Horror poster analysis

‘From the director of’. Tells us that this film comes from a well known director.

Underneath this is a review telling the audience that the movie is ‘Scary as hell’.

The background is red – red specifies danger, blood etc… Also the eyes in the background have an infected look about them.

The title is worn and is in a white font which stands out on the red background. Behind the title is a hazard symbol. This tells us that this movie revolves around a hazard.

The image underneath the title shows a person wondering through a faded image of London. The image could be faded to signify that the city is destroyed.

There is a tagline above the release date that says ‘ Your days are numbered.’ This tells us that the movie is about survival.

The title has a sense of depth, possibly referring to the dead rising from the grave, indicated by the head behind the title which is covered in blood. This is also supported by the tagline above the head.

To the left of the head there is a caption which reads: ‘First there was Night of the Living Dead’ indicating that this is not the first movie in the franchise.

Underneath this it reads: ‘New, George A. Romero’s.’ telling us that this movie was possibly directed/produced by him.

The background goes from a deep blood red colour to lighter shades of red and finally white. This tells us that there will be a fair share of gore in the movie.

Underneath the title are a list of big names such as actors/producers.

The tagline ‘ Welcome to your new nightmare’ implies that this is a newer version of the original A Nightmare on Elm Street.

The main colour is red, which implies danger, death, blood etc… The title emphasizes the word ‘Nightmare’ over everything else, telling us that he will make sure to give us nightmares.

The fact that the hat covers the eyes gives the impression that it is dangerous to make eye contact with him.

The knife on his hand is marked with blood stains implying that he uses it to kill his victims.

His worn clothes and damaged body could imply that he is killing people for revenge.

At the bottom of the poster is the release date of the film.

At the top of the poster it reads ‘The most terrifying movie of all time’ which implies that we have never seen anything more scarring in our lives. This is also in a red box to catch our eye.

A lamp post stands outside the house with a rectangle shape on it. This could be a street sign which reads ‘Elm Street’.

A silhouette of a man stands in front of a house with a light shining on him from the window, smoke surrounds the silhouette.

The silhouette looks like an inspector who has come to look into some problems within the house.

Underneath the silhouette is the title which is in a bold red font. Red signifying danger.

The first half of the tagline ‘They’re Here’, implies that ghosts have risen to cause a disturbance, this theory is reinforced by the name of the movie, Poltergeist.

The second half of the tagline ‘And they know what scares you.’, implies that they have been watching you throughout your life or that they can see into your mind and manipulate you.

Chairs that have been stacked like this show that a human has not done this because who would stack chairs like that? It also looks like the chairs are on a dimly lit television screen.

The poster has a worn and old look to it, implying that the setting is an abandoned house. The title also has this worn and faded effect.