How a graphic spotlights

4 Key elements of Infographics

How a Graphic Spotlights an Organization's Work

Peter Panepento

Instead of using charts or graphs to convey information, the graphic uses big, single numbers to draw a reader’s eye and spotlight some of the key prob-lems facing Guinea, such as poor water quality, which the charity is working to improve.

Emphasize Key number1

Simple icons—for example, showing currency—help illustrate the data.

Choose relevant images2

Each piece of data is paired with two sentences to supply context.

Explain the data3

The graphic contains a section that introduces six of the foundation’s key programs in other countries

Offer more4