Hospitality Sector India Ruchi Jain Sonu Sharma PGDM-II HOSPITALITY INDUSTRY HOSPITALITY INDUSTRY
Hospitality SectorIndia
Ruchi JainSonu SharmaPGDM-II
HOSPITALITY INDUSTRYHOSPITALITY INDUSTRY
Definition
• “The reception and entertainment of guests, visitors, or strangers with liberality and good will”.
• Oxford English Dictionary
Services
Past• In1650 Mr. Pascal opened cafe in Paris and coffee
house in London.
• Termand house was 1st class hotel made in Boston 1829
• 1960 many individuals owners merge themselves with large chain such as Sheraton, Hilton, Hyatt, holiday inn for franchising by paying a fee
• History of hotels established in india in 18.19 & 20 cemtury
Present Scenario
'Hotel Industry in India' have supply of 110,000 rooms
India ranks 18th in business travel
Visiting foreigners has reached a record 3.92 million
'Hotel Industry in India' is set to grow at 15% a year.
Hospitality Sector India – At a Glance
Growth Rate 8.8%
Annual Rise in Room Rates 25%
Industry Turn Over FY 2009-10: US$ 137.36 (INR 47,889.03 crore)
Expected Export earnings Till 2019
US$ 51.4 billion
Direct & Indirect Employment Generated 218,200 jobs in 2011
GDP Contribution 6.23%
Employment opportunity 8.78%
Key Players
Company
Type of properties
Brands
Indian Hotels Luxury, mid-segment
and budgetTaj, Gateway, Vivanta
and Ginger
ITC Welcomgroup Luxury, budget and
heritage hotelsITC Hotel—Luxury
Collection, WelcomHotel—
Sheraton, Fortune and WelcomHeritage
EIH Business hotels,
leisure hotels and cruises
Oberoi and Trident
Carlson Luxury, business
hotels, economy and cruises
Radisson Hotels and Resorts, Park Plaza,
Country Inns & Suites, Park Inn
InterContinental Luxury, mid-segment
and business hotelsInterContinental,
Crowne Plaza, Holiday Inn, Holiday Inn Express, Hotel
Market Share captured by Indian hospitality sector
Market Share
Taj HotelOberoi HotelITC welcum GroupHotel LeelaOthers
• Taj hotels-25%
• Oberio hotels -17%
• Itc welcome group-1.1%
• Hotel leela-0.6%
• Others-0.5%
Hotel industry in India
0
10000
20000
30000
40000
50000
60000
70000
80000
HongKong Bangkok Singapore Malaysia India
Foreign arrivals into India: 5
million appx. Vs. 35 million in
China
• The two nations were on par 2
decades ago at 750,000 arrivals
Today, Beijing alone has as many
hotel rooms as the whole of India
India’s luxury rooms availability
lower than even smaller East
Asian countries
Future & Potential Growth
• Internationaltourist inflow in India by 2020 would be 10 m
• Tourist influx to grow at a CAGR of 6.5% for the next14 yrs
• share of world tourism: 1.5% by 2010
• Untapped domestic tourist potential
• Medical Tourism
• Rural Tourism
• Wildlife Tourism
Facts and figures Tourism is presently the most important civil industry in the
world. The hospitality industry is second only to the global oil industry in terms of turnover, and is, by far, the largest employer around the world.
Ten percent of the world's work force is in the tourism industry, and 10 percent of the world's GNP comes from tourism.
In calendar ’05, the country received 3.9m foreign tourists, a jump of 14% over ’04. In ’05, the country earned $6.9bn from inbound foreign tourists, which is more than twice the $3.1bn earned in ’02.
The World Tourism Organisation has predicted that India will receive 25 million tourists by 2015.
SWOT ANALSYS
STRENGTHS
Faster GDP growth
Industrialization.
Natural heritage
India as a global player
WEAKNESS
lack of connectivity.
Lake of publicity.
Hectic rules
Influence of politicians
Marketing gap.
SWOT ANALYSIS
OPPORTUNITIES
Health tourism.
Strong in cultural and nature aspects.
Commercialization of sports and games.
FDI policy.
Mismatch of supply and demand.
THREATS
Poor domestic tourism infra structure
Political conditions
Terrorism
Increase in pollution
Entry of new competitors
Tha
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