Non-Dilutive Funding in Hong Kong Dr. Cory Kidd Founder and CEO Intuitive Automata [email protected]
Jan 13, 2015
Non-Dilutive Funding in Hong Kong
Dr. Cory KiddFounder and CEOIntuitive [email protected]
Why you’re in the right place to raise some money
and not get screwed
Dr. Cory KiddFounder and CEOIntuitive [email protected]
Initial Split
Founder A 45%
Founder B 30%
Founder C 25%
Example: Raise 3 Rounds
Initial Split Raise 200K for 20%
Founder A 45% 36%
Founder B 30% 24%
Founder C 25% 20%
Investor A 20%
Example: Raise 3 Rounds
Initial Split Raise 200K for 20% Raise 750K for 15%
Founder A 45% 36% 31%
Founder B 30% 24% 20%
Founder C 25% 20% 17%
Investor A 20% 17%
Investor B 15%
Example: Raise 3 Rounds
Initial Split Raise 200K for 20% Raise 750K for 15% Raise 3M for 15%
Founder A 45% 36% 31% 26%
Founder B 30% 24% 20% 17%
Founder C 25% 20% 17% 14%
Investor A 20% 17% 14%
Investor B 15% 13%
Investor C 15%
Example: Raise 3 Rounds
Initial Split
Founder A 45%
Founder B 30%
Founder C 25%
Example: Same Funding, One Investor
Initial Split 200K Incubation
Founder A 45% 45%
Founder B 30% 30%
Founder C 25% 25%
Example: Same Funding, One Investor
Initial Split 200K Incubation 750K Loan
Founder A 45% 45% 45%
Founder B 30% 30% 30%
Founder C 25% 25% 25%
Example: Same Funding, One Investor
Initial Split 200K Incubation 750K Loan Raise 3M for 15%
Founder A 45% 45% 45% 38%
Founder B 30% 30% 30% 26%
Founder C 25% 25% 25% 21%
Investor A 15%
Example: Same Funding, One Investor
Examples ComparedInitial Split Raise 200K for 20% Raise 750K for 15% Raise 3M for 15%
Founder A 45% 36% 31% 26%Founder B 30% 24% 20% 17%Founder C 25% 20% 17% 14%Investor A 20% 17% 14%Investor B 15% 13%Investor C 15%
Initial Split 200K Incubation 750K Loan Raise 3M for 15%
Founder A 45% 45% 45% 38%Founder B 30% 30% 30% 26%Founder C 25% 25% 25% 21%Investor A 15%
Examples Compared
• Sell for $30 million
• In the 3 rounds of investors case, Founder A’s share is $7.8 million*
• In the incubation program, loan, and one investor case, Founder A’s share is $11.5 million*
*with preferences and other terms that come with many investor shares, the math won’t work out quite this simply, but the magnitude of the difference will be similar
So what can I do?
• Join an incubators/accelerator program
• Get a loan
• Generate revenue
• Be Lean
Two HK programs
• Hong Kong Science Park Incu-Tech Programme (or newer Incu-App Programme)
• SERAP interest-free loan
Incu-Tech
• 3 year incubation program
• Rent-free office space for the first year
• Partial expense reimbursement up to HK $645,000
• At Hong Kong Science and Technology Park
Incu-Tech: Application
• Applying is like raising money -- you’ll present a business plan to convince the committee that you’re building a company that should be in the program and the technology park.
• Plan 2-3 months from start to approval if you have your plan together.
Incu-Tech: Questions?
SERAP
• Stands for Small Entrepreneur Research Assistance Program
• It’s an interest-free loan that gets paid back as a percentage of revenue or later investment
• Maximum amount is currently HK $6 million
SERAP: Application
• Applying means you have to convince the committee that you have a technologically innovative project that will make money in a few years.
• It’s defined by the “project” and not the company, so you present details of the work that you’re doing.
SERAP: Application
• The hardest part is the budget: you need a detailed, line-by-line, month-by-month budget for the duration of the project
• Plan for a month of application preparation and then 2-3 months from submission to project start
SERAP: Questions?
Other Resources
• Many other programs and spaces:
• Accelerator HK
• HAXLR8R (Shenzhen)
• Co-working spaces like CoCoon, the Hive, BootHK
• Cyberport
• Other ITC (government) funding schemes
Other ResourcesPeople:
There are a lot of people in Hong Kong -- and here today at BarCamp -- who have created growing companies. Find us in person or online and ask your questions.
I’m always happy to provide more information about how we have funded Intuitive Automata and how you can apply those lessons to your startup.