do we let people pay for music” instead of ”how do we make people pay for music.”

Page 28: How can people pay?

At One World Café, people pay what they think the food is worth.

http://www.innovationexcellence.com/blog/2011/11/27/pay-what-you-like/http://online.wsj.com/article/SB10001424052970204358004577030412609729608.html

Example # 4

Page 29: How can people pay?

http://www.anecdote.com/2013/11/double-productivity-sharing-stories-purpose/

People, who were reminded of the impact their fund-raising was having on benefactors, i.e. how their work benefited the lives of

others, doubled the average number of

donations and the donation size.

Page 30: How can people pay?

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At service B, the benefits you get and the price you pay are in balance.

Page 31: How can people pay?

Question # 8

Can people pay by crowdfunding?

Page 32: How can people pay?

Further inspiration

https://delicious.com/frankcalberg/crowdfundinghttps://www.teacherspayteachers.com/Product/Crowdfunding-2098233

Page 33: How can people pay?

Question # 9

Can people pay in non-financial ways?

Page 34: How can people pay?

On social media, users can pay with, for example, a like.

Page 35: How can people pay?
Page 36: How can people pay?

Question # 10

Can people choose from a price menu??

Page 37: How can people pay?

By creating a price menu,

you give customers choices.

http://sloanreview.mit.edu/article/when-customers-help-set-prices/

Page 38: How can people pay?

Question # 11

When can people pay?

Page 39: How can people pay?

Amazon lower prices by receiving

payment before delivering the offering.

https://hbr.org/2015/01/what-is-a-business-model

Page 40: How can people pay?

Clients of many construction firms pay 1/3 up front, 1/3 at half-way point, and 1/3 upon completion.

http://www.inc.com/guides/price-your-services.html

Page 41: How can people pay?

What if restaurant guests pay in advance?

https://www.nextrestaurant.com/http://www.businessweek.com/magazine/content/11_15/b4223098867567.htm

Page 42: How can people pay?

http://www.economist.com/news/economic-and-financial-indicators/21640338-football-wealth

At Barcelona, 20% of revenue are earned on match day.

Page 43: How can people pay?

Further sources of inspiration

https://www.alumni.hbs.edu/stories/Pages/story-bulletin.aspx?num=4992&sf43327163=1https://hbr.org/video/4093719303001/change-the-way-you-pay-your-sales-forcehttp://blogs.hbr.org/2014/06/dont-offer-employees-big-rewards-for-innovation/http://blogs.hbr.org/cs/2012/09/how_to_find_out_what_customers_will_pay.htmlhttp://blogs.hbr.org/cs/2010/01/is_your_business_model_a_myste_1.htmlhttp://blogs.hbr.org/2013/11/when-selling-digital-content-let-the-customer-set-the-price/http://blogs.hbr.org/cs/2013/02/why_good_better_best_prices_are_so_effective.htmlhttp://www.happinessresearchinstitute.com/download/i/mark_dl/u/4012080374/4605335061/TheHappyDanes%20%28Webedition%29.pdfhttps://hbr.org/video/4093719303001/change-the-way-you-pay-your-sales-forcehttps://hbr.org/2014/10/capture-more-value/ar/1http://www.innosight.com/images/BMI%20Chart%20063008.pdfhttp://rcs.seerinteractive.com/money/http://www.resultsfromcrowds.com/wp-content/uploads/2011/12/Crowd_Business_Models.pdfhttp://youtu.be/1ju8-agpCAQhttp://www.zeit.de/2008/21/III-Kunst_-Interview-Anderson?page=2