How AI will impact Web and Social Media Intelligence - Uljan Sharka (Crystal.io)

crystal

The first virtual advisor for digital marketing.

You know what to expect from your current digital marketing tool.

crystal — Introduction

crystal — Introduction

Some interesting, orderly data, a few time-saving features.

crystal — Introduction

That’s ok, but have you ever wondered

what could be next?

crystal — Introduction

Your digital marketing is time-consuming, hard to understand and costly. Your team relies on separate, expensive tools to manage data, content, campaigns and other activities.

Your web and social data is raw and making sense of it requires highly skilled resources. You know what to do but you could do more with some extra help and time.

Today So what’s next?

You make better digital marketing decisions with a smart, all-in-one platform which turns your web and social data into actionable insights.

This saves you time and budget on daily data analysis, content and campaign creation and management, helping both experts and less experienced team members manage your projects quickly.

crystal — Introduction

crystal is the first virtual advisor for digital marketing, helping you take the next step in your strategy.

Powered by Artificial Intelligence, it gives you smarter insights on your digital presence by answering questions about your web and social data.

While you talk or write to the advisor, crystal’s analytics and management tools help you optimize your web efforts.

Available on Desktop, iOS & AndroidIn 6 languages: En, Es, De, Fr, Bp, It

crystal — Advisor

Helpful Intelligent

Timely Mobile

Quick

Improves your digital performance Gives you smart insights

Keeps you updated on changes Is available anywhere

Answers in real time

The crystal advisor

The core of crystal changes the way you do digital marketing by suggesting which actions to take. Ask it any question about how your brands and projects’ web and social presence are doing and it will answer back with insightful, predictive KPIs and insights.

Don’t search for insights, ask for them.

crystal — Advisor

Talk to the crystal advisor naturally, just as you would with a colleague.

Ask it if your follower base is growing, if there are more visits to your website, what type of content you should post, and much more.

crystal — Advisor

Great technology powering a smart toolcrystal is built around a custom Artificial Intelligence turning digital marketing in the most insightful experience yet.

Natural Language Processing Deep Learning

Fast Data Retrieval

Improves your digital performance Self-learning from your data

For real-time feedback

crystal — Features

Campaign automation

Team collaboration

Listening & social CRM

Smart content publisher Digital reports

Predictive analyticsOptimize your investment

Get everyone on board

Make people-centered sales

Post at the right time Share results instantly

Know what’s next

A fresh way to manage digital marketingcrystal’s features help you achieve daily excellence in the easiest way.

crystal — Campaign automation

Campaign automationThe smartest way to boost your advertising is an Artificial Intelligence powered campaign manager working independently on meeting your targets.

• Create and publish multi-channel advertising in one go• Monitor and benchmark campaigns against each other• Set crystal to manage campaigns on your behalf

Web channelsFacebook & Instagram | Twitter | Google AdWords

CPLC 0,70 €

Cost per app click 0,62 €

Cost per profile follower 0,78 €

Cost per result 0,25 €

founder.ioAround the Hub in a day

Total ScheduleNov 16, 2016 6:49pm – Ongoing

crystal — Smart publisher

Smart publisher

• Create and schedule your multichannel social content • Let crystal calculate your own best time to publish• Keep track of your content plan in calendar view

The crystal publisher knows when your followers engage with your content, empowering you to publish when it’s best for your channels.

Web channelsFacebook | Twitter | YouTube | LinkedIn

crystal — Predictive analytics

Predictive analytics

• Brand new, user-centered, no-vanity insights • Metrics tell you what content you need to publish next• Gather KPIs on your one-click custom dashboard

The new way to view your data is to have it turned into actionable insights with unseen KPIs, enabling you to truly understand your digital situation.

Web channelsFacebook | Instagram | Twitter | YouTube | Linkedin | Google Analytics

crystal — Listening & social CRM

Listening & social CRM

Brand AwarenessMonitoring

Social CustomerRelationship Management

SentimentAnalysis

Lead Auto-discovery & Classification

SocialListening

• Monitor social conversations around your brands• Trace real-time opportunities• Keep your lead list updated in real time• Convert your most engaged followers

crystal helps you stay close to your digital audience and turn them into customers at the right time.

Web channelsFacebook | Twitter | Instagram | LinkedIn

crystal — Digital reports

Digital reports

• Drag, drop and edit data when you need• Snapshot your KPI status any time you like • Share instantly with your teams and clients

A revolution in report making, crystal digital reports take literally seconds to make with ready-made metric cards and a slide-free structure.

crystal — Team collaboration

Team collaboration

• Enable different roles on each project• Send one-click team invitations• Onboard clients without asking for credentials

crystal’s teamwork tool takes task management time out of project time with instant multi-team member addition and custom client role.

crystal — Process

Three steps and you’re in

Log in Connect Ask

crystal — Advantages

300% time saved40% more insights 70% easier team sharing35% better organic reach

crystal — Comparison

crystal

average tool

cost per user

user experience

completeness

AI features

speed

customisation You deserve easy datacrystal reduces the distance between you andyour data, with such a smooth overall experiencethat you’ll forget the platform is even there.Did we mention our unlimited user plan?

crystal — Subscribers

They wondered what’s next and went for it.

crystal — Pricing

crystal premium

• Up to 20 brands

• Unlimited followers

• Advisor

• Campaign automation

• Smart publishing

• Predictive analytics

• Listening

• Social CRM

• Digital reports

• Team collaboration

• Unlimited users

Subscribing to the crystal Premium plan gives professionals, marketers and Companies access to game-changing features.

€ 99 / brand per month

crystal — Pricing

crystal enterprise

• 20+ brands

• Tailor-made Artificial Intelligence advisor

• Additional channels

• Custom KPIs and analytics

• Sentiment analysis

• More teams

• Unlimited users

crystal can be customised to meet specific enterprise needs. It includes all Premium features and tailor-made additions such as:

Custom price*

*Based on request

Take your step towards what’s next.Discuss your crystal plan with [email protected]

Second floor, Unit FVia Daniele Manin 320121, Milan, Italy

Milan London73 Lancaster Close13-15 St. Petersburgh PlaceW2 4JZ, London, United Kingdom crystal.io